EMPLOYEE BENEFIT TRUST PURCHASE OF EMPLOYEE SHARES

Date: 3 August 2020

FRASERS GROUP PLC

(the "Company")

PURCHASE BY THE SPORTS DIRECT EMPLOYEE BENEFIT TRUST OF EMPLOYEE SHARES

On 31 July 2020, a total of 3825 ordinary shares of 10 pence each in the Company ("Shares") were acquired by one participant following the exercise of an award under the Company's share schemes. The shares sold by the participant following exercise were acquired by Estera Trust (Jersey) Limited as Trustee of the Sports Direct Employee Benefit Trust (the "Trustee"), with the acquisition being funded by a loan advanced by the Company. The Shares were acquired at a price of 251.8 pence per Share (being an amount equal to the mid-market closing price of a Share on 31 July 2020) in an off-market transaction effected in Jersey. The Trustee has purchased these Shares in order to help meet future obligations arising under the Company's share schemes.

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