27 Nov 2013 07:00
GameAccount Network plc launches in New Jersey
Delivers the Internet Gaming System for Betfair & Trump Resorts
GameAccount Network plc (“GameAccount Network” or the “Company”), a leading developer and supplier of enterprise-level B2B gaming software and online gaming content, announces the successful launch of the Company’s Internet Gaming System in New Jersey’s newly-regulated Internet gaming market. The Company’s Internet Gaming System manages all customer registration, verification and banking for www.BetfairCasino.com (the “Website”) where residents of New Jersey can now engage with a wide range of Casino Table Games, Poker and Casino Slot Games offered for real money gaming via PC & Mac desktop personal computers and mobile devices.
Designed in collaboration with Betfair Interactive US LLC, a subsidiary of Betfair Plc, the Website offers New Jersey residents a compelling mix of Internet casino games instantly recognisable to patrons frequenting Atlantic City’s land-based casinos. Games include those from Ainsworth, IGT, Incredible Technologies, Scientific Games and SHFL Entertainment combined with the Company’s proprietary games.
Highlights
New Jersey’s regulated real money Internet gaming market commenced at 18:00 ET on Thursday 21 November 2013 with the Websites first regulated real money Internet casino wager completed by a New Jersey resident at 18:16 ET. With a population of approximately 8.9m people, GameAccount Network expects New Jersey’s pre-taxation online gaming revenues will be worth approximately US$250 million in its first full year. Wide range of recognisable casino games and poker delivered via www.BetfairCasino.com, replicating the land-based casino environment online in partnership with major US casino equipment manufacturers Ainsworth, IGT, Incredible Technologies, Scientific Games and SHFL Entertainment. GameSTACK™ Internet Gaming System stress-tested to in excess of 5,000 simultaneously-connected real money active players, in compliance with New Jersey Division of Gaming Enforcement’s technical requirements. GameSTACK™ Internet Gaming System now offers a complete range of technical and regulatory functionality compliant with the New Jersey Division of Gaming Enforcement’s technical requirements for Internet gaming systems and Internet gaming content. Mobile-enabled Website employs the Company’s SENSE3™ mobile technology combining instant-play HTML5 games with downloadable native Apps and responsive design. The US online gaming market represents a significant opportunity. It is estimated that regulated intra-State real-money online gaming revenue in the US will grow from US$668 million in 2014 to US$8 billion in 2018.Dermot Smurfit, CEO of GameAccount Network, said: “Working in close collaboration with Betfair, Trump Resorts and the New Jersey Division of Gaming Enforcement has enabled us to launch our Internet Gaming System, already operational in Europe’s highly regulated markets, as BetfairCasino.com in New Jersey. We achieved this within the strict timelines required to launch on ‘Day One’ in New Jersey’s newly-regulated Internet gaming market. Only a handful of companies were permitted to launch, reflecting the scarcity value of companies equipped with the technology and operational experience required to manage complex, regulated Internet gaming markets as they emerge.”
“I proudly congratulate the team at GameAccount Network for their commitment to delivering a world class Internet casino experience to New Jersey’s regulated Internet gaming market.”
www.GameAccountNetwork.com
For further information please contact:
GameAccount Network plcDermot S SmurfitChief Executive Officer+44 (0) 20 7292 6262dsmurfit@GameAccountNetwork.com
FTI ConsultingMark Kenny / Jonathan Neilan+353 1 663 3686gameaccount@fticonsulting.com
GameAccount Network | Overview
GameAccount Network is a leading developer and supplier of enterprise-level Business to Business gaming software systems and online gaming content.
The Company has developed an Internet gaming enterprise software system (‘‘Internet Gaming System’’), which it licences to online and land-based gaming operators as a turn-key technology solution for both regulated real-money and simulated online gaming. The Internet Gaming System, developed in London under a UK Gaming Commission licence, is certified to the highest technical standards currently required by gaming regulators.
The Internet Gaming System includes a gaming content platform which enables the distribution of a comprehensive range of proprietary and third party gaming content to online gaming operators (‘‘Gaming Content Platform’’). GameAccount Network is a leading developer of online casino games and converts offline casino slot machines into online equivalents on behalf of third party land-based slot machine manufacturers.
GameAccount Network also operates a licensed business to customer (‘‘B2C’’) website currently under the brand MoneyGaming.com in the UK, which offers a suite of casino games to end-users.
GameAccount Network has an established business in Europe, licensing the Gaming Content Platform to UK, Spanish and Italian gaming operators including, PaddyPower, William Hill, Rank, Lottomatica, Sisal MatchPoint, and SNAI. GameAccount Network has also licensed the Internet Gaming System to European land-based casino operators, including Rank in the recently regulated Spanish market. GameAccount Network has strategically positioned itself as a first mover in regulated European markets and is actively seeking to replicate this successful approach in regulating markets in Europe and the US.
The Company has been developing its presence in the US since 2009 and established a dedicated US office in Las Vegas, Nevada in 2013. In April 2013, GameAccount Network completed its first significant US transaction with the sale of a modified instance of the Internet Gaming System to Aristocrat Technologies. In New Jersey, GameAccount Network has partnered with Betfair Plc to provide Trump Plaza Hotel and Casino with the Internet Gaming System to offer regulated real-money online gaming from November 2013.
In unregulated US states, GameAccount Network offers a monetised virtual credit gaming solution (known as ‘‘simulated gaming’’) to land-based casino operators seeking to build their online brand in preparation for the regulation of real-money online gaming. In Connecticut, GameAccount Network has licensed the Internet Gaming System to the Mashantucket Pequot Tribal Nation (owners and operators of the Foxwoods® Casino Resort) to offer simulated gaming in expectation of intra-state regulation in Connecticut in 2015.
Copyright Business Wire 2013