Director/PDMR Shareholding

Stadium Group plc ('the Company')

12 April 2010

Directors Shareholdings

The Company was notified today that on 9 April 2010 Mrs A L Wilson, wife of Mr Colin Wilson, Finance Director, transferred 10,000 ordinary shares of 5p each in the Company ('Ordinary Shares') to a SIPP belonging to Mr Wilson, at a price of 54.3 pence per share.

As a result of this transaction Colin Wilson and his connected parties' notifiable interest in the Company remains unchanged at 10,000 Ordinary Shares, representing 0.03% of the issued share capital of the Company.

Enquiries:

Stadium Group PLC Tel: 01429 852 500

Colin Wilson

Brewin Dolphin Investment Banking Tel: 0845 213 4730

Andrew Emmott