Dfi Retail Intl Regulatory News (DFI)

DAIRY FARM INTERNATIONAL HOLDINGS LIMITEDNOTIFICATION OF TRANSACTIONS OF DIRECTOR/PERSONS DISCHARGING MANAGERIAL RESPONSIBILITIES AND CONNECTED PERSONS (1)1) Name of issuerDairy Farm International Holdings Limited2) State whether the notification relates to (i) a transaction notified in accordance with DTR 3.1.2 R, or (ii) a disclosure made in accordance with section 793 of the Companies Act (2006), or (iii) paragraph 26 of the Model Code(i) DTR 3.1.2 R3) Name of person discharging managerial responsibilities/directorAlec Tong4) Nature of transactionGrant of option over shares5) Date of grant11th March 20116) Period during which or date on which the option can be exercisedThe share options vest on the third anniversary of the date of grant, 11th March 2014, and are exercisable at any time from 11th March 2014 up to 10th March 20217) Total amount paid (if any) for grant of the optionNil8) Description of shares or debentures involved (class and number)300,000 ordinary shares of US$0.055/9 each9) Exercise priceUS$8.194 per share10) Total number of shares over which options held following notification300,000 ordinary shares11) Additional informationNoneNOTIFICATION OF TRANSACTIONS OF DIRECTOR/PERSONS DISCHARGING MANAGERIAL RESPONSIBILITIES AND CONNECTED PERSONS (2)1) Name of issuerDairy Farm International Holdings Limited2) State whether the notification relates to (i) a transaction notified in accordance with DTR 3.1.2 R, or (ii) a disclosure made in accordance with section 793 of the Companies Act (2006), or (iii) paragraph 26 of the Model Code(i) DTR 3.1.2 R3) Name of person discharging managerial responsibilities/directorJohn Coyle4) Nature of transactionGrant of option over shares5) Date of grant11th March 20116) Period during which or date on which the option can be exercisedThe share options vest on the third anniversary of the date of grant, 11th March 2014, and are exercisable at any time from 11th March 2014 up to 10th March 20217) Total amount paid (if any) for grant of the optionNil8) Description of shares or debentures involved (class and number)300,000 ordinary shares of US$0.055/9 each9) Exercise priceUS$8.194 per share10) Total number of shares over which options held following notification2,200,000 ordinary shares11) Additional informationNoneNOTIFICATION OF TRANSACTIONS OF DIRECTOR/PERSONS DISCHARGING MANAGERIAL RESPONSIBILITIES AND CONNECTED PERSONS (3)1) Name of issuerDairy Farm International Holdings Limited2) State whether the notification relates to (i) a transaction notified in accordance with DTR 3.1.2 R, or (ii) a disclosure made in accordance with section 793 of the Companies Act (2006), or (iii) paragraph 26 of the Model Code(i) DTR 3.1.2 R3) Name of person discharging managerial responsibilities/directorCaroline Mak4) Nature of transactionGrant of option over shares5) Date of grant11th March 20116) Period during which or date on which the option can be exercisedThe share options vest on the third anniversary of the date of grant, 11th March 2014, and are exercisable at any time from 11th March 2014 up to 10th March 20217) Total amount paid (if any) for grant of the optionNil8) Description of shares or debentures involved (class and number)300,000 ordinary shares of US$0.055/9 each9) Exercise priceUS$8.194 per share10) Total number of shares over which options held following notification1,200,000 ordinary shares11) Additional informationNone

NOTIFICATION OF TRANSACTIONS OF DIRECTOR/PERSONS DISCHARGING MANAGERIAL RESPONSIBILITIES AND CONNECTED PERSONS (4)1) Name of issuerDairy Farm International Holdings Limited2) State whether the notification relates to (i) a transaction notified in accordance with DTR 3.1.2 R, or (ii) a disclosure made in accordance with section 793 of the Companies Act (2006), or (iii) paragraph 26 of the Model Code(i) DTR 3.1.2 R3) Name of person discharging managerial responsibilities/directorSeng Pol Poh4) Nature of transactionGrant of option over shares5) Date of grant11th March 20116) Period during which or date on which the option can be exercisedThe share options vest on the third anniversary of the date of grant, 11th March 2014, and are exercisable at any time from 11th March 2014 up to 10th March 20217) Total amount paid (if any) for grant of the optionNil8) Description of shares or debentures involved (class and number)300,000 ordinary shares of US$0.055/9 each9) Exercise priceUS$8.194 per share10) Total number of shares over which options held following notification300,000 ordinary shares11) Additional informationNone

NOTIFICATION OF TRANSACTIONS OF DIRECTOR/PERSONS DISCHARGING MANAGERIAL RESPONSIBILITIES AND CONNECTED PERSONS (5)1) Name of issuerDairy Farm International Holdings Limited2) State whether the notification relates to (i) a transaction notified in accordance with DTR 3.1.2 R, or (ii) a disclosure made in accordance with section 793 of the Companies Act (2006), or (iii) paragraph 26 of the Model Code(i) DTR 3.1.2 R3) Name of person discharging managerial responsibilities/directorAlex Tay4) Nature of transactionGrant of option over shares5) Date of grant11th March 20116) Period during which or date on which the option can be exercisedThe share options vest on the third anniversary of the date of grant, 11th March 2014, and are exercisable at any time from 11th March 2014 up to 10th March 20217) Total amount paid (if any) for grant of the optionNil8) Description of shares or debentures involved (class and number)300,000 ordinary shares of US$0.055/9 each9) Exercise priceUS$8.194 per share10) Total number of shares over which options held following notification700,000 ordinary shares11) Additional informationNone12) Name of contact and telephone number for queriesCarmen Tam on 852 2843 827013) Name of authorized officer of issuer responsible for making this notificationNeil M McNamara, Jardine Matheson LimitedFor and on behalf of Dairy Farm International Holdings Limited16th March 2011www.dairyfarmgroup.com