LONDON (Alliance News) - Shares in Fitbug Holdings PLC were trading up 30% Thursday morning after it announced that its Kiqplan digital health coaching platform will launch on the new Jawbone Marketplace.
Consumer technology and wearable devices firm Jawbone's marketplace is an online store featuring devices and applications to work with Jawbone's range of 'Up' activity trackers. The 'Slim + Trim' Kiqplan will be offered at USD19.999 on the marketplace, and will initially be available in the US market only.
"In addition to having integrated Jawbone's range of UP wearable activity trackers with Kiqplan, we are delighted to now be working with Jawbone, a large and respected leader in the sector that shares our vision of bringing the digital health revolution to as many people as possible," said Chief Executive Officer Paul Landau in a statement.
Shares in Fitbug are trading up 30% at 7.00 pence Thursday morning.
By Hana Stewart-Smith; hanassmith@alliancenews.com; @HanaSSAllNews
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