FIF.L Regulatory News (FIF)

NOT FOR RELEASE, PUBLICATION OR DISTRIBUTION IN WHOLE OR IN PART, DIRECTLY OR INDIRECTLY, IN, INTO OR FROM ANY JURISDICTION WHERE TO DO SO WOULD CONSTITUTE A VIOLATION OF THE RELEVANT LAWS OR REGULATIONS OF SUCH JURISDICTION.

THIS ANNOUNCEMENT IS NOT A PROSPECTUS OR A PROSPECTUS EXEMPT DOCUMENT AND FINSBURY SHAREHOLDERS SHOULD NOT MAKE ANY DECISION IN RELATION TO THE ACQUISITION OR ANY CONSIDERATION SHARES EXCEPT ON THE BASIS OF THE INFORMATION TO BE CONTAINED IN THE SCHEME DOCUMENT WHICH IS PROPOSED TO BE PUBLISHED IN DUE COURSE.

THIS ANNOUNCEMENT CONTAINS INSIDE INFORMATION.20 September 2023

RECOMMENDED ACQUISITION

ofFINSBURY FOOD GROUP PLCbyFRISBEE BIDCO LIMITED

to be effected by means of a scheme of arrangement

under Part 26 of the Companies Act 2006

Summary and Key Terms

· The boards of Frisbee Bidco Limited ("Bidco") and Finsbury Food Group plc ("Finsbury") are pleased to announce that they have reached agreement on the terms of a recommended offer to be made by Bidco for the entire issued and to be issued ordinary share capital of Finsbury (other than the Finsbury Shares held by funds managed by DBAY Advisors Limited ("DBAY")) (the "Acquisition"). The Acquisition is to be effected by means of a scheme of arrangement under Part 26 of the Companies Act between Finsbury and Finsbury Shareholders.

· Under the terms of the Acquisition, each Scheme Shareholder will be entitled to receive:

110 pence in cash per Scheme Share (the "Cash Offer")

· Based on the Cash Offer, the Acquisition values the entire issued ordinary share capital of Finsbury at approximately £143.4 million, based on an issued share capital of 130,383,361 Finsbury Shares.

· The Cash Offer represents a premium of approximately:

o  23.6 per cent. to the Closing Price of 89.0p on 19 September 2023;

o  54.9 per cent. to the Closing Price of 71.0p on 2 September 2022, being the last practicable date prior to the public disclosure of DBAY's interest in Finsbury; and

o  22.3 per cent. to the VWAP of a Finsbury Share of 89.9p during the 12 month period ended 19 September 2023.

· As an alternative to the Cash Offer, Finsbury Shareholders (other than Finsbury Shareholders resident or located in a Restricted Jurisdiction) may elect to receive a non-voting B ordinary share in Bidco (a "Consideration Share") for each Scheme Share held (the "Alternative Offer"). A Finsbury Shareholder may elect to take up the Alternative Offer in respect of some or all of his, her or its holding of Scheme Shares. The Consideration Shares will be issued within 14 days of the Effective Date. The terms and conditions of the Alternative Offer are set out in paragraph 12 of this announcement and a summary of the rights attaching to the Consideration Shares is set out in Appendix 4 to this announcement. The Consideration Shares are unlisted, non-transferable (except in limited circumstances) and do not carry any voting rights.

· Bidco is a limited company registered in the Isle of Man and incorporated on 18 August 2023. Bidco was formed for the purpose of the Acquisition and is an entity ultimately owned by funds managed by DBAY and has not traded since its date of incorporation, nor has it entered into any obligations other than in connection with the Acquisition.

· DBAY is an asset management company based and regulated on the Isle of Man. It was founded in 2011 and manages a range of funds and co-investment vehicles for endowments, foundations and other institutional investors. DBAY has offices in Douglas and London. DBAY invests predominantly in listed equities, and can also hold unlisted instruments. DBAY supports management teams and assists them in the process of growing their businesses.

· Finsbury is a leading UK and European manufacturer of cake and bread bakery goods, supplying a broad range of blue-chip customers within both the grocery retail and 'out of home eating' foodservice sectors including major multiples and leading foodservice providers. Finsbury is one of the largest speciality bakery groups in the UK offering a comprehensive product range that includes: (1) large premium and celebration cakes; (2) small snacking cake formats such as cake slices and bites; (3) artisan, healthy lifestyle and organic breads through to rolls, muffins (sweet and savoury) and morning pastries, and (4) gluten free bread, morning goods and cake ranges. Finsbury comprises a core UK Bakery division and an Overseas division that together incorporate manufacturing sites in the UK and Poland, and an 85% equity stake in a French business that supplies and distributes Finsbury's UK-manufactured products and third-party products in Europe.

Background to and reasons for the Acquisition

Recommendation

Irrevocable Undertakings and Letter of Intent

Acquisition Structure and Timetable

Comments on the Acquisition

· Commenting on today's announcement, Peter Baker, Non-Executive Chairman of Finsbury, said:

"Finsbury has a successful track record under the leadership of the current management team of delivering sustainable, profitable organic growth along with strategic, targeted acquisitions. For the next phase of the Finsbury Group's development the business will need to pursue strategic, transformational M&A to achieve the scale required to be successful in an increasingly competitive and demanding market place.

I am confident that Finsbury will thrive under DBAY's stewardship in the private market, with access to DBAY's investment and operational support to pursue the current strategy of scaling Finsbury's buy-and-build M&A in the future.

The Finsbury Board has carefully reviewed the terms of DBAY's Cash Offer, and believes it provides shareholders with an accelerated, de-risked opportunity to realise their investment in full and in cash at an attractive premium to both the current share price and the long term weighted average share price.

As such, the Finsbury Board unanimously intends to recommend that Finsbury Shareholders also vote in favour of the Acquisition."

· Commenting on today's announcement, Alexander Paiusco, Chief Executive of DBAY said:

"We are pleased to have reached agreement with the Finsbury Board and that the Acquisition has received a unanimous recommendation. The Cash Offer represents an opportunity for Finsbury Shareholders to realise their investment in cash at a premium to the historical share price of Finsbury and as an alternative to the Cash Offer we have offered Finsbury Shareholders the ability to retain a shareholding in Finsbury going forward through the Alternative Offer.

We have been supportive shareholders of the business for over a year and have been impressed with the management team during our ownership, but we strongly believe Finsbury would benefit from transformational M&A including international expansion and this would be better achieved in private ownership without the barrier of the current listing. We look forward to working with Finsbury's management and employees to accelerate Finsbury's strategy and unlock the long-term value in Finsbury for all stakeholders."

Notices

This summary should be read in conjunction with, and is subject to, the following full announcement and the Appendices. The Scheme will be subject to the further terms and conditions set out in Appendix 1 to this announcement and to the full terms and conditions which will be set out in the Scheme Document. Appendix 2 contains bases and sources of certain information contained in this announcement. Details of the irrevocable undertakings and letter of intent received by Bidco are set out in Appendix 3. Appendix 4 to this announcement contains further details of the Wider Bidco Group and the rights attaching to the Consideration Shares. Certain terms used in this announcement are defined in Appendix 5.

A copy of this announcement is available, subject to certain restrictions relating to persons resident in Restricted Jurisdictions, for inspection on Finsbury's website at https://finsburyfoods.co.uk/investor-relations/offer. For the avoidance of doubt, the contents of this website and of any other website accessible by hyperlinks on this website, are not incorporated by reference into, and do not form part of, this announcement.

Enquiries:

Addleshaw Goddard LLP is providing legal advice to DBAY and Bidco. CMS Cameron McKenna Nabarro Olswang LLP is providing legal advice to Finsbury.

IMPORTANT NOTICES

Further information

This announcement is for information purposes only and is not intended to and does not constitute or form part of any offer to sell or subscribe for or any invitation to purchase or subscribe for any securities or the solicitation of any vote or approval in any jurisdiction pursuant to the Acquisition or otherwise. The Acquisition will be made solely pursuant to the terms of the Scheme Document, which will contain the full terms and conditions of the Acquisition, including details of how to vote in respect of the Acquisition, together with the accompanying Forms of Proxy and Form of Election. Any approval or vote in respect of the Scheme or other decision or response in relation to the Acquisition should be made only on the basis of the information contained in the Scheme Document.

The statements contained in this announcement are made as at the date of this announcement, unless some other time is specified in relation to them, and mailing of this announcement shall not give rise to any implication that there has been no change in the facts set forth in this announcement since such date.

This announcement does not constitute a prospectus or prospectus equivalent document.

Overseas Shareholders

The release, publication or distribution of this announcement in or into jurisdictions other than the United Kingdom may be restricted by law and therefore any persons who are subject to the laws of any jurisdiction other than the United Kingdom should inform themselves about, and observe any applicable legal or regulatory requirements. In particular the ability of persons who are not resident in the UK to vote their Finsbury Shares at the Court Meeting or General Meeting, or to appoint another person as proxy to vote at the Court Meeting or General Meeting on their behalf, may be affected by the laws of the relevant jurisdictions in which they are located. Any failure to comply with the applicable restrictions may constitute a violation of the securities laws of any such jurisdiction. To the fullest extent permitted by applicable law, the companies and persons involved in the Acquisition disclaim any responsibility or liability for the violation of such restrictions by any person.

This announcement has been prepared for the purpose of complying with English law, the Market Abuse Regulation, the AIM Rules and the Code and the information disclosed may not be the same as that which would have been disclosed if this announcement had been prepared in accordance with the laws of jurisdictions outside England and Wales.

Bidco and Finsbury encourage Finsbury Shareholders to read the Scheme Document (or any further documentation published in connection with the Acquisition) carefully when it becomes available because it will contain important information in relation to the Acquisition. Each Finsbury Shareholder is urged to consult its independent professional adviser immediately regarding the tax consequences to it (or its beneficial owners) of the Acquisition.

Copies of this announcement and any formal documentation relating to the Acquisition are not being, and must not be, directly or indirectly, mailed or otherwise forwarded, distributed or sent in or into or from any Restricted Jurisdiction or any jurisdiction where to do so would violate the laws of that jurisdiction and persons receiving such documents (including custodians, nominees and trustees) must not mail or otherwise forward, distribute or send them in or into or from any Restricted Jurisdiction. Doing so may render invalid any related purported vote in respect of the Acquisition.

Unless otherwise determined by Bidco or required by the Code, and permitted by applicable law or regulation, the Acquisition will not be made available, directly or indirectly, in or into or from a Restricted Jurisdiction where to do so would violate the laws in that jurisdiction and no person may vote in favour of the Acquisition by use of mail or any other means or instrumentality (including, without limitation, facsimile, email or other electronic transmission, telex or telephone) of interstate or foreign commerce of, or any facility of a national, state or other securities exchange of any Restricted Jurisdiction and if the Acquisition is implemented by way of a Takeover Offer, the Takeover Offer will not be capable of acceptance by any such use, means, instrumentality or facilities or from within any Restricted Jurisdiction.

Additional information for US investors 

The Acquisition relates to the shares of a UK company and is being made by means of a scheme of arrangement provided for under the laws of England and Wales. A transaction effected by means of a scheme of arrangement is not subject to the proxy solicitation or tender offer rules under the Exchange Act of 1934, as amended (the "Exchange Act") and is exempt from the registration requirements of the Securities Act of 1933, as amended (the "Securities Act"). Accordingly, the Acquisition will be subject to disclosure requirements and practices applicable in the UK to schemes of arrangement under the laws of England and Wales, which are different from the disclosure and other requirements applicable to a US tender offer.

Neither the SEC, nor any US state securities commission has approved or disapproved of any offer of securities referred to in, or commented upon the adequacy or completeness of any of the information contained in, this announcement. Any representation to the contrary is a criminal offence in the United States.

Financial information relating to Finsbury included in this announcement has been prepared in accordance with accounting standards applicable in the United Kingdom. As a result, such financial information may not be comparable to financial information of US companies or companies whose financial statements are prepared in accordance with generally accepted accounting principles in the United States.

The Consideration Shares to be issued pursuant to the Scheme under the Alternative Offer may not be offered or sold in the United States absent registration or an exemption from registration. No offer of such Consideration Shares will be made to Finsbury Shareholders located or resident in the United States or who are otherwise US Persons (as such term is defined in Rule 902(k) under the Securities Act, each a "US Person"). The Consideration Shares have not been and will not be registered under the Securities Act or under the relevant securities laws of any state or territory or other jurisdiction of the United States and will not be listed on any stock exchange in the United States, and may not be offered, sold or delivered, directly or indirectly, in, into or from the United States absent registration or an exemption from the registration requirements of the Securities Act.

Finsbury Shareholders located or resident in the United States or who are otherwise US Persons will not be permitted to elect to receive the Consideration Shares pursuant to the Alternative Offer, and any purported election to receive Consideration Shares pursuant to the Alternative Offer by Finsbury Shareholders from the United States, or which, at the sole discretion of Bidco, appear to be made in respect of Finsbury Shares beneficially held by persons located or resident in the United States or who otherwise appear to be US Persons will not be accepted. Accordingly, Finsbury Shareholders located or resident in the United States or who are otherwise US Persons will receive cash pursuant to the Scheme, and no Consideration Shares will be issued to any such Finsbury Shareholder.

By electing receipt of the Consideration Shares pursuant to the Alternative Offer, Finsbury Shareholders will be deemed to represent and warrant, on behalf of themselves and any person on whose behalf they beneficially hold their Finsbury Shares, that they: (i) are not located or resident in the United States or otherwise a US Person; and (ii) are not electing receipt of Consideration Shares pursuant to the Alternative Offer with a view to, or for the offer or sale of Consideration Shares in connection with, any distribution thereof (within the meaning of the Securities Act) in the United States or to US Persons.

