ALB.L Regulatory News (ALB)

This announcement contains inside information which is disclosed in accordance with the Market Abuse Regulation.

9 January 2018

Albert Technologies Ltd.

("Albert Technologies" or the "Company")

2017 Update and Capital Markets Dinner

Albert Technologies (AIM: ALB.L) has ended the 2017 financial year with a refocused business following the cessation of its Indirect business and continued momentum in its SaaS business generated by its proprietary AI technology, Albert.

During 2017 we have succeeded in growing our SaaS business significantly through both doubling the number of our customers and delivering a three-fold increase in average monthly revenue per customer. As announced on 5 December 2017, we expect SaaS revenues of at least US$1.7m for the year ended 31 December 2017, having achieved an annualised run-rate of over US$3m in the final quarter of 2017. The cash balance as at 31 December 2017 is expected to be approximately US$11m.

The Board will be hosting a Capital Markets Dinner on 10 January 2018 for analysts and institutional investors. The Dinner will take place in London, will focus on 'AI and the Advertising Industry - Change and Opportunity' and will include a presentation by Forrester Research. The event is aimed at providing an insight into industry developments and the Company's long-term AI-focused strategy. No unpublished price sensitive information will be disclosed at the event. Following the event, the presentation will be made available on the Company's website at https://albert.ai.

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About Albert Technologies Ltd.

Albert (AIM: ALB.L) is the first-ever fully autonomous artificial intelligence marketing platform, driving digital marketing campaigns from start to finish for some of the world's leading brands. Albert's mission is to liberate businesses from the complexities of digital marketing-not just by replicating their existing efforts, but by executing them at a pace and scale not previously possible. He serves as a highly intelligent and sophisticated member of brands' marketing teams, wading through mass amounts of data, converting this data into insights, and autonomously acting on these insights, across channels, devices and formats, in real time. This eliminates the manual and time-consuming tasks that currently limit the effectiveness and results of modern digital advertising and marketing. Brands such as Harley Davidson, EVISU, The Big Red Group, and Dole Asia credit Albert with significantly increased sales, an accelerated path to revenue, the ability to make more informed investment decisions, and reduced operational costs.

The Company's core focus is its SaaS Sales Channel, which offers its artificial intelligence-based software, Albert, to brands using a SaaS model. Albert Technologies Ltd. listed in 2015 to accelerate both investment into and commercialisation of Albert.

The Company and Albert have received many awards in its short existence, including two platinum MarCom awards and silver in the Best in Biz awards 2016 for best new product of the year. Albert was also named AI Application of the Year by The Global Annual Achievement Awards for Artificial Intelligence.

About Albert

Albert replaces the human campaign manager in managing a brand's online advertising campaigns. A brand provides Albert with access to its Google, Facebook, Bing, Twitter and other online marketing channels. When a brand manager wishes to launch a new online advertising campaign, she simply logs into Albert and deploys that new campaign, which is usually no more than a 15 minute task.

Albert autonomously creates hundreds of micro campaigns across all relevant online marketing channels (Google, Facebook, Bing, Twitter, Instagram, Display, Email, etc), then reviews these hundreds of micro campaigns every few minutes and optimises each of them as needed. Albert works in very much the same way that a human campaign manager would, making correlation and cost/benefit based decisions.

Where an experienced campaign manager could possibly make circa 100 decisions per day, Albert can make thousands per minute. Albert's ability to launch hundreds of micro strategies and review and amend them all every few minutes typically brings about a significant increase in ROI. In addition, all learnings from the decisions made remain in house, so the brand has full and instant transparency and can easily scale up marketing activity through larger budgets or application to new brands and new geographies without hiring new expert campaign managers.

FORWARD LOOKING STATEMENT

This announcement includes statements that are, or may be deemed to be, "forward-looking statements". By their nature, forward-looking statements involve risk and uncertainty since they relate to future events and circumstances. Actual results may, and often do, differ materially from any forward-looking statements. Any forward-looking statements in this announcement reflect Albert Technologies' view with respect to future events as at the date of this announcement. Save as required by law or by the AIM Rules for Companies, Albert Technologies undertakes no obligation to publicly revise any forward-looking statements in this announcement following any change in its expectations or to reflect events or circumstances after the date of this announcement.