SHEIN revenue up 38%9 Oct 2024 09:58
Oct 8 (Reuters) - Shein's British business made 1.55 billion pounds ($2 billion) in revenue in 2023, a filing by the online fast-fashion group showed on Tuesday, as it prepares for a hotly debated listing in London.
The annual revenue from the UK, Shein's third-biggest market, was 38% more than it had previously reported for a 16-month period to the end of 2022.
The group's rapid growth, fuelled by its low-cost business model of sending parcels to customers worldwide straight from factories in China, has disrupted the budget fashion industry and put pressure on incumbents such as Sweden's H&M (HMb.ST), and London-listed Asos (ASOS.L), and Boohoo (BOOH.L).
Does this come as a surprise? Hate to say I have been warning you for over a year now
SHEIN is rapidly capturing market share from ASOS and Boohoo, whose revenues are in structural decline