I'm sure you can make money shorting but don't agree with it at all. Revenue is strong but debt reduction is key with PFD, reduce debt to acceptable levels and EBITDA will be transformed. I don't believe hovis should have no value attached either so hopefully that will do us ok at some point.
Jedclampit, you seem to have taken that very personally which is ashame because I was not referring to you at all. Why do you think I'm referring to you or your 35 years experience in the food industry? I have no experience in the food industry but I do in accounting and analysis. I know alot about PFD and probably not as much as you but I have a problem with people posting trash one liners with no facts.