The receipt of cash consideration pursuant to the Cash Offer by a US holder of Finsbury Shares as consideration for the transfer of its Scheme Shares pursuant to the Scheme may be a taxable transaction for US federal income tax purposes and under applicable US state and local, as well as foreign and other, tax laws. Each US holder is urged to consult his independent professional adviser immediately regarding the tax consequences of the Acquisition applicable to him, her or it.

It may be difficult for US holders of Finsbury Shares to enforce their rights and any claims they may have arising under US Federal securities laws in connection with the Acquisition, since Finsbury is organised under the laws of a country other than the United States, and some or all of its officers and directors may be residents of countries other than the United States, and most of the assets of Finsbury are located outside of the United States. US holders of Finsbury Shares may not be able to sue a non-US company or its officers or directors in a non-US court for violations of US Federal securities laws. Further, it may be difficult to compel a non-US company and its affiliates to subject themselves to a US court's jurisdiction or judgment.

The Acquisition may, in the circumstances provided for in this announcement, instead be carried out by way of a Takeover Offer under the laws of England and Wales. If Bidco exercises, with the consent of the Takeover Panel and subject to the terms of the Co-operation Agreement, its right to implement the Acquisition by way of a Takeover Offer, such Takeover Offer will be made in compliance with applicable US tender offer and US Federal securities laws and regulations, including the exemptions therefrom.

In accordance with normal UK practice and pursuant to rule 14e-5(b) of the Exchange Act, Bidco or its nominees, or its brokers (acting as agents), may, from time to time, make certain purchases of, or arrangements to purchase, Finsbury Shares outside of the United States, other than pursuant to the Acquisition, until the date on which the Acquisition becomes effective, lapses or is otherwise withdrawn, in compliance with applicable law, including the Exchange Act. These purchases may occur either in the open market at prevailing prices or in private transactions at negotiated prices. Any information about such purchases will be disclosed, as required in the UK, will be reported to a Regulatory Information Service and will be available on the London Stock Exchange website at www.londonstockexchange.com.

Rule 26.1 Disclosure

In accordance with Rule 26.1 of the Code, a copy of this announcement will be available (subject to certain restrictions relating to persons resident in Restricted Jurisdictions), free of charge, at https://finsburyfoods.co.uk/investor-relations/offer by no later than 12 noon (London time) on 21 September 2023 (being the Business Day following the date of this announcement). The content of the website referred to in this announcement and the content of any other website accessible from hyperlinks on such website is not incorporated into and does not form part of this announcement.

Requesting Hard Copy Documents

In accordance with Rule 30.3 of the Code, Finsbury Shareholders and persons with information rights may request a hard copy of this announcement free of charge by contacting Finsbury's registrars, Link Group during business hours on +44 (0)371 664 0300 or by submitting a request in writing at Link Group, Corporate Actions, Central Square, 29 Wellington Street, Leeds, LS1 4DL. For persons who receive a copy of this announcement in electronic form or via a website notification, a hard copy of this announcement will not be sent unless so requested. Such persons may also request that all future documents, announcements and information to be sent to them in relation to the Acquisition should be in hard copy form.

Information relating to Finsbury Shareholders

Please be aware that addresses, electronic addresses and certain information provided by Finsbury Shareholders, persons with information rights and other relevant persons for the receipt of communications from Finsbury may be provided to Bidco during the offer period as required under section 4 of Appendix 4 of the Code.

Rule 2.9 Disclosure

In accordance with Rule 2.9 of the Code, as at the close of business on 19 September 2023 (being the Latest Practicable Date), there were, excluding shares held in treasury, 130,383,361 Finsbury Shares in issue and admitted to trading on AIM. The International Securities Identification Number (ISIN) of the Finsbury Shares is GB0009186429.

No Profit Forecasts or Estimates

No statement in this announcement is intended, or is to be construed, as a profit forecast, profit estimate, or quantified financial benefits statement or estimate for any period and no statement in this announcement should be interpreted to mean that earnings or earnings per share for Finsbury or Bidco for the current or future financial years would necessarily match or exceed the historical published earnings or earnings per share for Finsbury or Bidco.

Other Disclosure Requirements of the Code

Under Rule 8.3(a) of the Code, any person who is interested in 1% or more of any class of relevant securities of an offeree company or of any securities exchange offeror (being any offeror other than an offeror in respect of which it has been announced that its offer is, or is likely to be, solely in cash) must make an Opening Position Disclosure following the commencement of the offer period. An Opening Position Disclosure must contain details of the person's interests and short positions in, and rights to subscribe for, any relevant securities of the offeree company. An Opening Position Disclosure by a person to whom Rule 8.3(a) applies must be made by no later than 3.30 p.m. (London time) on the 10th Business Day following the commencement of the offer period. Relevant persons who deal in the relevant securities of the offeree company prior to the deadline for making an Opening Position Disclosure must instead make a Dealing Disclosure.

Under Rule 8.3(b) of the Code, any person who is, or becomes, interested in 1% or more of any class of relevant securities of the offeree company or of any securities exchange offeror must make a Dealing Disclosure if the person deals in any relevant securities of the offeree company. A Dealing Disclosure must contain details of the dealing concerned and of the person's interests and short positions in, and rights to subscribe for, any relevant securities of the offeree company, save to the extent that these details have previously been disclosed under Rule 8. A Dealing Disclosure by a person to whom Rule 8.3(b) applies must be made by no later than 3.30 p.m. (London time) on the Business Day following the date of the relevant dealing.

If two or more persons act together pursuant to an agreement or understanding, whether formal or informal, to acquire or control an interest in relevant securities of an offeree company, they will be deemed to be a single person for the purpose of Rule 8.3.

Opening Position Disclosures must also be made by the offeree company and by any offeror and Dealing Disclosures must also be made by the offeree company, by any offeror and by any persons acting in concert with any of them (see Rules 8.1, 8.2 and 8.4 of the Code).

Details of the offeree and offeror companies in respect of whose relevant securities Opening Position Disclosures and Dealing Disclosures must be made can be found in the Disclosure Table on the Panel's website at www.thetakeoverpanel.org.uk, including details of the number of relevant securities in issue, when the offer period commenced and when any offeror was first identified. You should contact the Panel's Market Surveillance Unit on +44 (0)20 7638 0129 if you are in any doubt as to whether you are required to make an Opening Position Disclosure or a Dealing Disclosure.

Disclaimers

Investec Bank plc ("Investec"), which is authorised by the Prudential Regulation Authority (the "PRA") and regulated by the Financial Conduct Authority and PRA in the United Kingdom, is acting exclusively as financial adviser to Bidco and DBAY and for no one else in connection with the Acquisition and will not be responsible to any person other than Bidco and DBAY for providing the protections afforded to clients of Investec, nor for providing advice in relation to the Acquisition, the content of this announcement or any matter referred to in this announcement. Neither Investec nor any of its subsidiaries, branches or affiliates owes or accepts any duty, liability or responsibility whatsoever (whether direct or indirect, whether in contract, in tort, under statute or otherwise) to any person who is not a client of Investec in connection with this announcement, any statement contained herein or otherwise.

Oppenheimer Europe Limited ("Oppenheimer"), which is authorised and regulated by the UK Financial Conduct Authority, is acting exclusively as Financial Advisor under Rule 3 of the Code to Finsbury in connection with the matters set out in this announcement and for no one else and will not be responsible to anyone other than Finsbury for providing the protections afforded to its clients or for providing advice in relation to the matters referred to in this announcement. Neither Oppenheimer, nor any of its affiliates, owes or accepts any duty, liability or responsibility whatsoever (whether direct or indirect, whether in contract, in tort, under statute or otherwise) to any person who is not a client of Oppenheimer in connection with this announcement, any statement contained herein, the Acquisition or otherwise.

Panmure Gordon (UK) Limited ("Panmure Gordon"), which is authorised and regulated by the UK Financial Conduct Authority, is acting exclusively as Nominated Adviser and Broker to Finsbury and for no one else in connection with the subject matter of this announcement and will not be responsible to anyone other than Finsbury for providing the protections afforded to its clients or for providing advice in relation to the matters referred to in this announcement. Neither Panmure Gordon, nor any of its affiliates, owes or accepts any duty, liability or responsibility whatsoever (whether direct or indirect, whether in contract, in tort, under statute or otherwise) to any person who is not a client of Panmure Gordon in connection with this announcement, any statement contained herein or otherwise.

Rounding

Certain figures included in this announcement have been subjected to rounding adjustments. Accordingly, figures shown for the same category presented in different tables may vary slightly and figures shown as totals in certain tables may not be an arithmetic aggregation of the figures that precede them.

Forward-Looking Statements

This announcement may contain certain forward-looking statements with respect to the financial condition, results of operations and business of Bidco and/or Finsbury and certain plans and objectives of Bidco and/or Finsbury with respect thereto. These forward-looking statements can be identified by the fact that they do not relate only to historical or current facts. Forward-looking statements often use words such as "anticipate", "target", "expect", "estimate", "intend", "plan", "goal", "believe", "hope", "aims", "continue", "will", "may", "should", "would", "could", or other words of similar meaning. These statements are based on assumptions and assessments made by Bidco and/or Finsbury in the light of their experience and their perception of historical trends, current conditions, future developments and other factors they believe appropriate. By their nature, forward-looking statements involve risk and uncertainty, because they relate to events and depend on circumstances that will occur in the future and the factors described in the context of such forward-looking statements in this announcement could cause actual results and developments to differ materially from those expressed in or implied by such forward-looking statements. Although it is believed that the expectations reflected in such forward-looking statements are reasonable, no assurance can be given that such expectations will prove to have been correct and you are therefore cautioned not to place undue reliance on these forward-looking statements which speak only as at the date of this announcement. Neither Bidco nor Finsbury assumes any obligation to update or correct the information contained in this announcement (whether as a result of new information, future events or otherwise), except as required by applicable law.

There are several factors which could cause actual results to differ materially from those expressed or implied in forward-looking statements. Among the factors that could cause actual results to differ materially from those described in the forward-looking statements are changes in the global, political, economic, business, competitive, market and regulatory forces, future exchange and interest rates, changes in tax rates and future business combinations or dispositions.

General

If you are in any doubt about the contents of this announcement or the action you should take, you are recommended to seek your own independent financial advice immediately from your stockbroker, bank manager, solicitor, accountant or independent financial adviser duly authorised under FSMA if you are resident in the United Kingdom or, if not, from another appropriately authorised independent financial adviser.

THIS ANNOUNCEMENT IS NOT A PROSPECTUS OR A PROSPECTUS EXEMPT DOCUMENT AND FINSBURY SHAREHOLDERS SHOULD NOT MAKE ANY DECISION IN RELATION TO THE THE ACQUISITION OR ANY CONSIDERATION SHARES EXCEPT ON THE BASIS OF THE INFORMATION TO BE CONTAINED IN THE SCHEME DOCUMENT WHICH IS PROPOSED TO BE PUBLISHED IN DUE COURSE.

THIS ANNOUNCEMENT CONTAINS INSIDE INFORMATION.

20 September 2023

RECOMMENDED ACQUISITION

ofFINSBURY FOOD GROUP PLCbyFRISBEE BIDCO LIMITED

to be effected by means of a scheme of arrangement

under Part 26 of the Companies Act 2006

1. Introduction

The boards of Frisbee Bidco Limited ("Bidco") and Finsbury Food Group plc ("Finsbury") are pleased to announce that they have reached agreement on the terms of a recommended offer to be made by Bidco for the entire issued and to be issued ordinary share capital of Finsbury other than the Finsbury Shares held by funds managed by DBAY (the "Acquisition").

It is intended that the Acquisition be implemented by means of a Court-sanctioned scheme of arrangement under Part 26 of the Companies Act. Bidco reserves the right to elect, with the consent of the Panel, to implement the Acquisition by way of a Takeover Offer as an alternative to the Scheme.

2. The Acquisition

Under the terms of the Acquisition, which will be subject to the Conditions and further terms set out in Appendix 1 to this announcement and to be set out in the Scheme Document, Forms of Proxy and Forms of Election, Scheme Shareholders will be entitled to receive:

110 pence in cash per Scheme Share (the "Cash Offer")

Based on the Cash Offer, the Acquisition values the entire issued share capital of Finsbury at approximately £143.4 million, based on an issued share capital of 130,383,361 Finsbury Shares.

The Cash Offer represents a premium of approximately:

· 23.6 per cent. to the Closing Price of 89.0p on 19 September 2023;

· 54.9 per cent. to the Closing Price of 71.0p on 2 September 2022, being the last practicable date prior to the public disclosure of DBAY's interest in Finsbury; and

· 22.3 per cent. to the VWAP of a Finsbury Share of 89.9p during the 12 month period ended 19 September 2023.

As an alternative to the Cash Offer, eligible Finsbury Shareholders may elect to receive one non-voting B share in Bidco (a "Consideration Share") for each Scheme Share held (the "Alternative Offer"). A Finsbury Shareholder may elect to take up the Alternative Offer in respect of some or all of his, her or its holding of Scheme Shares. The Consideration Shares will be issued within 14 days of the Effective Date. The terms and conditions of the Alternative Offer are set out in paragraph 12 of this announcement and a summary of the rights attaching to the Consideration Shares is set out in Appendix 4 to this announcement. The Consideration Shares are unlisted, non-transferable (except in limited circumstances) and do not carry any voting rights.

