Merlin Entertainments Regulatory News (MERL)

PDMR

Position

Number of Shares Awarded

Anne-Francoise Nesmes

Chief Financial Officer

180,431

EPS performance condition

(50% of award)

EPS growth

% of award vesting

Vesting will be calculated on a

straight-line basis between threshold and maximum performance.

EPS growth will be calculated by comparing EPS for the financial year ending December 2018 with EPS for the financial year ending December 2015

Below threshold

0%

Threshold

7% p.a.

10%

Maximum

14% p.a.

50%

ROCE performance condition

(50% of award)

Average ROCE

% of award vesting

Vesting will be calculated on a

straight-line basis between threshold and maximum performance.

Average ROCE will be calculated as an average of ROCE for the three financial years ending December 2016, 2017 and 2018

Below threshold

0%

Threshold

9%

12.5%

Maximum

13%

50%

1.

Details of PDMR / person closely associated with them ('PCA')

a)

Name

Anne-Francoise Nesmes

2.

Reason for the notification

a)

Position / status

Chief Financial Officer

b)

Initial notification / amendment

Initial notification

3.

Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor

a)

Name

Merlin Entertainments plc

b)

LEI

n/a

4.

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

a)

Description of the financial instrument, type of instrument

Identification code

Share Awards over Ordinary Shares of 1 pence each

GB00BDZT6P94

b)

Nature of the transaction

Grant of Awards under the PSP

c)

Price(s) and volume(s)

d)

Aggregated information

− Aggregated volume

− Price

e)

Date of the transaction

1 September 2016

f)

Place of transaction

London