Last checked at 12 Jan 2015 07:00
For immediate release | 12 January 2015
|
SCIENCE IN SPORT PLC
("SiS" or the "Company")
Launches Whey Protein Range
Science in Sport plc (AIM: SIS), a leading sports nutrition company, is pleased to announce the launch of the SiS Whey Protein range, marking the first time that the Company has developed products for the rapidly growing protein market for muscle development.
SiS Whey Protein, which is specifically designed to support lean muscle growth, is available from the SiS website, www.scienceinsport.com, in four flavours and in two pack sizes, 1kg and 2kg. The range is manufactured at SiS's Lancashire factory, which has Evolved Certification from Informed Sport, the banned substance testing programme for nutritional products used by athletes.
The protein market for muscle development in the UK had an estimated value of £200 million in 2013 and is growing at a 17% compound annual growth rate (Source: Euromonitor).
SiS Whey Protein complements the Company's relaunched SiS REGO recovery range, which is focused on the repair and rebuilding of muscle after exercise.
Stephen Moon, Science in Sport's CEO, said:"We are delighted to launch a differentiated product into the muscle development market, which represents a completely new opportunity for the Company. SiS Whey Protein is designed specifically to support lean muscle growth and benefits from Informed Sport accreditation. It is being launched as an online product into a rapidly growing market where we see an opportunity to gain market share."
For further information:
Science in Sport plc | +44 (0) 1753 861722 |
Stephen Moon, CEO Vivienne Sparks, Finance Director | |
Cenkos Securities | +44 (0) 20 7397 8900 |
Bobbie Hilliam - NOMAD and Broker | |
Buchanan | +44 (0) 20 7466 5000 |
Mark Court / Sophie McNulty / Sophie Cowles | |
sis@buchanan.uk.com |
About Science in Sport plc
Science in Sport plc is a leading sports nutrition company that develops, manufactures and markets sports nutrition products for professional athletes and sports enthusiasts. SiS is a strong brand in the elite athlete community.
The SiS core product ranges include: SiS GO, comprising energy powders, isotonic gels, energy bars and hydration tablets; SiS REGO, including protein-based recovery powders and bars; and SiS Protein, a whey protein range for lean muscle development. SiS products are sold in a range of retail channels, including specialist sport retailers, major grocers, high street retailers and e-commerce websites.
SiS is currently the official sports nutrition supplier to professional cycling teams Rapha Condor JLT, Madison Genesis, Pro Team Astana, Team Katusha and Trek. SiS is also the official supplier of sports drinks and sports nutrition to the GB Rowing Team. In addition, Olympians Sir Chris Hoy MBE, Mark Cavendish MBE and Helen Jenkins are Elite Sports Consultants and brand ambassadors.
SiS was founded in 1992 and is headquartered in Hatton Garden, London. Its manufacturing facility is in Nelson, Lancashire.
SiS shares are traded on the AIM market of the London Stock Exchange under the ticker symbol SIS.
For further information, please visit www.scienceinsport.com