The Acquisition will be subject to the Conditions and certain further terms set out in Appendix 1 to this announcement, including, among other things: (a) the approval of Scheme Shareholders at the Court Meeting and the passing of the Resolutions to be proposed at the General Meeting; (b) the sanction of the Scheme by the Court; and (c) the Scheme becoming Effective no later than the Long Stop Date. In order to become Effective, the Scheme must be approved by a majority in number of Scheme Shareholders present and voting (and entitled to vote), either in person or by proxy, at the Court Meeting representing at least 75 per cent. in value of the Scheme Shares voted by such holders.

If any dividend or other distribution in respect of the Finsbury Shares is declared, paid or made on or after the date of this announcement, Bidco reserves the right to reduce the consideration payable for each Finsbury Share under the terms of the Acquisition by the amount per Finsbury Share of such dividend or distribution. To the extent that any such dividend or other distribution and/or other return of capital announced, declared, paid or made is: (a) transferred pursuant to the Acquisition on a basis which entitles Bidco to receive the dividend or other distribution and to retain it; or (b) cancelled, then in either case the consideration payable in respect of the Acquisition will not be subject to change in accordance with this paragraph. If Bidco exercises this right or makes such a reduction in respect of a dividend or distribution, Finsbury Shareholders will be entitled to receive and retain that dividend or distribution. Any exercise by Bidco of its rights referred to in this paragraph shall be the subject of an announcement and, for the avoidance of doubt, shall not be regarded as constituting any revision of variation of the terms of the Acquisition.

The Scheme Document will include full details of the Scheme, together with an explanatory statement providing details of the Acquisition, and the notices convening the Court Meeting and the General Meeting. The Scheme Document will also contain the expected timetable of the Acquisition and will specify the necessary actions to be taken by Finsbury Shareholders. The Scheme Document will be sent to Finsbury Shareholders as soon as reasonably practicable (subject to the availability of the Court to approve the posting of the Scheme Document) and in any event within 28 days of this announcement (or on such later date as may be agreed by the Panel).

3. Background to and reasons for the Acquisition

DBAY has followed Finsbury's story for some time, attracted by the business model and strength of the management team, and began acquiring Finsbury Shares in August 2022.

DBAY believes strongly in the future potential of Finsbury but is firmly of the view that, in order to fulfil the growth potential of the business in the medium term, Finsbury needs to supplement its current organic growth with additional growth opportunities, including a meaningful and sustainable acquisition strategy.

DBAY believes that Finsbury's public listing and the current turbulence in quoted equity markets, including the limited liquidity of Finsbury Shares, substantially inhibit its ability to pursue these growth opportunities, in particular acquisitions.

This has led DBAY to conclude that the future prospects of Finsbury and its employees would be better served as a private business, with a supportive majority shareholder and access to additional sources of both equity and debt to fund accelerated and sustainable growth.

DBAY is therefore eager to work with the senior management team in taking the business private, and intends to seek to cancel trading in Finsbury's shares on AIM as soon as possible in accordance with applicable laws.

Whilst the Cash Offer will provide Finsbury Shareholders who elect for it with immediate liquidity at completion of the Acquisition, DBAY recognise that some shareholders may wish to retain an economic interest in Finsbury. As such, DBAY has made available the Alternative Offer to allow Finsbury Shareholders to continue to hold an equity interest in Finsbury post completion of the Acquisition. Finsbury Shareholders should take their own independent financial, legal and tax advice and consider carefully the disadvantages and advantages of electing for the Alternative Offer (including, but not limited to, those set out in paragraph 12 of this announcement) in the light of their own financial circumstances and investment objectives.

4. Background to and reasons for the Recommendation of the Acquisition

Finsbury is a leading UK speciality bakery manufacturer of cake, and bread and morning goods, supplying a broad range of customers within both the grocery retail and 'out of home eating' foodservice channels including major multiples and leading foodservice providers. Finsbury had sales in the financial year ended 2 July 2023 exceeding £413 million.

The Finsbury Group has pursued a focused and well-developed strategy under the current management team. This disciplined approach has resulted in a long and successful track record of delivering profitable organic growth alongside expansion and evolution through targeted acquisitions. Revenue has grown 31.2% from £315.3m to £413.7m between FY19 to FY23. This performance has also been delivered over a sustained period of time with the Finsbury Group's EBITDA increasing by almost threefold over the last 10 years. This has been achieved in spite of the many headwinds that the Finsbury Group has faced, certainly in recent years. The Board has every confidence that good progress can continue to be made with the current team.

Finsbury has been clear about its ambition to pursue transformational M&A in order to achieve the scale needed to provide both the product and operational diversity, along with the inherent synergistic benefits. Unfortunately, this has not been possible so far, as the Finsbury Group's valuation rating has made it hard to pursue such a growth strategy as a publicly listed company. In addition, the requirements of the public markets in relation to capital raising, reporting and the M&A approval process will make it increasingly difficult for Finsbury to be as competitive in the future.

The Finsbury Board therefore believes that under Bidco's ownership in a private environment, with access to larger and more flexible capital sources, and DBAY's investment and operational support, Finsbury will be able to accelerate and increase the scale of its buy-and-build M&A strategy. This will be to the benefit of a broader range of stakeholders including Finsbury's customers, suppliers, employees and defined benefit pension scheme members.

Finsbury has continued to execute on its stated strategy, within the constraints stated above, which has been achieved whilst managing broader macroeconomic challenges (e.g. Brexit, Covid-19, Russia's invasion of Ukraine, significant cost inflation and a severe cost of living crisis in the UK). The Finsbury Board's view is that this has not been appropriately reflected in Finsbury's share price and valuation rating, which have underperformed their expectations for an extended period of time.

Finsbury has been successful in completing acquisitions over the last few years, including:

However, these have all been bolt-on acquisitions and financed from existing Finsbury facilities. The last transformational deal was in October 2014, when Finsbury completed the acquisition of the Fletchers group of bakeries. Fletchers is a leading producer of buns and rolls for the UK market. Fletchers group also included the Kara foodservice brand, producing a wide range of quality sweet and savoury bakery products, including both gourmet butter and vegan brioche buns, traditional sliced bread, doughballs, muffins, doughnuts and artisan bakery products.

The Finsbury Board did not solicit an offer for Finsbury. However, the Finsbury Board regularly considers all options for driving and improving shareholder value. Earlier unsolicited proposals from DBAY were rejected as these indicative proposals were at a level at which the Finsbury Board felt did not adequately reflect an appropriate value of Finsbury and its future prospects. After DBAY's third proposal of 110p per Finsbury Share in cash, the Finsbury Board felt the proposal required more detailed consideration.

In considering the financial terms of the Cash Offer, and determining whether they reflect an appropriate valuation of Finsbury and its future prospects, the Finsbury Directors have taken into account a number of factors, including:

· the Cash Offer reflects the strength of the Finsbury business and its medium-term future prospects, and provides an opportunity for Finsbury Shareholders to crystallise, in cash, the value of their investments at a significant premium to the undisturbed share price which the Finsbury Board believes represents attractive value at this time;

· that the terms of the Cash Offer represent an attractive premium of:

o  23.6 per cent. to the Closing Price of 89.0p on 19 September 2023;

o  54.9 per cent. to the Closing Price of 71.0 p on 2 September 2022, being the last practicable date prior to the public disclosure of DBAY's interest in Finsbury; and

o  22.3 per cent. to the VWAP of a Finsbury Share of 89.9p during the 12 month period ended 19 September 2023.

· the Cash Offer price of 110 pence per share was last achieved by Finsbury in regular market trading almost five years ago (on 14 December 2018);

· DBAY has been a shareholder of Finsbury since August 2022, and is now the Group's largest shareholder with a stake of 13.6%. DBAY's share purchases have supported Finsbury's share price relative to the wider market; and

· furthermore, the Alternative Offer also enables eligible Finsbury Shareholders who wish to continue to benefit from having exposure to the Finsbury Group to do so via the Alternative Offer.

In addition to the financial terms of the Cash Offer, the Finsbury Directors have also considered the suitability of Bidco as an owner of Finsbury from the perspective of all stakeholders, taking into account Bidco's intentions for the business, management, employees, defined benefit pension scheme members, and other stakeholders of Finsbury. The Finsbury Directors are pleased that Bidco recognises the strength of Finsbury's management team and employees who have performed exceptionally during an extended period of unprecedented challenge. The Finsbury Directors believe that Bidco is strongly positioned to support Finsbury in its next phase of growth and will continue to invest in the business to improve the sustainable long-term value of the Finsbury business.

DBAY has constructively engaged with the trustees of the Memory Lane Cakes Pension Scheme (the "DB Scheme") in relation to the impact of the Acquisition on the DB Scheme. The trustees are supportive of the Acquisition and DBAY has entered into an agreement with the trustees of the DB Scheme, as described in paragraph 13 of this announcement.

Accordingly, and after careful consideration, including taking into account the factors set out in paragraph 5 of this announcement, the Finsbury Directors intend to recommend unanimously that Finsbury Shareholders vote or procure votes in favour of the Scheme at the Court Meeting and the Resolutions to be proposed at the General Meeting (or, in the event that the Acquisition is implemented by way of a Takeover Offer, to accept or procure acceptance of the Takeover Offer), as the Finsbury Directors have irrevocably undertaken to do in respect of their own beneficial holdings of 4,364,648 Finsbury Shares (representing, in aggregate, approximately 3.3 per cent. of the Finsbury Shares in issue on the Latest Practicable Date).

5. Current Trading / FY23 Results

As announced in Finsbury's pre-close trading statement on 19 July 2023:

"The Group delivered a resilient full year performance despite the challenges of persistent significant cost inflation and macroeconomic uncertainty. Total Group sales of £413.7m, which includes the acquisition of Lees Foods Limited, increased by 16.0% versus the previous year, and 12.6% excluding Lees. The Group delivered a strong second half performance, with revenues in the second half of the year up 17.1% versus the corresponding period in the prior year. The growth in sales has been driven primarily by price and the incremental volume from Lees.

The Group's core division, UK Bakery, which includes Lees, delivered a robust performance with a 14.5% sales increase versus the prior year, this includes a continuation of the recovery in foodservice, up 25.1%, whilst the Group's Overseas division again performed strongly, delivering a 25.0% increase versus the prior year.

The Group's strategic acquisition of Lees further consolidated its position in the sweet treats sector and grew its manufacturing presence in Scotland. Lees has a well-established number one position in the UK meringue category and strong relationships across a high quality and diverse customer base. This provides Finsbury with the opportunity to build upon both businesses' existing retail relationships and unlock further commercial opportunities, including out of home eating. Since the acquisition, the performance of the Lees business has been in line with management's expectations.

The Company has continued to operate in an incredibly challenging environment as significant cost inflation and macroeconomic uncertainty has persisted throughout the period. However, the Company has, once again, successfully focused on managing these challenges through commercial terms, operational improvements and other supply chain and overhead initiatives. This focus will remain as further challenges are expected in the new financial year."

Further to the above trading update, and ahead of the publication of Finsbury's preliminary results on 26 September 2023, the Finsbury Group notes that:

Further details in respect of Finsbury's trading performance will be provided in the Finsbury Group's preliminary results announcement due to be published on 26 September 2023.

6. Recommendation

Acquisition and Cash Offer 

The Finsbury Directors, who have been so advised by Oppenheimer as to the financial terms of the Cash Offer, consider the terms of the Cash Offer to be fair and reasonable. In providing advice to the Finsbury Directors, Oppenheimer has taken into account the commercial assessments of the Finsbury Directors. Oppenheimer is providing independent financial advice to the Finsbury Directors for the purpose of Rule 3 of the Code.

Accordingly and after careful consideration, the Finsbury Directors believe that the Acquisition is in the best interests of Finsbury Shareholders as a whole and unanimously intend to recommend that the Finsbury Shareholders vote in favour of the Scheme at the Court Meeting and the Resolutions to be proposed at the General Meeting (or in the event that the Acquisition is implemented by way of a Takeover Offer, to accept or procure acceptance of the Takeover Offer).

Alternative Offer

Oppenheimer is unable to advise the Finsbury Directors as to whether or not the financial terms of the Alternative Offer are fair and reasonable. This is because Oppenheimer does not have access, inter alia, to the financial projections of Bidco and DBAY's plans for the development of Bidco necessary to form an assessment of the value of the Alternative Offer. Oppenheimer also note the risk factors and other investment considerations set out in paragraph 12 of this announcement. 

In relation to the Alternative Offer and for the reasons set out above together with risk factors and other investment considerations set out in paragraph 12 of this Announcement, the Finsbury Directors cannot form an opinion as to whether or not the terms of the Alternative Offer are fair and reasonable and are not making any recommendation or giving any advice to Scheme Shareholders as to whether or not they should elect for the Alternative Offer.

The Finsbury Directors strongly recommend that, in deciding whether or not to elect for the Alternative Offer, the Finsbury Shareholders should take their own independent financial, legal and tax advice and consider carefully the disadvantages and advantages of electing for the Alternative Offer (including, but not limited to, those set out in paragraph 12 of this announcement) in light of their own financial circumstances and investment objectives.

Finsbury Shareholders should also ascertain whether acquiring or holding the Consideration Shares is affected by the laws of the relevant jurisdiction in which they reside and consider whether the Consideration Shares are a suitable investment in light of their own personal circumstances. Finsbury Shareholders are, therefore, strongly recommended to seek their own independent financial, tax and legal advice in the light of their own particular circumstances and investment objectives before deciding whether to elect for the Alternative Offer. Any decision to elect for the Alternative Offer should be based on independent financial, tax and legal advice and, to the extent available in such Scheme Shareholder's jurisdiction, consideration of the Scheme Document (once published).

