New brand, new business7 Jun 2018 10:32
From my research into the company and David, it looked to me that both got involved in the wrong type of events previously. Golf is in decline and sponsorship thereof was primarily coming from banks and other large corporates that needed to pull back on such investments. BrickLive is a totally different business using one of the best brands and products in the world and is respected globally - Lego. The new management and events delivery team have an impressive track record and David has the right links and sponsor networks in Asia where the big boys are doing well and will jump at the chance to sponsor such a safe and family friendly brand and linked events. So, I think the past is not a good measure for the future regarding LVCG and the opportunity, that they are well placed to take, is enormous.