Appointment of New Medical Director

8 May 2014

Totally Plc

("Totally" or "the Company")

Appointment of Dr Steve Hajioff as Medical Director of Totally Health

Totally PLC (AIM: TLY) announces that, Totally Health Ltd, the Company's wholly owned subsidiary and the provider of a range of services to the healthcare sector, has appointed Dr Steve Hajioff as Medical Director, with immediate effect. This is a non-board appointment.

Steve began his career in the medical profession in 1990 and, during this time, he has held senior management and board positions at several health companies. This includes being the Chairman of the Representative Body of the British Medical Association (BMA) from 2010 to 2013 and Deputy Chairman from 2007 to 2010.

Steve has extensive public health, information and clinical data science experience, and has worked locally, nationally and internationally within the public, private and voluntary sectors. Through his career he has also published a large number of articles, including papers relating to unplanned hospital care and decision support systems.

Chief Executive, Wendy Lawrence, said:

"We are delighted to appoint Dr Steve Hajioff as Medical Director of Totally Health, whose experience, knowledge and contacts, especially during his time as Chairman of the BMA, will prove invaluable to the Company.

"His vast experience will add to the team of clinical experts we already have working with us and will build upon current successes.

"We remain optimistic as we continue to build our pipeline of new business, and I look forward to working with Steve at this exciting stage of the Company's development."

Dr Steve Hajioff

Current Experience Past Experience

Pain Management Solutions British Medical Association

Infinity Health Technology Bupa Health Dialog

National Collaborating Centre for Cancer Public Health Action Support Team CIC Alive + Well

Public Health England

St Bartholomew's Hospital School of Medicine

Public Health Medicine & Clinical Analytics

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Notes to Editors

Totally Health Ltd is focused on the provision of professional clinical health coaching which promotes and facilitates self care. Totally's services have been shown to reduce costs for Clinical Commissioning Groups by, for example, reducing unplanned admissions to hospitals and visits to Accident and Emergency Departments.

Totally Health Ltd currently operates contracts with NHS England, NHS Leicester City CCG, NHS Southern Derbyshire CCG, High Weald Lewes Havens CCG, NHS Sutton CCG, NHS Kingston CCG, NHS Newham CCG and Waltham Forest CCG.

The National Health Service estimates that £7 out of every £10 spent in England on health and social care is supporting people diagnosed with a Long Term Condition.