Directors' own investment decisions

The Finsbury Directors have irrevocably undertaken to vote or procure votes in favour of the Scheme at the Court Meeting and the Resolutions to be proposed at the General Meeting (or, in the event that the Acquisition is implemented by way of a Takeover Offer, to accept or procure acceptance of the Takeover Offer) in respect of their own beneficial holdings of 4,364,648 Finsbury Shares (representing, in aggregate, approximately 3.3 per cent. of the Finsbury Shares in issue on the Latest Practicable Date).

In addition, John Duffy, Chief Executive Officer of Finsbury, has irrevocably undertaken to elect for the Alternative Offer in respect of 1,793,401 Finsbury Shares beneficially owned by him (representing approximately 62.5 per cent. of his total beneficial holding of Finsbury), as he wishes to hold an investment in Finsbury and his personal circumstances mean that he is willing to hold an unlisted, non-transferrable investment, and these factors outweigh the other disadvantages listed in paragraph 12 below.

7. Irrevocable undertakings and letter of intent

In addition to the irrevocable undertakings from the Finsbury Directors referred to in paragraph 6 above, Bidco has received a letter of intent from Investec Wealth & Investment Limited to vote in favour of the Scheme at the Court Meeting and the Resolutions to be proposed at the General Meeting (or in the event that the Acquisition is implemented by way of a Takeover Offer, to accept or procure acceptance of the Takeover Offer) in respect of 11,704,451 Finsbury Shares, representing approximately 10.4 per cent. of the Scheme Shares, and 9.0 per cent. of all Finsbury Shares, in issue as at the Latest Practicable Date. Further details of this letter of intent is set out in Appendix 3 to this announcement.

Consequently, Bidco has received irrevocable undertakings and a letter of intent in respect of approximately 16,069,099 Finsbury Shares, representing approximately 14.3 per cent. of the Scheme Shares, and 12.3 per cent. of all Finsbury Shares, in issue as at the Latest Practicable Date.

Full details of the irrevocable undertakings and letter of intent received by Bidco are set out in Appendix 3 to this announcement.

8. Information on DBAY and Bidco

DBAY

DBAY is an asset management company based and regulated on the Isle of Man. It was founded in 2011 and manages a range of funds and co-investment vehicles for endowments, foundations and other institutional investors. DBAY has offices in Douglas and London. DBAY invests predominantly in listed equities, and can also hold unlisted instruments. DBAY supports management teams and assists them in the process of growing their businesses.

Bidco

Bidco is a limited company registered in the Isle of Man and incorporated on 18 August 2023. Bidco was formed for the purposes of the Acquisition and is an entity owned by funds managed by DBAY and has not traded since its date of incorporation, nor has it entered into any obligations other than in connection with the Acquisition.

The current directors of Bidco are Timothy Hassett, Michael Haxby and Iltay Sensagir. Further details in relation to Bidco will be contained in the Scheme Document.

9. Information on Finsbury

Finsbury is a leading UK and European manufacturer of cake and bread bakery goods, supplying a broad range of blue-chip customers within both the grocery retail and 'out of home eating' foodservice sectors including major multiples and leading foodservice providers. Finsbury is one of the largest speciality bakery groups in the UK offering a comprehensive product range that includes: (1) large premium and celebration cakes; (2) small snacking cake formats such as cake slices and bites; (3) artisan, healthy lifestyle and organic breads through to rolls, muffins (sweet and savoury) and morning pastries, and (4) gluten free bread, morning goods and cake ranges. Finsbury comprises a core UK Bakery division and an Overseas division that together incorporate manufacturing sites in the UK and Poland, and an 85% equity stake in a French business that supplies and distributes Finsbury's UK-manufactured products and third-party products in Europe.

10. Finsbury Share Plan

Participants in the Finsbury Share Plan will be contacted regarding the effect of the Acquisition on their rights under the Finsbury Share Plan and appropriate proposals in accordance with Rule 15 of the Code will be made to such participants in due course.

As part of these proposals, those participants in the Finsbury Share Plan holding awards which are in the form of nil cost options will be invited to either (a) conditionally exercise such awards to the greatest extent possible conditional on the Scheme being sanctioned by the Court; or (b) exchange each of their awards for nil-cost options over Bidco B Shares (the "Option Rollover").

Full details of the proposals will be set out in the Scheme Document and separate Rule 15 proposal documentation.

11. Financing

The cash consideration payable to the Finsbury Shareholders under the terms of the Cash Offer will be financed by a combination of equity to be invested by funds managed by DBAY and debt to be provided under the Facilities Agreement. The debt proceeds will be made available to Bidco pursuant to an intercompany loan between Debtco and Bidco.

Investec, as financial adviser to Bidco, is satisfied that sufficient cash resources are available to Bidco to enable it to satisfy in full the cash consideration payable to Finsbury Shareholders under the terms of the Acquisition.

Further information on the financing of the Acquisition will be set out in the Scheme Document

12. Alternative Offer

Under the Alternative Offer, Scheme Shareholders (other than Scheme Shareholders resident or located in a Restricted Jurisdiction) may elect, in respect of some or all of their Scheme Shares, to receive one Consideration Share for each Scheme Share in lieu of the Cash Offer to which they are otherwise entitled. 

The current share capital of Bidco consists of 1 ordinary share. Prior to completion of the Acquisition, this share will be reclassified as a Bidco A Share. On or around completion of the Acquisition, Bidco will issue Bidco A Shares and Bidco B Shares. These shares comprise the aggregate of: (a) the Consideration Shares (which shall be Bidco B Shares) to be issued to Finsbury Shareholders pursuant to the Alternative Offer; (b) the Bidco A Shares that will be subscribed for by funds managed by DBAY in respect of their funding of the cash consideration payable under the Acquisition; and (c) the Bidco A Shares to be issued to funds managed by DBAY in connection with the acquisition by Bidco of the Finsbury Shares currently held by them. These Finsbury Shares will be transferred to Bidco by funds managed by DBAY conditional upon the Acquisition becoming Effective. The number of Bidco A Shares and Bidco B Shares issued is primarily dependent on the number of elections made for the Alternative Offer as this will affect the number of Consideration Shares to be issued and the amount required to be subscribed by funds managed by DBAY in respect of their funding of the cash consideration payable under the Acquisition.

The Alternative Offer is not being offered, sold or delivered, directly or indirectly, in or into any Restricted Jurisdiction. Further details in relation to Scheme Shareholders resident, or located, in overseas jurisdictions will be contained in the Scheme Document.

In addition, as described below, Finsbury Shareholders should note that additional shares, loan notes or other securities may be issued by Bidco or its subsidiaries from time to time following the Effective Date and that the holders of Bidco B Shares will not always be entitled to participate in any such issue, so that their percentage interests in Bidco may be diluted over time, potentially significantly.

Risk factors and other investment considerations

Disadvantages of electing for the Alternative Offer

· The Consideration Shares will be unlisted and will not be admitted to trading on any stock exchange and will therefore, be illiquid.

· The Consideration Shares will be of uncertain value and there can be no assurance that they will be capable of being sold in the future.

· The Consideration Shares will be non-transferable (with limited exceptions), non-voting shares. Only the Bidco A Shares carry voting rights.

· The holders of the Consideration Shares will only have customary pre-emption rights on new issues of securities by Bidco if any such issue is for cash.

· The right of holders of Consideration Shares to participate in future issues of securities by Bidco will also be subject to other important exceptions. These exceptions may be particularly relevant in practice. Holders of Consideration Shares may well suffer dilution, not only in their percentage ownership but also in the value of their Consideration Shares since such further issues may reduce any net return derived by the Consideration Shares when compared to any such net return that might otherwise have been derived had Bidco not issued those securities. This dilution and reduction may be significant. For example:

o  Holders of Consideration Shares will not be entitled to participate in any issues of securities to actual or potential employees, directors, officers or consultants of Bidco (whether of the same or different classes to the Consideration Shares). This is important since, common to many private equity acquisitions, DBAY may introduce one or more management incentive plans for actual or potential employees, directors, officers and consultants of the Enlarged Group after the Effective Date.

o  Management incentive plans generally provide participants with a significant interest in securities in Bidco, and, if one is introduced, it may result in a significant dilution of the Consideration Shares. In addition, Bidco may not receive material cash sums on the issue of such securities and the returns on those securities may potentially be structured to increase their proportionate interest in the value of the Enlarged Group as it increases in value (whether pursuant to a ratchet mechanism or otherwise). These issues of securities may occur initially following the Acquisition, but further issues are likely in the future as the Enlarged Group expands (whether as a result of further acquisitions or organic growth or otherwise).

o  Similarly, holders of Consideration Shares will not be entitled to participate in issues of securities by Bidco in consideration for, or in connection with, its acquisition of other assets, companies or all or part of any other businesses or undertakings (for example, if the Enlarged Group expands).

· In relation to those issues of securities in which holders of Consideration Shares are entitled to participate, if they wish to avoid their percentage interest in Bidco being reduced by any such issue, they will need to invest further cash sums in Bidco.

· The precise numbers of securities that may be issued by Bidco from time to time cannot be ascertained at the date of this announcement and will depend on a variety of factors including those described above.

· The Finsbury Shares are currently admitted to trading on AIM. Certain standards and protections afforded to shareholders in a company admitted to trading on AIM will be substantially different to a shareholding in an unlisted private company which a Scheme Shareholder would receive as a result of electing for the Alternative Offer.

Advantages of electing for the Alternative Offer

· The Alternative Offer allows Scheme Shareholders to invest directly in the Enlarged Group, providing continued economic exposure to Finsbury under private ownership.

· The Consideration Shares will rank economically pari passu with the Bidco A Shares in issue at the time the Consideration Shares are allotted and issued, including the right to receive and retain dividends and other distributions declared, made or paid by reference to a record date falling after the Effective Date.

Upon the Scheme becoming Effective, Scheme Shareholders who have not validly elected for the Alternative Offer in respect of all of their holding of Scheme Shares will automatically receive the Cash Offer in respect of their entire holding of Scheme Shares.

The issue of Consideration Shares pursuant to the Alternative Offer will be subject to the Conditions and further terms set out in Appendix 1 to this announcement and further details of the Alternative Offer, the Wider Bidco Group and the rights attaching to the Consideration Shares are set out in Appendix 4 to this announcement.

The Consideration Shares will be allotted and issued credited as fully paid and, other than voting rights, will rank pari passu in all respects with the Bidco A Shares in issue at the time the Consideration Shares are issued, including the right to receive and retain dividends and other distributions declared, made or paid by reference to a record date falling after the Effective Date.

For the purposes of Rule 24.11 of the Code, Investec will provide an estimate of the value of a Consideration Share in the Scheme Document.

13. Governance, management, employees and locations of business

DBAY 's strategic plans for Finsbury

DBAY has spent a significant amount of time with Finsbury's senior management team both through initial engagement as a shareholder, and more recently through a due diligence exercise. This has enabled DBAY to evaluate the strategic and operational plans that the senior management team has for Finsbury and DBAY is supportive of the Finsbury management team's strategy, which comprises the following key pillars:

DBAY has also identified a number of initiatives that it believes would help Finsbury accelerate its existing strategy, including:

· sourcing and executing financially and strategically accretive incremental M&A opportunities;

· continued operational and financial improvement initiatives; and

· continued investment in the management and employee team, with focus on depth of talent and succession planning.

Employees and management

DBAY attributes significant importance to the skills, experience and continued commitment of Finsbury's management and employees, and views Finsbury's senior management team and employees as a key factor in driving future growth in the business.

Accordingly, DBAY intends to safeguard the existing statutory and contractual employment rights, including pension rights, of the employees and management of the Finsbury Group. DBAY also does not envisage making any material reduction to Finsbury's overall headcount, or any material change to the conditions of employment or to the balance of skills and functions, of the employees and management of the Finsbury Group.

As is customary in such circumstances, Bidco expects that the current non-executive directors of Finsbury will resign from Finsbury upon completion of the Acquisition and anticipates the termination of certain third-party corporate and support services which are only required due to Finsbury's current admission to trading on AIM. This will not result in a material reduction to Finsbury's headcount.

Management incentives

DBAY has not entered into, and has not had any discussions on proposals to enter into, any form of incentive arrangements with members of Finsbury's management. DBAY intends to put in place appropriate long term incentive arrangements for Finsbury's management following the completion of the Acquisition.

Pensions

The Finsbury Group, through Memory Lane Cakes Limited, participates in a defined benefit pension scheme (the "DB Scheme"). The DB Scheme is closed to new entrants and to the future accrual of benefits for existing members. Bidco does not intend to re-open the DB Scheme to new members or future accrual. Other than the DB Scheme, the Finsbury Group does not operate any other defined benefit pension schemes in the UK.

Bidco fully appreciates the importance of upholding the Finsbury Group's pension obligations in relation to the DB Scheme and the roles of its members and trustee (the "Trustee") as key stakeholders within the Finsbury Group. It does not intend to make any change to the benefits provided under the DB Scheme, and Bidco's intention is for employer contributions to the DB Scheme to continue in line with current arrangements and applicable law.

The Finsbury Board places the highest importance on ensuring that all pension benefits are fully paid and responsibly funded. The Trustee and members of the DB Scheme must have confidence in Finsbury's future ability to fund its pension commitments. Bidco has confirmed that it also endorses such an approach.

