Talk that won't go away1 Oct 2020 22:43
Competition is fierce in Spain, less than half a decade after Telia sold out, and we’re talking about the M&A merry-go-round once again.
Regional operator Euskaltel’s name keeps cropping up as a potential new fourth player. The telco – a fixed and TV player, and MVNO, whose roots are in Northern Spain – earlier this year announced plans to extend its presence nationwide under the Virgin brand. The operator said its aim is to reach the 85% of the Spanish market that it does not yet cover as part of a business plan for the next five years. The firm has declared itself the market’s fifth player, much like Masmovil tagged itself as Spain’s fourth national operator a few short years ago, and said it will operate as a value brand with competitive pricing.
Having seen the way Masmovil took the market by storm, you can forgive Spain’s existing national players for being spooked, Masmovil included.
While there is little of any substance in the reports emerging from the Spanish market at present, we find ourselves in a very familiar situation – history repeating itself, you could say – and talk of further consolidation seems like much more than just idle speculation.
hxxps://telecoms.com/506656/consolidation-is-on-the-agenda-again-in-spain/