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Ultimate target is zero, but look at cheekiness of JD he wants to raise money before delisting it.Brand has some value and so does stock, so lenders are not in a bad position.JD wants to buy it out of administration while average jo has lost everything.
He found success in different era and thought he can revive it, while time has changed.I do think he tried his best but could not revive it.He should have brought in someone new to turn things around.Traditional stores were struggling and he went on to open more stores.
A word of caution for new investors if everyone is "averaging down" and share price keeps on falling that there is good chance that some factors beyond private investor's control are dictating the price and that is what is happening here.It is being shorted and private investors do not have enough purchasing power to reverse that trend.
I lost heavily in Debenhams, it was frustating to see that share price was not moving and kept on falling.Debenhams did have massive unsold stock and a chain of stores in Denmark as well but it could not survive as there buisness model was not working and they were not willing to change it.Same thing is happening here retail investors have very low chance of getting out with a profit and every day new punters are being trapoed.
There are two routes realistically he can underwrite equity raise and then have it delisted but that would mean that he will need to take on debt and liabilities as well as HMRC bill, second option is buy it out of administration off lenders, leave loss-making stores with administrators and take rest of company without debt.He is most likely to go for second option,cash burn and debt level is unsustainable at this level.Company will run out of money in three months at this rate.
Problem with these brands is they found success in different era and things have changedcsince then.They were late or shy to adapt to new retail world and top management was too arrogant to adapt to new changes.As someone mentioned there is no creativity here , their stuff is good but they have been selling same sort of stuff for 20 or 30 years.
There will be interested parties for sure but most of them walked away upon inspecting the books.It reminds me of flybe which had multiple parties interested and BOD accepted a £1 offer per share.Cash burn and huge debt is a problem here and you have some loss-making stores too.
Delisting has to be approved by shareholders which is highly unlikely as shareholders would lose everything if there is any value left.In my opinion JD is planning on buying this out of administration off lenders.Lenders will get their money and JD would get the company with less liabilities and shareholders wouod get shafted.
JD is a buisnessman and he has tried to turn things around.But current model is not sustainable as by the looks of it he will need to keep on pumping more money until things turn around and we never know how long will it take and if his model is going to work.Brand has some value left but it also comes with huge liabilities.He has decided to pull out right now as it looks like debt is increasing ,revenue is falling and we have others liabilities too.So let this company run out of cash, put it into administration and then buy it out of administration leaving the unprofitable stores with administrators.
Lot of punters have managed to get themselves trapped in here.There is no equity value left if one of biggest shareholders and co-founder wants to inject cash only if it gets delisted.He has gone through all of possible scenarios and has determined that delisting is best way forward.Right now he has two options, have it delisted pay off debt, inject new cash in and try to turn things around.Second option is do a pre-pack administration and buy it off lenders.
Problem is aisc would spiral out of control and that leads nothing to pay lenders.I do think it will be sorted but if it drags out for a little bit longer, company would need more funds and that is not an ideal situation.Dan has to go.