Cultural change9 Apr 2021 08:23
Covid has put public health into our consciousness for good, many of us have the need to stay protected.
The UK alone has more than 2m people who were advised to shield, these folks are not going to venture forth readily, despite vaccinations. If you extrapolate shielders globally, add the covid anxious, people who don't want to get colds and flu by taking simple precautions; that's a big market.
Whilst RMS seem weak at marketing a good product will shine through.
GLALTH