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31 May 2013 07:30
Blavod Wines & Spirits plc
("Blavod" or the "Company")
31 May 2013
Appointment of Distributor
Blavod Wines & Spirits plc (AIM:BES), the AIM quoted owner of premium drinks brands has today signed a three year agreement with Hi-Spirits Ltd for the distribution of its portfolio of owned brands including RedLeg Rum, Blackwoods Gin and Vodka and Blavod Black Vodka in the UK and Ireland.
The move follows Blavod's strategy to develop its growing number of owned brands and to focus on their development and marketing rather than committing resources to continuing to build its own UK sales and distribution network. As a result Blavod will now exit these activities altogether, and although there will be one-off costs associated with this, over the longer term the Company expects the reduced cost base will improve margins and profits.
Hi-Spirits will distribute the Blavod drinks portfolio to the on-trade, off-trade, wholesale sector and Duty Free across UK and Ireland.
Commenting today, Don Goulding, Executive Chairman of Blavod said: "We are delighted to appoint Hi-Spirits for our brand portfolio. They are a highly successful distribution team and their portfolio is an ideal fit for our brands. It means our team can now focus on doing what they do best which is developing award winning brands and the marketing strategies to go with them to ensure success"
More information on Hi-Spirits can be seen at: www.hi-spirits.com
Enquiries:
Blavod Wines & Spirits plc
Don Goulding - Executive Chairman Tel +44 207 352 2096
SPARK Advisory Partners Limited (Nominated Adviser)
Neil Baldwin Tel +44 113 366 2264
Mark Brady Tel +44 113 366 2268
Simple Investments (Broker)
Nick Emerson Tel +44 1483 413500
Andy Thacker
Cadogan PR
Alex Walters Tel +44 207 839 9260
About Blavod
Blavod Wines & Spirits plc is quoted on the AIM market of the London Stock Exchange. It owns drinks brands in a number of sectors of the alcoholic drinks market. These include premium Vodka, premium Gin, Vodka Cream Liqueur and Spiced Rum and are called Blavod Original Black Vodka, Blackwoods Vintage Gin, Blackwoods Vodka, Diva Vodka, Jago's Cream liqueur and RedLeg Spiced Rum.
www.blavoddrinks.com
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