£1b beauty23 Apr 2026 18:50
Anyone would think that THG is just MyProtein reading this board.
“ The news is out! Olivia Attwood is LOOKFANTASTIC's newest brand ambassador.
She’s here to debunk beauty myths, champion an anti‑gatekeeping approach, and bring a refreshingly honest perspective - saying what everyone else is thinking (but won’t 👀).
"Olivia represents a new era of beauty. Confident, transparent, and unapologetically human," says Keely Gough, Managing Director of LOOKFANTASTIC.
Olivia commented on the partnership, "Whether I'm investigating the latest trends for my documentaries or sharing my favourite products with my audience online, LOOKFANTASTIC is one of the industry's biggest players, so being an ambassador is a real honour."
One more icon is set to join LOOKFANTASTIC’s roster in 2026. Who could it be? 🤫‘
Beauty division at ZERO. Ludicrous.