Last checked at 4 Sep 2009 12:01
RNS Number : 5582Y
Digital Marketing Group PLC
04 September 2009
Digital Marketing Group PLC
04 September 2009
On behalf of: Digital Marketing Group plc ("the Company" or "the Group")
Digital Marketing Group plc
Annual General Meeting
At the Annual General Meeting of Digital Marketing Group plc (AIM: DIGI), the digital direct marketing specialist, held today, all resolutions were duly passed.
Enquiries:
| Digital Marketing Group plc | www.digitalmarketinggroup.co.uk |
| Ben Langdon, Chief Executive | via Redleaf Communications |
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| Redleaf Communications | |
| Emma Kane/Paul Dulieu/Tom Newman | Tel: 020 7822 0200 |
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| Cenkos Securities | |
| Ivonne Cantu | Tel: 0207 397 8900 |
Notes to Editors:
·; Digital Marketing Group (AIM: DIGI) listed on AIM in October 2006, employs over 650 people and has a market capitalisation of circa GBP50m.
·; Digital Marketing Group is a digital communications group that uses the principles of direct marketing to inform everything that it does. Its philosophy is that "Good digital marketing is good direct marketing".
·; Digital Marketing Group is the 3rd biggest digital marketing agency in the UK (NMA Magazine Sep 2008)
·; Digital Marketing Group is not a marketing services group. It is a specialist in digital communications and underpins its expertise with some of the best direct and data marketing people in the UK.
·; At the heart of the company is Digital Brain - a process which enables the real time integration of "digital, direct and data". This helps create unique contact strategies for each individual based on their historical data and real time interactions regardless of channel.
·; Digital Marketing Group's development strategy consists of three key elements:
o "organic growth" - driven by the inherent growth within the acquired businesses and the application of a group business development programme;
o "buy and build" - through the acquisition of a number of well run and profitable businesses with complementary skills in digital direct marketing; and
o the creation of new revenue streams from within the existing talents and resources of the group.
Digital Marketing Group operates three business segments:
1. Online Marketing and Media
·; The online marketing and media segment is the company's largest segment and employs over 200 staff in offices across the UK.
·; The segment offers clients an integrated package of online marketing and media services including PPC, SEO, Web design and build, E-commerce, Online PR, Social Media, Online Brand Consultancy, CRM, E-CRM, Viral Marketing, Online advertising, Online media planning and buying, and Mobile marketing. These services are integrated with the other services in the group through Digital Brain.
2. Data Services
·; Data services and consulting are provided by Jaywing, employing over 100 consultants in online and offline data and information services, delivered and integrated with other services in the group via Digital Brain.
3. Direct Marketing
·; The direct marketing segment develops and executes direct marketing campaigns through voice channels as well as offline and online media. These campaigns are based on highly targeted customer information and dynamic data management and are integrated through the use of Digital Brain. The direct marketing segment employs over 300 people.
Publication quality photographs are available via Redleaf Communications.
This information is provided by RNS
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