USP for Labskin24 Sep 2019 09:32
From GB
This might help explain the USP for Labskin as presented to clients.
LabskinAI is an extension of the physical skin-test and experimentation processes using artificial intelligence to de-risk the innovation process cost of invention and improvement of therapeutic solutions for diseased skin. It allows industry to create, substantiate and deliver product development solutions safely, ethically and cost effectively to market by solving skin health problems that affect millions of men women and children worldwide. Offering innovators or emerging companies cost effective access to disease hosting living skin models, accredited laboratories, life science expertise and AI driven command and control models of the ideal microbiota balance.
It is the ability to clinically test multiple products, on multiple ‘cloned’ human microbiota, at the same time, reducing human volunteer recruitment costs, lowering clinical trial supervision and project management costs while accelerating the recovery of accurate and consistent results. This leads to “Quick Win, Fast Fail” product development cycles. LabskinAI creates an ecosystem to foster innovation and invention. As LabskinAI learns and adapts for new market segments, it brings new thinking to new product development processes where scientists are looking for new ways to treat damaged skin, and ultimately to personalise medical treatments.
Offering the market something it doesn’t have
Disruption is about the combination of technology and business model innovation: The combination of life science, digital technology and corporate innovation has already achieved a transformational turnaround of Integumen plc in less than 12 months. LabskinAI offers small, medium and large blue-chip corporations access to nimble end to end testing of skin care, health care, wound care, personal care and topical pharmaceutical products – all in one place. It reduces development time for research. It eliminates animal testing. It helps create efficient clinical trials – ALL driven and underwritten by data and the practical use of AI. It serves, what is clearly, an underserved market – SMEs.