Recognising the significance of the DB Scheme, DBAY has held constructive discussions with the Trustee and has entered into a legally binding agreement between DBAY, Memory Lane Cakes Limited and the Trustee dated 15 September 2023 relating to the mitigation to be provided to the Trustee in return for the detriment which the Acquisition may cause to the DB Scheme ("DB Scheme Detriment").

 Key features of the agreement include:

· a commitment by Memory Lane Cakes Limited to procure that certain companies within the Finsbury Group will grant a first ranking secured charge over certain properties in favour of the Trustee as mitigation for any DB Scheme Detriment; and

· a provision allowing the properties subject to the charge to be sold under a sale-and-leaseback arrangement, with the cash proceeds of the sale to be held in an escrow account for the benefit of the Trustee and applied to fund a buy-out of the DB Scheme, or otherwise released in accordance with the terms of the agreement.

If, in the future, adverse experience creates additional funding deficits in the DB Scheme, for example due to poor investment returns, changes in mortality assumptions or inflation experience, these deficits must be funded by Memory Lane Cakes Limited.

Locations of business, fixed assets, headquarters and research and development

Finsbury currently operates in locations across the UK and Europe. Following completion of the Acquisition, it is envisaged that the headquarter location and functions will continue to operate from Finsbury's existing locations. DBAY does not envisage any change in the locations of Finsbury's operations.

Finsbury has an existing research and development function. DBAY has no plans to change this.

Fixed assets

DBAY does not envisage any redeployment of Finsbury's fixed asset base, above and beyond any ordinary course development required for Finsbury to execute its strategy (as outlined above).

Trading facilities

Finsbury Shares are currently traded on AIM and, as set out in paragraph 17 of this announcement, a request will be made to the London Stock Exchange to cancel trading in Finsbury's shares on AIM, to take effect from or shortly after the Effective Date. As stated in paragraph 17 of this announcement, dealings in Finsbury Shares will be suspended shortly prior to the Effective Date and thereafter there will be no trading facilities in relation to Finsbury Shares from that time.

No statements in this section are "post-offer undertakings" for the purposes of Rule 19.5 of the Code.

14. Offer-related arrangements

Confidentiality Agreement

Pursuant to the Confidentiality Agreement, DBAY undertook to keep, and to procure that certain of its representatives keep, confidential information relating to Wider Finsbury Group and to the Acquisition confidential, to use such information solely for the agreed purposes in relation to the Acquisition and not to disclose it to third parties (with certain exceptions). These confidentiality obligations will remain in force until the earlier of: (a) completion of the Acquisition by DBAY or a member of the Bidco Group; or (b) 6 December 2024.

Under the Confidentiality Agreement, neither DBAY nor certain of its affiliates will, during the period of 12 months from the date of the Confidentiality Agreement: (a) induce or attempt to induce any person who is a director of, or an employee holding an executive or managerial position with, any member of the Finsbury Group who comes into contact with DBAY or another member of the Bidco Group (or their respective representatives) in connection with the Acquisition (a "Restricted Person"), to leave the employment of any member of the Finsbury Group; (b) employ or offer to employ or attempt to employ any Restricted Person; (c) canvass or solicit or otherwise seek the custom of any person who is at the date of the Confidentiality Agreement, or has been in the period of 12 months immediately prior to the date of the Confidentiality Agreement, a client or customer of any member of the Finsbury Group (a "Restricted Customer/Client"); or (d) induce or attempt to induce any Restricted Customer/Client to change adversely the terms, frequency or volume of its dealings with any member of the Finsbury Group, in each case subject to customary exclusions.

Co-operation Agreement

Pursuant to a co-operation agreement dated 20 September 2023 (the "Co-operation Agreement"): (a) Bidco and Finsbury have agreed to co-operate to assist with the satisfaction of certain regulatory conditions; (b) Bidco has agreed to provide Finsbury with certain information for the purposes of the Scheme Document and to otherwise assist with the preparation of the Scheme Document; and (c) Bidco and Finsbury have agreed certain arrangements in respect of the Finsbury Share Plan.

The Co-operation Agreement will terminate, inter alia: (a) if agreed in writing between Bidco and Finsbury; (b) if prior to the Long Stop Date any Condition becomes incapable of satisfaction; (c) if the Finsbury Directors withdraw their recommendation of the Offer or if the Finsbury Directors recommend a competing proposal; (d) if the Acquisition is withdrawn or lapses; or (e) if the Scheme does not become Effective in accordance with its terms by the Long Stop Date.

15. Structure of and conditions to the Acquisition

Subject to the Conditions and further terms set out in Appendix 1 to this announcement and to be set out in full in the Scheme Document, the Scheme Shares will be acquired by Bidco fully paid and free from all liens, equitable interests, charges, encumbrances, rights of pre-emption and any other third party rights or interests whatsoever and together with all rights existing at the date of this announcement or thereafter attaching thereto, including (without limitation) the right to receive and retain, in full, all dividends and other distributions (if any) declared, made or paid or any other return of capital (whether by way of reduction of share capital or share premium account or otherwise) made on or after the date of this announcement in respect of the Finsbury Shares.

It is intended that the Acquisition will be effected by means of a Court-sanctioned scheme of arrangement between Finsbury and the Scheme Shareholders under Part 26 of the Companies Act, although Bidco reserves the right to elect (with the consent of the Panel) to implement the Acquisition by way of a Takeover Offer as an alternative to the Scheme.

The effect of the Scheme is to provide for Bidco to become the holder of the entire issued and to be issued ordinary share capital of Finsbury (save for the Finsbury Shares already owned by funds managed by DBAY). This is to be achieved by the transfer of the Scheme Shares to Bidco, in consideration for which the Scheme Shareholders will receive the cash consideration payable under the Cash Offer or the Consideration Shares on the basis set out in paragraph 2 of this announcement.

To become Effective, the Scheme must be approved at the Court Meeting by a majority in number of Scheme Shareholders present and voting (and are entitled to vote), either in person or by proxy, at the Court Meeting and who represent 75 per cent or more in value of the Scheme Shares voted by those Scheme Shareholders. In respect of the approval of the Scheme, Scheme Shareholders will be entitled to cast one vote for each Scheme Share held. The Scheme also requires the Resolutions to be approved by the requisite majority of Finsbury Shareholders at the General Meeting. It is expected that the General Meeting will be held immediately after the Court Meeting. In respect of the Resolutions to be proposed at the General Meeting, Finsbury Shareholders will be entitled to cast one vote for each Finsbury Share held.

Once the necessary approvals have been obtained at the Court Meeting and the General Meeting, and the other Conditions (save for the Conditions set out at paragraphs 1 and 4(i) of Part A of Appendix 1) have been satisfied or, if applicable, waived) the Scheme must be sanctioned by the Court (with or without modification but subject to any modification being on terms reasonably acceptable to Bidco and Finsbury). The Scheme will only become Effective once a copy of the Scheme Court Order is delivered to the Registrar of Companies for registration.

The Acquisition is subject to the Conditions and further terms set out in Appendix 1 to this announcement and to the full terms and conditions that will be set out in the Scheme Document, including, among other things:

The Scheme Document will include full details of the Scheme, together with notices of the Court Meeting, the General Meeting and the expected timetable. It will also specify the action to be taken by Scheme Shareholders.

Subject to the satisfaction of the Conditions, the Scheme is expected to become effective in Q4 2023.

Upon the Scheme becoming Effective, it will be binding on all Scheme Shareholders, irrespective of whether or not they attended or voted at the Court Meeting or the General Meeting (and if they attended and voted, whether or not they voted in favour) and the Consideration Shares and cash consideration payable under the Scheme will be issued and despatched to Scheme Shareholders no later than 14 days after the Effective Date.

Any Finsbury Shares issued before the Scheme Record Time will be subject to the terms of the Scheme. The Resolutions to be proposed at the General Meeting will, among other matters, provide that the Finsbury Articles be amended to incorporate provisions requiring any Finsbury Shares issued after the Scheme Record Time (other than to Bidco or its nominee(s)) to be automatically transferred to Bidco on the same terms as the Acquisition (other than terms as to timings and formalities). The provisions of the Finsbury Articles (as amended) will avoid any person (other than Bidco or its nominee(s)) holding Finsbury Shares after the Effective Date. Share certificates in respect of Finsbury Shares will cease to be valid and entitlements to Finsbury Shares held within the CREST system will be cancelled.

The Finsbury Shares currently held by funds managed by DBAY will be transferred to Bidco in exchange for the issue of Bidco A Shares conditional upon the Scheme becoming Effective. 

If the Scheme does not become Effective on or before the Long Stop Date, it will lapse and the Acquisition will not proceed (unless the Panel otherwise consents). The deadlines for the timing of the Court Meeting, the General Meeting and the Court hearing to approve the Scheme may be waived by Bidco, and the Long Stop Date may be extended by agreement between Bidco and Finsbury.

The Scheme will be governed by English law and will be subject to the jurisdiction of the Court and the applicable requirements of the Code, the Panel, the London Stock Exchange, and the FCA.

16. Right to switch to a Takeover Offer

Bidco reserves the right to elect (with the consent of the Panel) to implement the Acquisition by way of a Takeover Offer for the entire issued and to be issued ordinary share capital of Finsbury as an alternative to the Scheme. In such event, the Acquisition will be implemented on substantially the same terms, so far as applicable, as those which would apply to the Scheme, subject to appropriate amendments to reflect the change in method of effecting the Acquisition.

Further, in such circumstances, if sufficient acceptances of the Takeover Offer are received and/or sufficient Finsbury Shares are otherwise acquired, it is the intention of Bidco to apply the provisions of Chapter 3 of Part 28 of the Companies Act to acquire compulsorily the remaining Finsbury Shares in respect of which the Takeover Offer has not been accepted.

17. Cancellation of admission to trading on AIM and re-registration

It is intended that dealings in Finsbury Shares will be suspended on or shortly before the Effective Date at a time to be set out in the Scheme Document. It is further intended that an application will be made to the London Stock Exchange for the cancellation of admission to trading of Finsbury Shares on AIM, with effect from or shortly after the Effective Date.

The last day of dealings in, and for registration of transfers of, Finsbury Shares on AIM is currently expected to be the close of business on the Business Day immediately prior to the Effective Date and it is currently intended that no transfers will be registered after 6.00 p.m. on that date. No dealings in Finsbury Shares will be registered after that date.

On the Effective Date, Finsbury will become a wholly-owned subsidiary of Bidco and share certificates in respect of Finsbury Shares will cease to be valid and should be destroyed. In addition, entitlements held within CREST to Finsbury Shares will be cancelled on the Effective Date.

It is Bidco's intention that, in due course and following the cancellation of admission to trading on AIM, Finsbury will be re-registered as a private limited company.

18. Disclosure of Interests

The interests, rights to subscribe for, and short positions in respect of the Finsbury Shares held by Bidco, its directors and any person acting in concert (within the meaning of the Code) with Bidco, as at the close of business on the Latest Practicable Date are set out below:

· Funds managed by DBAY beneficially own, in aggregate, 17,714,800 Finsbury Shares, representing approximately 13.6 per cent. of the voting rights attributable to Finsbury's issued share capital as at the Latest Practicable Date.

As at the Latest Practicable Date, and other than as set out above in this paragraph 18 and the irrevocable undertakings and letter of intent referred to in paragraph 7 above, neither Bidco, nor any of its directors, nor, so far as Bidco is aware, any person acting in concert (within the meaning of the Code) with Bidco has:

· any interest in, or right to subscribe for, any Finsbury Shares nor does any such person have any short position in any Finsbury Shares (whether conditional or absolute and whether in the money or otherwise), including any short positions under a derivative, any agreement to sell, any delivery obligation or right to require another person to purchase or take delivery of any Finsbury Shares;

· had procured an irrevocable commitment or letter of intent to accept the terms of the Acquisition in respect of Finsbury Shares;

· borrowed or lent any Finsbury Shares or entered into any financial collateral arrangements of the kind referred to in Note 4 on Rule 4.6 of the Code relating to any Finsbury Shares; or

· been or is party to any dealing arrangement of the kind referred to in Note 11 on the definition of acting in concert in the Code in relation to any Finsbury Shares.

19. Documents available for inspection

Copies of the following documents are available, or will be made available promptly and by no later than 12 noon (London time) on the Business Day following the date of this announcement, on https://finsburyfoods.co.uk/investor-relations/offer subject to certain restrictions relating to persons resident in Restricted Jurisdictions:

f) the Facilities Agreement.

For the avoidance of doubt, the contents of any website referred to in this announcement and the contents of any other website accessible from hyperlinks on such websites are not incorporated into and do not form part of this announcement.

20. Overseas shareholders

The availability of the Acquisition and the distribution of this announcement to Finsbury Shareholders who are not resident in the UK may be affected by the laws of the relevant jurisdiction in which they are located. Such persons should inform themselves of, and observe, any applicable legal or regulatory requirements of their jurisdiction. Finsbury Shareholders who are in any doubt regarding such matters should consult an appropriate independent professional adviser in the relevant jurisdiction without delay.

This announcement does not constitute an offer for sale of any securities or an offer or an invitation to purchase any securities. Finsbury Shareholders are advised to read carefully the Scheme Document and related Forms of Proxy and Form of Election once they have been despatched.

The Alternative Offer is not being made available in any Restricted Jurisdiction.

