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MediaZest Progressing Strategy In First Quarter Of 2015

Wed, 08th Apr 2015 07:18

LONDON (Alliance News) - MediaZest PLC said Wednesday that it has made progress on all fronts of its strategy in the first quarter of calendar 2015, and said that two new clients have been confirmed to trial its new retail analytics system over the next few months.

The media agency said that it has been working on an opportunity with a UK retailer over the last year and a half, and said that if the deployment is successful could led to "extremely large additional opportunities" over an extended period of time.

Although it cannot reveal details on the project yet, it expects to be able to when it is launched later this quarter.

During the first quarter it secured new clients including Ted Baker PLC, American Eagle Outfitters and others. It is currently deploying a project at the University of London, which is expected to complete this month. It is continuing to work with Pfizer Inc to provide marketing services at events.

It believes its Rockar Hyundai showroom will "ultimately generate further substantial revenues" for it with both Hyundai Motor Co and Rockar Ltd in the first half of its year to end-March 2016.

Shares in MediaZest are trading up 10.8% at 0.216 pence Wednesday morning.

By Hana Stewart-Smith; hanassmith@alliancenews.com; @HanaSSAllNews

Copyright 2015 Alliance News Limited. All Rights Reserved.

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