Communisis PLC Regulatory News (CMS)

27 Aug 2009 07:00



27 August 2009

Communisis plc

("Communisis" or "the Company")

Communisis selected by William Hill

Communisis to provide innovative print services in support of 

William Hill's customer marketing campaigns

Communisis plc (LSE: CMS.L), the direct marketing and print solutions business, is pleased to announce that it is has won a contract with William Hill, one of the best-known names in the gambling industry, providing gaming and betting services across three channels: online, on the high street and on the phone. William Hill has been listed on the London Stock Exchange (WMH.L) since 2002 and employs over 14,000 people in the UK. The contract will see Communisis provide William Hill's marketing division with a suite of efficient Direct Marketing, Customer Statements, Internal Communications and value-added consulting services, further validating Communisis' strategy of improving the effectiveness of its clients' customer communications activity. 

The contract was awarded to Communisis following a competitive tender process. Under the terms of the contract, Communisis will manage the sourcing, procurement and distribution of print for William Hill customer marketing activity, as well as offering tailored technology-led consulting services to help William Hill further reduce the cost and increase the effectiveness of its marketing programmes.

The agreement will run for 3 years starting in August 2009. 

Announcing the contract award, Communisis Sales Director, Andy Blundell, commented:

"This was a hotly contested piece of business and I am extremely pleased to announce our success in winning it. Our solution will provide William Hill with a more efficient and effective way to manage and produce its Direct Marketing campaigns and business critical customer communications. Our data driven platform can help William Hill to customise its communications to target the right people with the right message. It's not a simple case of reducing the cost of print but also a matter of helping our clients be more effective and derive greater value from the way they identify and target prospects and speak to their own customer base. This is also a strategically important contract for our Company and one that further validates our value-added offering."

Commenting on the selection criteria Adam Harris, Head of Group Marketing for William Hill commented:

"Communisis is our preferred choice as our Print Manager going forward as their breadth of offer catered for much more than sourcing print more efficiently. Communisis can clearly help us in many ways including improved commercial postal arrangements, VAT advice and leading technology solutions - which will add significant value right across our businesses."

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Notes to editors 

About Communisis

Communisis is a UK leading communications solutions business, specialising in helping customers make their communications processes more profitable.

We help to reduce costs and improve the effectiveness of the whole business process of customer communications.

We are Europe's No.1 in Direct Mail and Transactional Document production and one of the UK's leading print managers. And we are Europe's fastest growing digital communications producer.

Through our proven experience and scale, we help clients to transform their customer communications processes by enhancing and deploying customer data; providing technology to automate and streamline workflows; and have world-class production capabilities that can output via print and electronic channels.

About William Hill

William Hill is one of the UK's leading betting and gaming companies. It is one of the UK's largest bookmakers, and also operates in Ireland, with over 2,300 LBOs in the UK that provide betting opportunities on a wide range of sporting and non-sporting events and, in the UK, offer gaming machines.