Finsbury Shareholders located or resident in the United States or who are otherwise US Persons will not be permitted to elect to receive the Consideration Shares pursuant to the Alternative Offer, and any purported election to receive Consideration Shares pursuant to the Alternative Offer by Finsbury Shareholders from the United States, or which, at the sole discretion of Bidco, appear to be made in respect of Finsbury Shares beneficially held by persons located or resident in the United States or who otherwise appear to be US Persons will not be accepted. Accordingly, Finsbury Shareholders located or resident in the United States or who are otherwise US Persons will receive the Cash Offer pursuant to the Scheme, and no Consideration Shares will be issued to any such Finsbury Shareholder.

Where Bidco believes that an election for the Alternative Offer by any Scheme Shareholder may infringe applicable legal or regulatory requirements, or may result in a requirement for a registration under the securities laws of any Restricted Jurisdiction, Bidco will have the right to deem that such Scheme Shareholder has not validly elected for the Alternative Offer and such Scheme Shareholder will instead receive the Cash Offer in respect of the Scheme Shares which were subject to such an election in accordance with the terms of the Acquisition.

Further information for Finsbury Shareholders resident, or located, in overseas jurisdictions will be set out in the Scheme Document.

21. General

In deciding whether or not to vote or procure votes to approve the Scheme at the Court Meeting or to vote or procure votes in favour of the Resolutions to be proposed at the General Meeting in respect of their Finsbury Shares, Finsbury Shareholders should rely solely on the information contained, and follow the procedures described, in the Scheme Document.

It has not been practicable for Bidco to make enquiries of all of their concert parties in advance of the release of this announcement. Therefore, if Bidco becomes aware, following the making of such enquiries, that any of its concert parties have any additional interests in the relevant securities of Finsbury, all relevant details in respect of Bidco's concert parties will be included in their opening position disclosure in accordance with Rule 8 of the Takeover Code, which shall be made on or before 12 noon (London time) on the 10th Business Day following the date of this announcement.

The Acquisition will be made on the terms and subject to the Conditions and further terms set out in Appendix 1 to this announcement and the full terms and conditions to be set out in the Scheme Document, Forms of Proxy and Form of Election. The bases and sources of certain information contained in this announcement are set out in Appendix 2. Appendix 3 contains the details of the irrevocable undertakings and letter of intent received by Bidco in relation to the Acquisition. Appendix 4 to this announcement contains further details of the Wider Bidco Group and the rights attaching to the Consideration Shares. Certain terms used in this announcement are defined in Appendix 5.

The Scheme Document will include full details of the Scheme, together with an explanatory statement providing details of the Acquisition, and the notices convening the Court Meeting and the General Meeting. The Scheme Document will also contain the expected timetable of the Acquisition and will specify the necessary actions to be taken by Finsbury Shareholders. The Scheme Document, along with the notice of the Court Meeting and the General Meeting and the Forms of Proxy and Form of Election will be sent to Finsbury Shareholders as soon as reasonably practicable (subject to the availability of the Court to approve the posting of the Scheme Document) and in any event within 28 days of this announcement (or on such later date as may be agreed by the Panel).

Each of Investec, Oppenheimer and Panmure Gordon has given and not withdrawn its consent to the inclusion in this announcement of references to its name in the form and context in which they appear.

Enquiries

The person responsible for arranging this announcement on behalf of Finsbury is John Duffy. The LEI of Finsbury is 213800NP5Y3DYJM1MF44.

Addleshaw Goddard LLP is providing legal advice to DBAY and Bidco. CMS Cameron McKenna Nabarro Olswang LLP is providing legal advice to Finsbury.

Further information

This announcement is for information purposes only and is not intended to and does not constitute or form part of any offer to sell or subscribe for or any invitation to purchase or subscribe for any securities or the solicitation of any vote or approval in any jurisdiction pursuant to the Acquisition or otherwise. The Acquisition will be made solely pursuant to the terms of the Scheme Document, which will contain the full terms and conditions of the Acquisition, including details of how to vote in respect of the Acquisition, together with the accompanying Forms of Proxy and Form of Election. Any approval or vote in respect of the Scheme or other decision or response in relation to the Acquisition should be made only on the basis of the information contained in the Scheme Document.

The statements contained in this announcement are made as at the date of this announcement, unless some other time is specified in relation to them, and posting of this announcement shall not give rise to any implication that there has been no change in the facts set forth in this announcement since such date.

This announcement does not constitute a prospectus or prospectus equivalent document.

Overseas Shareholders

The release, publication or distribution of this announcement in or into jurisdictions other than the United Kingdom may be restricted by law and therefore any persons who are subject to the laws of any jurisdiction other than the United Kingdom should inform themselves about, and observe any applicable legal or regulatory requirements. In particular the ability of persons who are not resident in the UK to vote their Finsbury Shares at the Court Meeting or General Meeting, or to appoint another person as proxy to vote at the Court Meeting or General Meeting on their behalf, may be affected by the laws of the relevant jurisdictions in which they are located. Any failure to comply with the applicable restrictions may constitute a violation of the securities laws of any such jurisdiction. To the fullest extent permitted by applicable law, the companies and persons involved in the Acquisition disclaim any responsibility or liability for the violation of such restrictions by any person.

This announcement has been prepared for the purpose of complying with English law, the Market Abuse Regulation, the AIM Rules and the Code and the information disclosed may not be the same as that which would have been disclosed if this announcement had been prepared in accordance with the laws of jurisdictions outside of England and Wales.

Bidco and Finsbury encourage Finsbury Shareholders to read the Scheme Document (or any further documentation published in connection with the Acquisition) carefully when it becomes available because it will contain important information in relation to the Acquisition. Each Finsbury Shareholder is urged to consult its independent professional adviser immediately regarding the tax consequences to it (or its beneficial owners) of the Acquisition.

Copies of this announcement and any formal documentation relating to the Acquisition are not being, and must not be, directly or indirectly, mailed or otherwise forwarded, distributed or sent in or into or from any Restricted Jurisdiction or any jurisdiction where to do so would violate the laws of that jurisdiction and persons receiving such documents (including custodians, nominees and trustees) must not mail or otherwise forward, distribute or send them in or into or from any Restricted Jurisdiction. Doing so may render invalid any related purported vote in respect of the Acquisition.

Unless otherwise determined by Bidco or required by the Code, and permitted by applicable law or regulation, the Acquisition will not be made available, directly or indirectly, in or into or from a Restricted Jurisdiction where to do so would violate the laws in that jurisdiction and no person may vote in favour of the Acquisition by use of mail or any other means or instrumentality (including, without limitation, facsimile, email or other electronic transmission, telex or telephone) of interstate or foreign commerce of, or any facility of a national, state or other securities exchange of any Restricted Jurisdiction and if the Acquisition is implemented by way of a Takeover Offer, the Takeover Offer will not be capable of acceptance by any such use, means, instrumentality or facilities or from within any Restricted Jurisdiction.

Additional information for US investors 

The Acquisition relates to the shares of a UK company and is being made by means of a scheme of arrangement provided for under the laws of England and Wales. A transaction effected by means of a scheme of arrangement is not subject to the proxy solicitation or tender offer rules under the Exchange Act of 1934, as amended (the "Exchange Act") and is exempt from the registration requirements of the Securities Act of 1933, as amended (the "Securities Act"). Accordingly, the Acquisition will be subject to disclosure requirements and practices applicable in the UK to schemes of arrangement under the laws of England and Wales, which are different from the disclosure and other requirements applicable to a US tender offer.

Neither the SEC, nor any US state securities commission has approved or disapproved of any offer of securities referred to in, or commented upon the adequacy or completeness of any of the information contained in, this announcement. Any representation to the contrary is a criminal offence in the United States.

Financial information relating to Finsbury included in this announcement has been prepared in accordance with accounting standards applicable in the United Kingdom. As a result, such financial information may not be comparable to financial information of US companies or companies whose financial statements are prepared in accordance with generally accepted accounting principles in the United States.

The Consideration Shares to be issued pursuant to the Scheme under the Alternative Offer may not be offered or sold in the United States absent registration or an exemption from registration. No offer of such Consideration Shares will be made to Finsbury Shareholders located or resident in the United States or who are otherwise US Persons (as such term is defined in Rule 902(k) under the Securities Act, each a "US Person"). The Consideration Shares have not been and will not be registered under the Securities Act or under the relevant securities laws of any state or territory or other jurisdiction of the United States and will not be listed on any stock exchange in the United States, and may not be offered, sold or delivered, directly or indirectly, in, into or from the United States absent registration or an exemption from the registration requirements of the Securities Act.

Finsbury Shareholders located or resident in the United States or who are otherwise US Persons will not be permitted to elect to receive the Consideration Shares pursuant to the Alternative Offer, and any purported election to receive Consideration Shares pursuant to the Alternative Offer by Finsbury Shareholders from the United States, or which, at the sole discretion of Bidco, appear to be made in respect of Finsbury Shares beneficially held by persons located or resident in the United States or who otherwise appear to be US Persons will not be accepted. Accordingly, Finsbury Shareholders located or resident in the United States or who are otherwise US Persons will receive cash pursuant to the Scheme, and no Consideration Shares will be issued to any such Finsbury Shareholder.

By electing receipt of the Consideration Shares pursuant to the Alternative Offer, Finsbury Shareholders will be deemed to represent and warrant, on behalf of themselves and any person on whose behalf they beneficially hold their Finsbury Shares, that they: (i) are not located or resident in the United States or otherwise a US Person; and (ii) are not electing receipt of Consideration Shares pursuant to the Alternative Offer with a view to, or for the offer or sale of Consideration Shares in connection with, any distribution thereof (within the meaning of the Securities Act) in the United States or to US Persons.

The receipt of cash consideration pursuant to the Cash Offer by a US holder of Finsbury Shares as consideration for the transfer of its Scheme Shares pursuant to the Scheme may be a taxable transaction for US federal income tax purposes and under applicable US state and local, as well as foreign and other, tax laws. Each US holder is urged to consult his independent professional adviser immediately regarding the tax consequences of the Acquisition applicable to him, her or it.

It may be difficult for US holders of Finsbury Shares to enforce their rights and any claims they may have arising under US Federal securities laws in connection with the Acquisition, since Finsbury is organised under the laws of a country other than the United States, and some or all of its officers and directors may be residents of countries other than the United States, and most of the assets of Finsbury are located outside of the United States. US holders of Finsbury Shares may not be able to sue a non-US company or its officers or directors in a non-US court for violations of US Federal securities laws. Further, it may be difficult to compel a non-US company and its affiliates to subject themselves to a US court's jurisdiction or judgment.

The Acquisition may, in the circumstances provided for in this announcement, instead be carried out by way of a Takeover Offer under the laws of England and Wales. If Bidco exercises, with the consent of the Takeover Panel and subject to the terms of the Co-operation Agreement, its right to implement the Acquisition by way of a Takeover Offer, such Takeover Offer will be made in compliance with applicable US tender offer and US Federal securities laws and regulations, including the exemptions therefrom.

In accordance with normal UK practice and pursuant to rule 14e-5(b) of the Exchange Act, Bidco or its nominees, or its brokers (acting as agents), may, from time to time, make certain purchases of, or arrangements to purchase, Finsbury Shares outside of the United States, other than pursuant to the Acquisition, until the date on which the Acquisition becomes effective, lapses or is otherwise withdrawn, in compliance with applicable law, including the Exchange Act. These purchases may occur either in the open market at prevailing prices or in private transactions at negotiated prices. Any information about such purchases will be disclosed, as required in the UK, will be reported to a Regulatory Information Service and will be available on the London Stock Exchange website at www.londonstockexchange.com.

Rule 26.1 Disclosure

In accordance with Rule 26.1 of the Code, a copy of this announcement will be available (subject to certain restrictions relating to persons resident in Restricted Jurisdictions), free of charge, at https://finsburyfoods.co.uk/investor-relations/offer by no later than 12 noon (London time) on 21 September 2023 (being the Business Day following the date of this announcement). The content of the website referred to in this announcement and the content of any other website accessible from hyperlinks on such websites is not incorporated into and does not form part of this announcement.

Requesting Hard Copy Documents

In accordance with Rule 30.3 of the Code, Finsbury Shareholders and persons with information rights may request a hard copy of this announcement free of charge, by contacting Finsbury's registrars, Link Group during business hours on +44 (0)371 664 0300 or by submitting a request in writing at Link Group, Corporate Actions, Central Square, 29 Wellington Street, Leeds, LS1 4DL. For persons who receive a copy of this announcement in electronic form or via a website notification, a hard copy of this announcement will not be sent unless so requested. Such persons may also request that all future documents, announcements and information to be sent to them in relation to the Acquisition should be in hard copy form.

Information relating to Finsbury Shareholders

Please be aware that addresses, electronic addresses and certain information provided by Finsbury Shareholders, persons with information rights and other relevant persons for the receipt of communications from Finsbury may be provided to Bidco during the offer period as required under section 4 of Appendix 4 of the Code.

Rule 2.9 Disclosure

In accordance with Rule 2.9 of the Code, as at the close of business on 19 September 2023 (being the Latest Practicable Date), there were, excluding shares held in treasury, 130,383,361 Finsbury Shares in issue and admitted to trading on AIM. The International Securities Identification Number (ISIN) of the Finsbury Shares is GB0009186429 .

No Profit Forecasts or Estimates

No statement in this announcement is intended, or is to be construed, as a profit forecast, profit estimate, or quantified financial benefits statement or estimate for any period and no statement in this announcement should be interpreted to mean that earnings or earnings per share for Finsbury or Bidco for the current or future financial years would necessarily match or exceed the historical published earnings or earnings per share for Finsbury or Bidco.

