HIBU.L Regulatory News (HIBU)

19 May 2010

Yell Group plc ("Yell")

Notification of Transactions of Directors/Persons Discharging Managerial Responsibility and Connected Persons

Yell announces that John Condron, Bob Wigley, Carlos Espinosa de los Monteros and John Coghlan have today purchased ordinary shares in the company, as follows:

John Condron purchased 290,000 shares at £0.339 per share

Bob Wigley purchased 146,627 shares at £0.341 per share

Carlos Espinosa de los Monteros purchased 141,242 shares at £0.360 per share

John Coghlan purchased 30,000 shares at £0.356 per share

Following today's purchases, their respective holdings (and total percentage holdings) are as follows:

John Condron - 4,675,926 shares, (0.198%)

Bob Wigley - 537,407 shares, (0.023%)

Carlos Espinosa de los Monteros - 201,738 shares, (0.009%)

John Coghlan - 382,896 shares, (0.016%)

The transactions took place in London and Madrid.

For further information, please contact:

Howard Rubenstein

Company Secretary

Tel: +44 (0) 118 950 6192

Howard.Rubenstein@yellgroup.com