RE: Brand count/campaign count12 Mar 2022 13:04
Due to the recently signed commercial agreements, Bidstack has secured a revenue stream of a guaranteed minimum of US$30 million advertising spend over two years, commencing 1 March 2022;
· Signed a multiple format advertising agreement covering the mobile portfolio of one of the world's leading AAA gaming companies; the arrangement includes exclusivity for one of the publisher's biggest sporting franchises;
· Brand count doubled year-on-year to 70 (FY20: 35);
· Publisher portfolio nearly tripled year-on-year to 58 (FY20: 20);
· Growing global footprint: active in over 30 markets (FY20: 17);
· Implemented 76 ad campaigns in FY21 (FY20: 44); and
· Structural improvement in gross margins, associated with scaling in-game advertising revenue.