MXCP.L Regulatory News (MXCP)

12 Jun 2007 07:03

2 ergo Group plc12 June 2007 For Immediate Release 12 June 2007 2ergo Group plc ("2ergo" or "the Group") Rightmove goes Mobile with 2ergo 2ergo, the AIM listed provider of convergent mobile communication solutions, hasjoined forces with Rightmove, the UK's Number One Property website, to assist inthe expansion of Rightmove's services into the mobile arena. Selected for its extensive knowledge of Location Based Services (LBS), Mapdelivery and business approach to developing mobile internet sites, 2ergo hasbeen contracted to develop an engaging mobile presence for Rightmove that willdeliver property details to homebuyers on the move, as well as capturingvaluable sales leads for Rightmove's 11,500 estate agent branch members. Launched last week, as part of Vodafone Mobile Internet, the new service willinitially be exclusively available to Vodafone customers, providing them withenhanced access to thousands of property details through their mobile phones. Neale Graham, Joint CEO, 2ergo comments: "Reproducing such a powerful anduser-friendly property search site as Rightmove has been a fantastic challengefor our Solutions team. We efficiently delivered on a very short developmentwindow. Everyone is really pleased with the result, which we believe reflectsthe strength of the Rightmove brand." The new Rightmove mobile service (mobile.rightmove.co.uk) combines 2ergo'scutting edge mobile internet development skills and LBS solutions, to enablemobile customers to search for properties by postcode or use their currentlocation. Property photos and maps for over 650,000 UK properties can now beaccessed on the move. Users can also save property details to their mobiles tolater download to their home PCs, request a call back from agents or contactagents directly. Peter Brooks-Johnson, Rightmove's Product Development Director comments:"Rightmove is widely known as the best place to find property on the internet.We felt it was important to extend that service to people on the move or evenoutside their dream home! Given the rapid rise in use of the mobile internet wethink it will be a big help to both home buyers and sellers." "We greatly value Rightmove's reputation for simplicity and reliability and weretherefore very cautious about entrusting a third party to build and operate ourmobile site. 2ergo is an innovative company with proven experience in providingexcellent service. The quality and speed of the development along with theirproject approach has been very impressive and we are looking forward to a longterm relationship with them." He added, "We have been delighted to have the opportunity to work with Vodafoneand we are looking forward to earning our place as the leading mobile propertyportal with the assistance of 2ergo." Plans are already underway to further personalise the mobile experience forRightmove mobile users through the smart use of embedded and convergedcommunication technology which will place Rightmove's mobile internet presenceahead of any rival service. -Ends- For further information please contact: 2ergo group 01706 221 777Neale Graham, Joint CEOBarry Sharples, Joint CEO Tavistock Communications 020 7920 3150Lulu BridgesAndrew Dunn Notes to Editors 2ergo is a leading provider of interactive and multi-channel communicationssolutions using mobile technologies, fixed-line telecommunications and theinternet. Powered by the Group's Multiserve Platform, 2ergo delivers solutionsand services to many sectors of industry, with clients that range from SMEs tomulti-national entreprises, to public sector organisations. The Group'sexpertise enables organisations to advance their use of technology, to switch onnew revenues, optimise business processes and open up new marketing channels. Headquartered in Lancashire, United Kingdom, the Group is listed on AIM, amarket of the London stock exchange (AIM: RGO). Rightmove.co.uk is the UK's Number One property website displaying details ofhomes for sale or rent to the largest online audience. It has around 80% of allproperties for sale and at any time displays a stock of over 850,000 propertiesto buy or rent, worth around £170 billion. The Rightmove.co.uk site receivesover 16 million visits every month and has been ranked as high as 7th in termsof most viewed UK website (source: Hitwise). This information is provided by RNS The company news service from the London Stock Exchange