For Lucky. Hydrogen Cars (Or Not)10 Jan 2025 12:48
Financial Times Article - 10 Jan 2025
"Toyota rethinks its bet on hydrogen. The world’s largest carmaker is pivoting to commercial vehicles after passenger cars fail to gain traction."
“On all levels, hydrogen has been a failure for passenger cars,” said James Hong, head of Asia energy transition and commodities at Macquarie Capital. “Where we still haven’t got an answer yet is on commercial vehicle or stationary energy storage demand.”
"The failure of hydrogen-powered cars to go mainstream has not only been a setback for Toyota and Hyundai after pouring billions of dollars into the technology, but also for Japan and Korea, which have pinned their decarbonisation strategy on the fuel."
"Meanwhile, prices of EVs have been driven down by fierce competition in China and breakthroughs in battery technology. “When you now have a technology that already works, is super cheap, and is good enough — lithium-ion batteries — you have to question the necessity for investing in a whole new supply chain,” said Sam Adham, analyst at the CRU Group consultancy."