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Director/PDMR Shareholding

23 Jul 2021 12:15

RNS Number : 3179G
Parsley Box Group PLC
23 July 2021
 

Parsley Box Group plc

 

("Parsley Box" or the "Company")

 

Parsley Box, the direct to consumer provider of ready meals focused on the Baby Boomer+ demographic, announces that 4J Studios Limited, a company connected with Chris van der Kuyl, Non-Executive Chairman has purchased 440,000 ordinary shares of 1 penny each in the Company ("Ordinary Shares"), (further details set out below).

 

Chris van der Kuyl is a director of and shareholder (alongside his connected persons) and exercises significant control over 4J Studios Limited which, following this transaction, holds 2,092,033 Ordinary Shares, representing 4.96% of the Company's issued share capital.

 

Additionally, Chris van der Kuyl, together with his connected persons, also has a direct holding over 2,346,182 Ordinary Shares, representing 5.56% of the Company's issued share capital.

 

Chris van der Kuyl, Parsley Box Chairman, says: "I firmly believe in the long term vision and development of the Company and its focus on catering to the needs of the underserved Baby Boomer+ market. Parsley Box has a deep understanding of this demographic which represents the largest and fastest growing segment of the population."

 

 

Notification of transactions of persons discharging managerial responsibilities and persons closely associated with them 

 

1

 

Details of the person discharging managerial responsibilities / person closely associated

 

a)

 

Name

 

 

4J Studios Limited

2

 

Reason for the notification

 

a)

 

Position/status

 

 

Person closely associated with Chris van der Kuyl, Non-Executive Chairman - a company in which he is a director and shareholder (alongside his connected persons) and over which he exercises significant control

b)

 

Initial notification /Amendment

 

Initial Notification

3

 

Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor

 

a)

 

Name

 

Parsley Box Group plc

b)

 

LEI

 

21380011BEY3JSQ3AU68

4

 

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

 

 

a)

 

Description of the financial instrument, type of instrument

 

Identification code

 

Ordinary shares of £0.01 each ("Shares")

 

 

 GB00BNK9TZ56

b)

 

Nature of the transaction

 

Acquisition of shares

 

c)

 

Price(s) and volume(s)

 

Price(s)

Volume(s)

1

£1.20

440,000

 

d)

 

Aggregated information

 

 

-Aggregated volume

 

 

- Price

 

 

N/A single transaction

 

e)

 

Date of the transaction

 

23 July 2021

f)

 

Place of the transaction

 

London Stock Exchange (AIM)

 

 

Enquiries:

Parsley Box

Cal Bull-Edwards, Head of Communications and Investor Relations

 

Tel: 0131 608 1990

Email: investors@parsleybox.com

finnCap (Nominated Adviser and Broker)

Matt Goode / Emily Watts / Charlie Beeson (Corporate Finance)

 

Instinctif Partners

Matthew Smallwood

Tel: +44 20 7220 0500

 

 

 

Tel: +44 207 457 2005

 

 

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