18 Apr 2012 13:00
For further information please contact:
Liam Sherry / Matthew Brown
Berkeley PR
Tel: 0118 909 0909
immedia@berkeleypr.co.uk
www.berkeleypr.co.uk
Immedia bolsters expertise with leadership specialist Brigitte Jaquillard
18 April 20012 Immedia Group PLC, the provider of in-store music and communications solutions, has appointed leadership and corporate development specialist Brigitte Jaquillard as an adviser to lead the development of bringing interactive radio to large business workforces to drive staff engagement, change initiatives, create stronger cultures and increase productivity.
Brigitte has more than 20 years of experience increasing individual and team performance through communication. Her company ROLIn Ltd works with businesses across the world including Morgan Stanley, WWF and Airmiles.
Immedia has launched new technology to reach workforces at their desks, delivering entertainment and crucial information as well as enabling instant feedback.
Bruno Brookes, CEO of Immedia Group PLC, comments: "Brigitte's expertise will allow us to better focus on businesses with large workforces and help them to create a platform for essential communications with their employees.
"Her appointment strengthens our position providing powerful radio stations across a number of fields."
Brigitte Jaquillard comments: "I am excited about the huge potential of Immedia's technology and content expertise and the impact this can have on workforces - it should become an integral internal communications tool and a vital catalyst for staff motivation, engagement and overall productivity.
"Information flow is so crucial in today's workplace and interactive radio is an always present channel for instant two-way messaging across large numbers of people, whether they are based remotely, in the same building or even across the world. This will definitely give the executive, communications, HR and training departments an extra string to their bow."
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About Immedia Group Plc -
Immedia have developed a strong reputation for providing in-store music and communications solutions designed to drive experiential marketing strategies and staff communications.
Our mission is to help companies in retail, banking, leisure and hospitality to meet the expectations of customers by creating sensory content and marketing communications to drive product awareness and sales.
Immedia services include 'The Sound of your Brand' music and tonality strategies, designed and delivered to amplify your brand's personality with interactive audio communications.
Immedia also provides leading edge visual display technology and its systems enable the management of essential marketing communications to a localised level.
Immedia was founded by BBC Radio One personality Bruno Brookes in 2000. The client list includes brands like HSBC, Lloyds Bank, Ikea, Spar, Game, Topshop and Bupa.
Immedia is headquartered in Newbury, Berkshire.
www.immediaplc.com