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Another day closer to james draper sharing how Q4 is rolling out for Bidstack-Group.. exciting times..
After following this company for a while ive decided to make the plunge! Wanted to get in at the last drop at 18p but managed to get in yesterday. Still a good entry price however its showing as a sell 16.21.47 . gla
Welcome tricky
Hi, i have been following this chat for a little while now, it was brought to my attention by a colleague of mine, great company this love the potential and what they do, i got in at the 17p mark about 7 months ago roughly and i fully believe in the team and what they can do, thought id take the plunge and and start commenting on this forum :)
Subway - Interesting
https://platform161.com/wp-content/uploads/2019/07/Platform161-Case-Study-Subway-In-Game-Advertising.pdf
Good find.
Thank you MrsR, that is a very positive and interesting article...demonstrating exactly how effective this can be.
I'm still a 'bidliever', its just going to take some time...
Really interesting read, shows how brands can really target their market audience. Use of geo marketing to players who had a subway near them is particularly clever. Also the difference between exposure for 40 seconds or just 1 second will surely be of interest to others. Hopefully Subway will expand this approach globally.
Good lots of new faces on here but that Subway article is old news I’m afraid.
Part of the testing mentioned in H1 results.
Article is from July
Think it's made a re-appearance as Platform 161 tweeted it about 2 hours ago. Good reminder of what's on offer to brands.
I had no Idea this could be implemented into geo targeting. Pretty impressive stuff! Would be nice to release news on first week of GRID launch. as that will have had highest players playing at one time :)
Geo targeting and I believe age groups and gender from gaming profiles.
GriD came out two weeks ago!!
Geo targeting - come on peeps that’s one of BIdS usps.
People selling while bids making revenue behind the scenes hehe
Added 500 quid..
Showing as a sell