17 Oct 2014 15:12

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17 October 2014
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Porta Communications PLC
(the "Company")
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New Contract Win
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The Company is pleased to announce that two of its subsidiaries, Thirteen Communications ("Thirteen") and Newgate Communications ("Newgate"), have won an integrated consumer and corporate PR brief for a major new London development at Silvertown, East London.
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The contract awarded by The Silvertown Partnership, a consortium of specialist property developers First Base Ltd, Chelsfield and Macquarie Capital, will be to lead communications for the ÂŁ3.5 billion development. The 62 acre Crossrail-served site includes the iconic Millennium Mills, one of the last London landmarks.
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Thirteen and Newgate will develop the Silvertown brand in a multi-focused strategy involving international and UK media, thought leadership platforms, events and brand amplification.
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Part of the remit will be to support the partnership's drive to attract global businesses to locate in London's 'New East End', alongside start-ups from the creative, media and technology industries.
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Thirteen and Newgate will work alongside the London Communications Agency which handles community communications.
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Commenting on the award, Andrew Baiden, Chief Executive Officer of Thirteen, said: "To work on a project that is breathing new life into a part of East London is such a rare opportunity and a major story to tell. The client has asked us to be as creative as the industry names who will be located here, so it is a wonderful canvas to work with".
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Commenting on the award, Deborah Saw, Managing Partner of Newgate, said: "As London's original industrial heartland, the history attached to the Royal Docks mean this is a major platform for London's continued appeal to big brands and the corporate and stakeholder audience will be interested in how Silvertown will be differentiated by communications. It really is a mouth-watering prospect to work on a project that will transform an area creating a brand new district".
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Enquiries:
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Porta Communications PLCwww.portacomms.com David Wright, Chief ExecutiveGene Golembiewski, Finance Director | +44 (0) 20 7680 6500 |
N+1 Singer Nick Donovan / Alex Wright | +44 (0) 20 7496 3000 |
Newgate Threadneedle Josh Royston | +44 (0) 20 7653 9844 |
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