Other Disclosure Requirements of the Code

Under Rule 8.3(a) of the Code, any person who is interested in 1% or more of any class of relevant securities of an offeree company or of any securities exchange offeror (being any offeror other than an offeror in respect of which it has been announced that its offer is, or is likely to be, solely in cash) must make an Opening Position Disclosure following the commencement of the offer period. An Opening Position Disclosure must contain details of the person's interests and short positions in, and rights to subscribe for, any relevant securities of the offeree company. An Opening Position Disclosure by a person to whom Rule 8.3(a) applies must be made by no later than 3.30 p.m. (London time) on the 10th Business Day following the commencement of the offer period. Relevant persons who deal in the relevant securities of the offeree company prior to the deadline for making an Opening Position Disclosure must instead make a Dealing Disclosure.

Under Rule 8.3(b) of the Code, any person who is, or becomes, interested in 1% or more of any class of relevant securities of the offeree company or of any securities exchange offeror must make a Dealing Disclosure if the person deals in any relevant securities of the offeree company. A Dealing Disclosure must contain details of the dealing concerned and of the person's interests and short positions in, and rights to subscribe for, any relevant securities of the offeree company, save to the extent that these details have previously been disclosed under Rule 8. A Dealing Disclosure by a person to whom Rule 8.3(b) applies must be made by no later than 3.30 p.m. (London time) on the Business Day following the date of the relevant dealing.

If two or more persons act together pursuant to an agreement or understanding, whether formal or informal, to acquire or control an interest in relevant securities of an offeree company, they will be deemed to be a single person for the purpose of Rule 8.3.

Opening Position Disclosures must also be made by the offeree company and by any offeror and Dealing Disclosures must also be made by the offeree company, by any offeror and by any persons acting in concert with any of them (see Rules 8.1, 8.2 and 8.4 of the Code).

Details of the offeree and offeror companies in respect of whose relevant securities Opening Position Disclosures and Dealing Disclosures must be made can be found in the Disclosure Table on the Panel's website at www.thetakeoverpanel.org.uk, including details of the number of relevant securities in issue, when the offer period commenced and when any offeror was first identified. You should contact the Panel's Market Surveillance Unit on +44 (0)20 7638 0129 if you are in any doubt as to whether you are required to make an Opening Position Disclosure or a Dealing Disclosure.

Disclaimers

Investec Bank plc ("Investec"), which is authorised by the Prudential Regulation Authority (the "PRA") and regulated by the Financial Conduct Authority and PRA in the United Kingdom, is acting exclusively as financial adviser to Bidco and for no one else in connection with the Acquisition and will not be responsible to any person other than Bidco for providing the protections afforded to clients of Investec, nor for providing advice in relation to the Acquisition, the content of this announcement or any matter referred to in this announcement. Neither Investec nor any of its subsidiaries, branches or affiliates owes or accepts any duty, liability or responsibility whatsoever (whether direct or indirect, whether in contract, in tort, under statute or otherwise) to any person who is not a client of Investec in connection with this announcement, any statement contained herein or otherwise.

Oppenheimer Europe Limited ("Oppenheimer"), which is authorised and regulated by the UK Financial Conduct Authority, is acting exclusively as Financial Advisor under Rule 3 of the Code to Finsbury in connection with the matters set out in this announcement and for no one else and will not be responsible to anyone other than Finsbury for providing the protections afforded to its clients or for providing advice in relation to the matters referred to in this announcement. Neither Oppenheimer, nor any of its affiliates, owes or accepts any duty, liability or responsibility whatsoever (whether direct or indirect, whether in contract, in tort, under statute or otherwise) to any person who is not a client of Oppenheimer in connection with this announcement, any statement contained herein, the Acquisition or otherwise.

Panmure Gordon (UK) Limited ("Panmure Gordon"), which is authorised and regulated by the UK Financial Conduct Authority, is acting exclusively as Nominated Adviser and Broker to Finsbury and for no one else in connection with the subject matter of this announcement and will not be responsible to anyone other than Finsbury for providing the protections afforded to its clients or for providing advice in relation to the matters referred to in this announcement. Neither Panmure Gordon, nor any of its affiliates, owes or accepts any duty, liability or responsibility whatsoever (whether direct or indirect, whether in contract, in tort, under statute or otherwise) to any person who is not a client of Panmure Gordon in connection with this announcement, any statement contained herein or otherwise.

Rounding

Certain figures included in this announcement have been subjected to rounding adjustments. Accordingly, figures shown for the same category presented in different tables may vary slightly and figures shown as totals in certain tables may not be an arithmetic aggregation of the figures that precede them.

Forward-Looking Statements

This announcement may contain certain forward-looking statements with respect to the financial condition, results of operations and business of Bidco and/or Finsbury and certain plans and objectives of Bidco and/or Finsbury with respect thereto. These forward-looking statements can be identified by the fact that they do not relate only to historical or current facts. Forward-looking statements often use words such as "anticipate", "target", "expect", "estimate", "intend", "plan", "goal", "believe", "hope", "aims", "continue", "will", "may", "should", "would", "could", or other words of similar meaning. These statements are based on assumptions and assessments made by Bidco and/or Finsbury in the light of their experience and their perception of historical trends, current conditions, future developments and other factors they believe appropriate. By their nature, forward-looking statements involve risk and uncertainty, because they relate to events and depend on circumstances that will occur in the future and the factors described in the context of such forward-looking statements in this announcement could cause actual results and developments to differ materially from those expressed in or implied by such forward-looking statements. Although it is believed that the expectations reflected in such forward-looking statements are reasonable, no assurance can be given that such expectations will prove to have been correct and you are therefore cautioned not to place undue reliance on these forward-looking statements which speak only as at the date of this announcement. Neither Bidco nor Finsbury assumes any obligation to update or correct the information contained in this announcement (whether as a result of new information, future events or otherwise), except as required by applicable law.

There are several factors which could cause actual results to differ materially from those expressed or implied in forward-looking statements. Among the factors that could cause actual results to differ materially from those described in the forward-looking statements are changes in the global, political, economic, business, competitive, market and regulatory forces, future exchange and interest rates, changes in tax rates and future business combinations or dispositions.

General

If you are in any doubt about the contents of this announcement or the action you should take, you are recommended to seek your own independent financial advice immediately from your stockbroker, bank manager, solicitor, accountant or independent financial adviser duly authorised under FSMA if you are resident in the United Kingdom or, if not, from another appropriately authorised independent financial adviser.

APPENDIX 1

CONDITIONS TO AND CERTAIN FURTHER TERMS OF THE SCHEME AND THE ACQUISITION

Part A

Conditions to the Scheme and the Acquisition

1. The Acquisition will be conditional upon the Scheme becoming unconditional and becoming Effective, subject to the provisions of the Code, on or before the Long Stop Date or such later date (if any) as Bidco and Finsbury may, with the consent of the Panel, agree and (if required) the Court may approve.

Scheme approval

The Scheme will be conditional upon:

2. (i) approval of the Scheme by a majority in number representing not less than 75 per cent. of the voting rights attaching to the Scheme Shares held by those Scheme Shareholders (or the relevant class or classes thereof) who are on the register of members of Finsbury at the Voting Record Time, present and voting, either in person or by proxy, at the Court Meeting and at any separate class meeting which may be required by the Court or at any adjournment of any such meetings; and (ii) the Court Meeting being held on or before the 22nd day after the expected date of the Court Meeting to be set out in the Scheme Document in due course (or such later date (if any) as Bidco and Finsbury may agree with the consent of the Panel and the Court may allow);

3. (i) all Resolutions necessary to approve and implement the Scheme being duly passed by the requisite majority at the General Meeting or at any adjournment thereof; and (ii) the General Meeting being held on or before the 22nd day after the expected date of the General Meeting to be set out in the Scheme Document in due course (or such later date (if any) as Bidco and Finsbury may agree with the consent of the Panel and the Court may allow); and

4. (i) the sanction of the Scheme by the Court (without modification, or with modification on terms acceptable to Bidco and Finsbury) and the delivery of the Scheme Court Order to the Registrar of Companies for registration; and (ii) the Scheme Court Hearing being held on or before the 22nd day after the expected date of the Scheme Court Hearing to be set out in the Scheme Document in due course (or such later date (if any) as Bidco and Finsbury may agree with the consent of the Panel and the Court may allow).

In addition, subject as stated in Part B below and to the requirements of the Panel, the Acquisition will be conditional upon the following matters set out in this Part A of Appendix 1 and, accordingly, the necessary actions to make the Scheme Effective will not be taken unless such conditions (as amended if appropriate) have been satisfied or, where relevant, waived:

Merger control: France

5. a merger notification to the Autorité de la Concurrence (the "French Competition Authority") for the acquisition of control of Finsbury by Bidco having been made and the approval of the French Competition Authority has been obtained (or is deemed to have been obtained) under Article L 430-5 of the French Commercial Code either unconditionally or subject to such conditions as are reasonably acceptable to Bidco;

Official authorisations, regulatory clearances and third party clearances

6. the waiver (or non-exercise within any applicable time limits) by any Third Party of any termination right, right of pre-emption, first refusal or similar right (which is material in the context of the Wider Finsbury Group taken as a whole) arising as a result of or in connection with the Acquisition including, without limitation, its implementation and financing or the proposed direct or indirect acquisition of any shares or other securities in, or control or management of, Finsbury by Bidco or any member of the Wider Bidco Group;

7. all necessary filings or applications having been made in connection with the Acquisition and all statutory or regulatory obligations in any jurisdiction having been complied with in connection with the Acquisition or the acquisition by any member of the Wider Bidco Group of any shares or other securities in, or control of, Finsbury and all authorisations, orders, grants, recognitions, determinations, confirmations, consents, licences, clearances, permissions, exemptions and approvals reasonably deemed necessary or appropriate by Bidco or any member of the Wider Bidco Group for or in respect of the Acquisition including without limitation, its implementation and financing or the proposed direct or indirect acquisition of any shares or other securities in, or control of, Finsbury or any member of the Wider Finsbury Group by any member of the Wider Bidco Group having been obtained in terms and in a form satisfactory to Bidco from all appropriate Third Parties or persons with whom any member of the Wider Finsbury Group has entered into contractual arrangements and all such material authorisations, orders, grants, recognitions, determinations, confirmations, consents, licences, clearances, permissions, exemptions and approvals necessary or appropriate to carry on the business of any member of the Wider Finsbury Group which is material in the context of the Bidco Group or the Finsbury Group as a whole or of the financing of the Acquisition remaining in full force and effect and all filings necessary for such purpose having been made and there being no notice or intimation of any intention to revoke or not to renew any of the same at the time at which the Acquisition becomes otherwise unconditional and all necessary statutory or regulatory obligations in any jurisdiction having been complied with;

8. no Third Party having given notice of a decision to take, institute, implement or threaten any action, proceeding, suit, investigation, enquiry or reference (and, in each case, not having withdrawn the same), or having enacted, made or proposed any statute, regulation, decision or order, or change to published practice or having taken any other steps, and there not continuing to be outstanding any statute, regulation, decision or order, which in each case would or might reasonably be expected to (in any case to an extent or in a manner which is material in the context of the Wider Finsbury Group or the Wider Bidco Group, as the case may be, in each case, taken as a whole):

9. save as Disclosed, there being no provision of any agreement, arrangement, licence, permit or other instrument to which any member of the Wider Finsbury Group is a party or by or to which any such member or any of its assets may be bound, entitled or subject, or any circumstance which in consequence of the Acquisition or the proposed acquisition of any shares or other securities (or equivalent) in Finsbury or because of a change in the control or management of Finsbury or otherwise, would or might reasonably be expected to result in any of the following, in each case to an extent or in a manner which is material and adverse in the context of the Wider Finsbury Group, or the Wider Bidco Group, in either case taken as a whole, or in the context of the Acquisition:

and no event having occurred which, under any provision of any agreement, arrangement, licence, permit or other instrument to which any member of the Wider Finsbury Group is a party or by or to which any such member or any of its assets may be bound, entitled or subject, would or might reasonably be expected to result in any of the events or circumstances as are referred to in sub-paragraphs (i) to (viii) of this Condition;

Certain events occurring since Last Accounts Date

10. save as Disclosed, and except, where relevant between Finsbury and/or wholly owned subsidiaries of Finsbury, no member of the Wider Finsbury Group having, since the Last Accounts Date:

No adverse change, litigation or regulatory enquiry

11. save as Disclosed, since the Last Accounts Date:

No discovery of certain matters

12. save as Disclosed, Bidco not having discovered:

13. save as Disclosed, Bidco not having discovered that:

Anti-corruption, economic sanctions, criminal property and money laundering

14. save as Disclosed, Bidco not having discovered that:

Part B

Waiver and Invocation of the Conditions

1. Subject to the requirements of the Panel or, if required, by the Court, Bidco reserves the right in its sole discretion to waive in whole or in part, all or any of the Conditions set out in Part A above, except Conditions 2(i), 3(i) and 4(i) which cannot be waived. If any of the Conditions 2(ii), 3(ii) or 4(ii) is not satisfied by the relevant deadline specified in the relevant Condition, Bidco shall make an announcement by 8.00 a.m. on the Business Day following such deadline confirming whether it has invoked the relevant Condition, waived the relevant deadline or agreed with Finsbury to extend the relevant deadline.

2. Under Rule 13.5(a) of the Code, Bidco may only invoke a Condition so as to cause the Acquisition not to proceed, to lapse or to be withdrawn with the consent of the Panel. The Panel will normally only give its consent if the circumstances which give rise to the right to invoke the Condition are of material significance to Bidco in the context of the Acquisition. Conditions 1, 2, 3 and 4, and, if applicable, any acceptance condition if the Acquisition is implemented by means of a Takeover Offer, are not subject to this provision of the Code. Any Condition that is subject to Rule 13.5(a) of the Code may be waived by Bidco.

