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The new logo looks quite cool. An Ambigram apparently!
I prefer a company to be innovate in more than name only.....hopefully this ambigramic palindromic name change isn't just a gimic designed to distract attention.
Eagle, we have a point of strong agreement (your below statement).
If we don't execute, the name change is nothing more than a costly, meaningless distraction.
Gotta admit, the rebrand simplifies things.
"KISS"..."keep it simple, stupid"
https://en.wikipedia.org/wiki/KISS_principle
I assume noone has their eyes open.
EVERYTHING is about branding.
"EVERYTHING is about branding."
=========================================
Codswallop....it's about delivery.
Everything is about successful branding that gets its message across as a representing a trustworthy, successful and reliable company.
This takes many years of reliable product offering.
You can't just say you are now called a, b or c and expect a loyal following immediately.
I think some people think TRMR are a football club or a boyband where the branding & merchandising is so important. As Tricky said it is more important that they are 'trustworthy, successful and reliable'.....mind you I have just ordered by 'Nixen' ambrigramic T-shirt.
The bilateral ambigram 'Nexxen' has the second 'e' spelled backwards, nothing more - that is their logo/brand/signature identity, all in one. The reversed 'e' distinguishes Nexxen from the similarly named Swiss watch brand. It is still trading as 'Tremor' and that may change after shareholder approval is officially granted at the next AGM? The major shareholders must have already agreed but the formality still awaits.
It is actually a mirror image of nex ...
jr
So we are looking into the mirror with TRMR and seeing?....a balding fat old git!
Some people might get a different experience!!
Baldy,
Who you are calling a balding fat old git? As I am not woke, not offended. Old enough to have been called all sorts and survived!
Anyways, seems it is Juneteenth in the states, so have a good time!
jr
JR:
"Juneteenth"....good grief, who thought that one up? Sure as eff it wasn't me.
Now the woketards are talking about changing "Father's Day" to "Parent's Day". You can't make this up.
Gdog,
Apparently someone called Joe Biden and I am not making it up!
jr
JR,
Actually, it was his puppeteers. Dude is so dementia addled he doesn't know what year it is, let alone month or day of the week. He has ZERO clue about what's going on.
"Who you are calling a balding fat old git?"
==============================================
Jrlse, I'm looking in the TRMR mirror and seeing myself of course.....I suspect a few other balding aged men-types are doing the same, although they may be slim as whippets I suppose.
Just strikes me as funny that it is becoming a 'NEX' mirror (whatever a 'nex' is?!)