"we look forward to delivering more spectacular events to fans in due course."
This is just the start.
I think we were all surprised about how good wireless was. It was a broadcast quality production. More events like that will generate much more interest.
"The event also delivered significant brand-awareness for the company, reaching in excess of 1,000,000 individual fans across Facebook Live, and generating over 13,000,000 impressions across the company's digital media channels"