Last checked at 7 Apr 2014 07:00
Ebiquity plc
("Ebiquity" or the "Company")
Payment of deferred consideration for Stratigent LLP
Ebiquity, the data-driven marketing performance specialists, is pleased to announce that it has recently made payment of the maximum deferred consideration to the founders of Stratigent LLP as a result of its strong performance in the year ended 31 December 2013.
Stratigent is a US-based multi-channel analytics provider that helps clients to measure and optimize their consumer communications and engagement and is predominantly focused on 'owned' channels.
The acquisition was completed in August 2013 as part of Ebiquity's strategy to continue development of both its US offering and its Marketing Performance Optimization capabilities.
The final quarter of 2013 was Stratigent's strongest ever and is testament to the relevance of its capabilities and the evolving needs of Ebiquity's clients.
Michael Greenlees, Group CEO of Ebiquity:
"We are delighted by Stratigent's strong performance in 2013, and expect this growth to continue as we further integrate its capabilities with other Ebiquity products and services and look to expand its offering internationally.
"Our clients are increasingly concerned with measuring and improving the impact of their marketing investments, making data management and performance optimization a key growth area for Ebiquity. Stratigent is an important keystone in this strategy, and we look forward to building on this success."
7 April 2014
ENQUIRIES:
Ebiquity | 020 7650 9600 |
Michael Greenlees, CEO Andrew Beach, CFO | |
Instinctif Partners | 020 7457 2020 |
Matthew Smallwood Jamie Ramsay | |
Numis Securities | 020 7260 1000 |
Nick Westlake (NOMAD) David Poutney, James Serjeant (Corporate Broker)
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