RE: Alternative to Plastic11 Jul 2018 10:59
I too have recently bought in at circa 29p so down 30%. But I always tell people a loss is only a loss when you sell.
Its not great looking at it when its down, but that's part of the journey. If you believe in the stock and nothing fundamentally has changed then ride it out and maybe even buy more on the dips.
For me this is a side bet to my main investment elsewhere. However as you, I liked the idea of being invested in a solution to the plastic problem. FWIW I think your point has value, but overall I think a small number will look at alternative to plastic, but when the news gets out that there is a real, little to no cost solution to the problem, we will be invested in the right place.
Best of luck.