Dfi Retail Intl Regulatory News (DFI)

DAIRY FARM INTERNATIONAL HOLDINGS LIMITED NOTIFICATION OF TRANSACTIONS OF DIRECTORS/PERSONS DISCHARGING MANAGERIAL RESPONSIBILITIES AND CONNECTED PERSONS (1) 1) Name of issuer Dairy Farm International Holdings Limited 2) State whether the notification relates to (i) a transaction notified in accordance with DTR 3.1.2 R, or (ii) a disclosure made in accordance with section 793 of the Companies Act (2006), or (iii) paragraph 26 of the Model Code(i) DTR 3.1.2 R 3) Name of person discharging managerial responsibilities/director Michael Kok 4) State whether notification relates to a person connected with a person discharging managerial responsibilities/director named in 3 and identify the connected person No 5) Description of shares (including class), debentures or derivatives or financial instruments relating to shares Ordinary shares of US$0.055/9 each 6) State the nature of the transaction (i) Acquisition of ordinary shares as a result of exercise of options (ii) Sale of 56,400 ordinary shares

(iii) Sale of 99,900 ordinary shares

7) Number of shares, debentures or financial instruments relating to shares acquired 56,400 shares 8) Number of shares, debentures or financial instruments relating to shares disposed 156,300 shares 9) Price per share

(i) Exercise price per share: US$2.4954 per share (ii) Selling price per share: US$6.44415 per share

(iii) Selling price per share: US$6.46919 per share

10) Date and place of transaction 31st March 2010, Singapore 11) Date issuer informed of transaction 31st March 2010

NOTIFICATION OF TRANSACTIONS OF DIRECTORS/PERSONS DISCHARGING MANAGERIAL RESPONSIBILITIES AND CONNECTED PERSONS (2) 1) Name of issuer Dairy Farm International Holdings Limited 2) State whether the notification relates to (i) a transaction notified in accordance with DTR 3.1.2 R, or (ii) a disclosure made in accordance with section 793 of the Companies Act (2006), or (iii) paragraph 26 of the Model Code(i) DTR 3.1.2 R 3) Name of person discharging managerial responsibilities/director Jeffrey Shaw 4) State whether notification relates to a person connected with a person discharging managerial responsibilities/director named in 3 and identify the connected person No 5) Description of shares (including class), debentures or derivatives or financial instruments relating to shares Ordinary shares of US$0.055/9 each 6) State the nature of the transaction (i) Acquisition of ordinary shares as a result of exercise of options (ii) Sale of ordinary shares

7) Number of shares, debentures or financial instruments relating to shares acquired 100,000 shares 8) Number of shares, debentures or financial instruments relating to shares disposed 51,000 shares 9) Price per share

(i) Exercise price per share: 100,000 shares at US$3.2497 per share (ii) Selling price per share: 51,000 shares at US$6.43108 per share

10) Date and place of transaction 31st March 2010, Singapore 11) Date issuer informed of transaction 31st March 2010 12) Additional information None 13) Name of contact and telephone number for queriesCarmen Tam on 852 2843 8270 14) Name of duly authorized officer of issuer responsible for making this notificationNeil M McNamara, Jardine Matheson Limited For and on behalf of Dairy Farm International Holdings Limited 31st March 2010 www.dairyfarmgroup.com