Blackbird’s interim results show significant progress in both elevate.io and the core Blackbird division. As previously flagged the product will be in its Product Market Fit stage into 2026, with marketing spend kept at a minimum and headline metrics at a low base, leveraging a data driven learning approach. Marketing spend has been broadened to seed elevate.io directly to the first Ideal Customer Profile (ICP) - founders and small business teams. This has resulted in lower search spend and a shift to in-person events, PR and organic channels such as YouTube and Instagram. This direct interaction has given management growing confidence that elevate.io has the correct vision, being delivered to a large global TAM. Features such as instant...
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