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Last checked at 
13 Feb 2026 10:00
DIRECTOR/PDMR SHAREHOLDING
13 February 2026
The Sage Group plc. ("Sage")
Notification of Transactions by Persons Discharging Managerial Responsibilities ("PDMRs") and Persons Closely Associated with them ("PCAs").
This notification relates to transactions notified in accordance with Article 19(3) of the UK Market Abuse Regulation.
Sage was notified that on 12 February 2026, Jillian Marie Bates, PCA to Dr John Bates who is a Non-executive Director of Sage and PDMR, purchased a total of 35,000 ordinary shares of 14/77 pence each in Sage ("Ordinary Shares").
The purchases were made at the following prices:
· 10,000 shares at £8.1097 per share
· 10,000 shares at £8.0917 per share
· 15,000 shares at £8.0890 per share
The resultant total shareholding after this transaction for Jillian Marie Bates is 51,735 Ordinary Shares.
1
| Details of the person discharging managerial responsibilities / person closely associated
| ||||
a)
| Name
| Jillian Marie Bates | |||
2
| Reason for the notification
| ||||
a)
| Position/status
| PCA to Dr John Bates, Non-executive Director | |||
b)
| Initial notification /Amendment
| Initial notification | |||
3
| Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor
| ||||
a)
| Name
| The Sage Group plc. | |||
b)
| LEI
| 2138005RN5XYLTF8G138 | |||
4
| Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted
| ||||
a)
| Description of the financial instrument, type of instrument | Ordinary shares | |||
Identification code | ISIN: GB00B8C3BL03 | ||||
b)
| Nature of the transaction
| Ordinary share purchase | |||
c)
| Price(s) and volume(s) | ||||
Price | Volume | ||||
£8.1097 | 10,000 | ||||
£8.0917 | 10,000 | ||||
£8.0890 | 15,000 | ||||
d)
| Aggregated information | ||||
- Aggregated volume | 35,000 | ||||
- Price | £283,349 | ||||
e)
| Date of the transaction
| 12 February 2026 | |||
f)
| Place of the transaction
| London Stock Exchange | |||
Name of contact: | Mohor Roy |
Telephone number of contact: | + 44(0) 203 810 7200 |
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