3. If the Panel requires Bidco to make an offer for Finsbury Shares under the provisions of Rule 9 of the Code, Bidco may make such alterations to the Conditions as are necessary to comply with the provisions of that Rule.

Implementation by way of Takeover Offer

4. Subject to obtaining the consent of the Panel, Bidco reserves the right to elect to implement the Acquisition by way of a Takeover Offer as an alternative to the Scheme.

5. In such event, such Takeover Offer will be implemented on substantially the same terms and conditions  (subject to appropriate amendments, as far as applicable, as those which would apply to the Scheme, and an acceptance condition set at up to 90 per cent. of the Finsbury Shares to which the Takeover Offer relates (or such lower percentage as the Panel may agree provided that if the Takeover Offer became or was declared unconditional, it would result in Bidco holding Finsbury Shares carrying greater than 50 per cent. of the voting rights in Finsbury)).

Certain further terms of the Acquisition

6. Finsbury Shares will be acquired by Bidco fully paid and free from all liens, charges, encumbrances and other third party rights of any nature whatsoever and together with all rights attaching to them, including the right to receive and retain all dividends and distributions (if any) declared, made or paid after the Acquisition becomes Effective.

7. If, on or after the date of this announcement and prior to the Acquisition becoming Effective, any dividend, distribution or other return of value is declared, made or paid by Finsbury or becomes payable in respect of the Finsbury Shares, Bidco reserves the right to reduce the consideration payable for each Finsbury Share under the terms of the Acquisition by the amount per Finsbury Share of such dividend or distribution, or other return of value, in which case any reference in this announcement or in the Scheme Document to the consideration payable under the terms of the Acquisition will be deemed to be a reference to the consideration as so reduced. In such circumstances, Finsbury Shareholders would be entitled to retain any such dividend, distribution or return of value. Any exercise by Bidco of its rights referred to in this paragraph 7 shall be the subject of an announcement and, for the avoidance of doubt, shall not be regarded as constituting any revision or variation of the Acquisition.

8. To the extent that any such dividend or other distribution and/or other return of capital announced, declared, paid or made is: (a) transferred pursuant to the Acquisition on a basis which entitles Bidco to receive the dividend or other distribution and to retain it; or (b) cancelled, then in either case the consideration payable in respect of the Acquisition will not be subject to change and shall not be reduced in accordance with paragraph 7.

9. The Acquisition will be subject, inter alia, to the Conditions and certain further terms which are set out in this Appendix 1 and to the full terms and conditions which will be set out in the Scheme Document and such further terms as may be required to comply with the AIM Rules and the provisions of the Code.

10. Each of the Conditions shall be regarded as a separate Condition and shall not be limited by reference to any other Condition.

11. The Scheme will not become Effective unless the Conditions have been fulfilled or (if capable of waiver) waived or, where appropriate determined by Bidco to be or remain satisfied by 11.59 p.m. (London time) on the Long Stop Date.

12. Bidco reserves the right for any other entity directly or indirectly owned by funds managed by DBAY from time to time (other than Bidco) to implement the Acquisition. In such an event, the terms of the Alternative Offer and, in particular, the rights of the Consideration Shares, will be the same, other than in respect of the issuing entity.

13. The availability of the Acquisition to persons not resident in the United Kingdom may be affected by the laws of the relevant jurisdictions. Therefore any persons who are subject to the laws of any jurisdiction other than the United Kingdom and any Finsbury Shareholders who are not resident in the United Kingdom will need to inform themselves about and observe any applicable requirements.

14. Unless otherwise determined by Bidco or required by the Code and permitted by applicable law and regulations, the Acquisition is not being, and will not be, made, directly or indirectly, in, into or by the use of mail of, or by any other means or instrumentality (including, without limitation, facsimile, email or other electronic transmission, telex or telephone) of interstate or foreign commerce of, or of any facility of a national, state or other securities exchange of, any Restricted Jurisdiction and will not be capable of acceptance by any such use, means, instrumentality or facility or from within any Restricted Jurisdiction.

15. This announcement and any rights or liabilities arising hereunder are, and the Acquisition, the Scheme, and the Forms of Proxy and Form of Election will be, governed by English law and will be subject to the jurisdiction of the courts of England and Wales. The Acquisition will be subject to the applicable requirements of the Code, the Panel, the London Stock Exchange, the FCA and the AIM Rules.

APPENDIX 2

BASES AND SOURCES

In this announcement:

1. As at the close of business on 19 September 2023, being the Latest Practicable Date, Finsbury had in issue 130,383,361 Finsbury Shares.

2. Unless otherwise stated, all prices and Closing Prices of Finsbury Shares are closing middle market quotations derived from Bloomberg.

3. Certain figures contained in this announcement have been subject to rounding adjustments.

APPENDIX 3

DETAILS OF IRREVOCABLE UNDERTAKINGS AND LETTER OF INTENT

Irrevocable undertakings

The following Finsbury Shareholders have given irrevocable undertakings to vote in favour of the Scheme at the Court Meeting and the Resolutions to be proposed at the General Meeting (and, if the Acquisition is subsequently structured as a Takeover Offer, to accept the Takeover Offer):

*John Duffy's irrevocable undertaking is in relation to shares held by him and those closely connected to him. He has also irrevocably undertaken that he will accept the Option Rollover in respect of his awards under the Finsbury Share Plan over 1,323,774 Finsbury Shares.

**John Duffy has irrevocably undertaken to elect for the Alternative Offer in respect of 1,793,401 Finsbury Shares beneficially owned by him (representing approximately 62.5 per cent. of his total beneficial holding of Finsbury). *** Steve Boyd's irrevocable undertaking is in relation to shares held by him and those closely connected to him. Steve Boyd has also irrevocably undertaken that he will accept the Option Rollover in respect of his awards under the Finsbury Share Plan over 936,529 Finsbury Shares.

These irrevocable undertakings all cease to be binding:

1. if Bidco announces (with the consent of the Panel) that it does not intend to proceed with the Acquisition;

2. immediately upon any competing offer for Finsbury becoming or being declared unconditional in all respects (if implemented by way of a Takeover Offer) or otherwise becoming effective (if implemented by way of a Scheme); and

3. on and from the earlier of:

Letter of intent

The following Finsbury Shareholders have signalled their intent to vote in favour of the Scheme at the Court Meeting and the Resolutions to be proposed at the General Meeting (and, if the Acquisition is subsequently structured as a Takeover Offer, to accept the Takeover Offer):

Copies of these irrevocable undertakings and letters of intent will be made available promptly and by no later than 12 noon (London time) on the Business Day following this announcement, on https://finsburyfoods.co.uk/investor-relations/offer , subject to certain restrictions relating to persons resident in Restricted Jurisdictions, until the end of the Acquisition.

APPENDIX 4

THE WIDER BIDCO GROUP AND CONSIDERATION SHARES

1. Additional information in respect of the Wider Bidco Group

The Wider Bidco Group is owned and controlled by funds managed by DBAY and was formed for the purpose of implementing the Acquisition. As at the date of this announcement, the Wider Bidco Group comprises Topco, Bidco and Debtco. None of the members of the Wider Bidco Group has traded since the date of its incorporation nor entered into any obligations other than in connection with the Acquisition and its financing.

The holding company in the Wider Bidco Group is Topco, a private limited company incorporated in the Isle of Man on 18 August 2023 under the Isle of Man Companies Act 2006 with registered number 021088V. Topco is the sole shareholder of Bidco, a private limited company which was also incorporated in the Isle of Man on 18 August 2023 under the Isle of Man Companies Act 2006 with registered number 021089V. Bidco is the sole shareholder of Debtco, a private limited company which was incorporated in England and Wales on 23 August 2023 under the Companies Act with registered number 15091858.

2. Bidco share capital

The Consideration Shares will be ordinary B shares in Bidco allotted and issued credited as fully paid. The Consideration Shares will hold no voting rights in Bidco (except in certain very limited circumstances including where required pursuant to the articles of association of Bidco or the Isle of Man Companies Act 2006) but will otherwise rank pari passu in all respects with the Bidco A Shares in issue at the time that the Consideration Shares are allotted and issued, including the right to receive and retain dividends and other distributions declared, made or paid by reference to a record date falling after the Effective Date, and on any return of capital or exit.

For the purposes of Rule 24.11 of the Code, Investec will provide an estimate of the value of a Consideration Share in the Scheme Document.

As at the date of this announcement, the issued share capital of Bidco is 1 ordinary share, which is held by Topco, a subsidiary of funds managed by DBAY. Upon the Scheme becoming Effective, Bidco will issue Consideration Shares to the Finsbury Shareholders who have elected for the Alternative Offer pursuant to the terms of the Alternative Offer. Bidco Shares will also be issued to funds managed by DBAY in respect of their funding of the cash consideration payable under the Acquisition, and to acquire the Finsbury Shares currently held by funds managed by DBAY. The number of Bidco Shares issued is primarily dependent on the number of elections made for the Alternative Offer, as this will affect the number of Consideration Shares to be issued and the amount required to be subscribed by funds managed by DBAY in respect of their funding of the cash consideration payable under the Acquisition

As set out in paragraph 4 of this Appendix 4 below, it is anticipated that, following the Scheme becoming Effective, any further new issues of Bidco Shares will be on a pre-emptive basis. There may, however, be some circumstances in which the directors of Bidco consider that it would be appropriate to issue further Bidco Shares on a non-pre-emptive basis. In such circumstances, the appropriate Bidco shareholder approvals and consents shall be sought, as required; however, this may result in the interests of Finsbury Shareholders who elected to take up the Alternative Offer in Bidco becoming diluted over time.

4. Rights attaching to Bidco Shares

The share capital of Bidco will comprise one class of A ordinary shares with a nominal value of £0.01 each ("Bidco A Shares") and one class of B ordinary shares with a nominal value of £0.01 each ("Bidco B Shares" and together with the Bidco A Shares, the "Bidco Shares").

Voting rights

On a poll, holders of Bidco A Shares will have one vote per Bidco A Share. Bidco B Shares will not entitle holders of those shares to voting rights in Bidco (except in certain very limited circumstances including where required pursuant to the articles of association of Bidco or the Isle of Man Companies Act 2006).

New share issues

New issues of equity securities in Bidco will be made on a pro-rata, pre-emptive basis. There may, however, be some circumstances in which the directors of Bidco consider that it would be appropriate to issue further equity securities in Bidco on a non-pre-emptive basis (including, without limitation, in connection with an employee incentive plan). Pre-emption rights may be disapplied by special resolution and with the consent of the holders of 50% or more of the Bidco A Shares, but this cannot be used to treat the holders of Bidco B Shares disproportionately compared to the holders of Bidco A Shares.

New shareholder debt issues

In the event that any fund managed by DBAY advances a shareholder loan or subscribes for loan notes in any member of the Bidco Group, each holder of Bidco B Shares shall be given the opportunity to advance shareholder loans or subscribe for loan notes on a pro-rata, pre-emptive basis and on the same terms. This will not apply to intra-group issues by wholly-owned subsidiaries or any third party debt finance.

Share transfers

Bidco Shares will not be transferable except for certain categories of permitted transfer, compulsory transfers or transfers on exercise of the drag-along or tag-along (each as described below).

Drag-along

If the holders of more than 50 per cent. of the Bidco A Shares (the "Selling Shareholders") agree a sale on arm's length terms of their shares to a bona fide third party or any holder of Bidco A Shares or their affiliates or connected parties (the "Proposed Buyer"), then the Selling Shareholders may require all other shareholders to sell their shares to the Proposed Buyer on the same terms.

Tag-along

If any person (the "Buyer") proposes to acquire more than 50 per cent. of Bidco Shares carrying voting rights, from any person who holds Bidco A Shares (the "Seller(s)") then the Seller(s) shall procure that, before effecting the proposed acquisition, the Buyer makes an offer (the "Offer") to acquire the Bidco Shares held by the other shareholders (holding both Bidco A Shares and Bidco B Shares) at a price per share equal to the highest price per share paid by the Buyer in the 12 months prior to and including the sale/purchase which triggered the obligation to make the Offer and including any supplemental consideration offered to the Sellers.

Board appointment rights

The holders of Bidco B Shares (the "Bidco B Shareholders") may collectively appoint or remove one director to the board of Bidco for as long as the Bidco B Shareholders collectively hold 20% or more of the Bidco Shares. The director appointed by the Bidco B Shareholders shall not have any veto rights at board level. 

Any other appointment or removal of a director shall require the written consent of the holders of not less than 50 per cent. of the Bidco A Shares or an ordinary resolution of Bidco.

The holders of Bidco A Shares may collectively appoint or remove any number of directors to the Board of Bidco.

Conduct of the Wider Bidco Group

The directors of Bidco are responsible for its management. There are a number of matters set out in the articles of association of Bidco which will require the passing of a resolution by the holders of not less than 50 per cent. of the Bidco A Shares. 

APPENDIX 5

DEFINITIONS

For the purposes of this announcement, associated undertaking, parent undertaking, subsidiary undertaking and undertaking have the respective meanings given thereto by the Companies Act.

References to an enactment include references to that enactment as amended, replaced, consolidated or re-enacted by or under any other enactment before or after the date of this announcement.

All the times referred to in this announcement are London times unless otherwise stated.

References to the singular include the plural and vice versa.