Jaywing Regulatory News (JWNG)

23 Dec 2008 07:00



Date: 23 December 2008

On behalf of: Digital Marketing Group plc ("DMG", "the Group" or "the Company")

Embargoed for: 0700hrs

Directorate Change

The Board of Directors of Digital Marketing Group plc (AIM: DIGI), the AIM-listed digital direct marketing specialist, announces that Sarah Guest, Finance Director, will be stepping down from the Board and leaving the Company on 1 March 2009. Sarah has decided to leave to take up a post within the retail industry. Digital Marketing Group is in the final stages of appointing Sarah's replacement and will issue an announcement in this respect in due course.

Commenting on Sarah Guest's departure, Ben Langdon, CEO of DMG said: "I would like to thank Sarah for her hard work and support during what has been an exciting phase in Digital Marketing Group's life. On behalf of the Board and all her colleagues, I would like to wish Sarah every success."

Sarah Guest added: "I have thoroughly enjoyed my time with DMG and believe I am leaving the Company in very good financial health. I would like to wish the Company and all those involved all the best for the future."

Enquiries:

Notes to Editors:

Digital Marketing Group (AIM: DIGI) listed on AIM in October 2006, employs over 650 people and has a market capitalisation of circa £50m. 

Digital Marketing Group is a digital communications group that uses the principles of direct marketing to inform everything that it does. Its philosophy is that "Good digital marketing is good direct marketing".

Digital Marketing Group is the 3rd biggest digital marketing agency in the UK (NMA Magazine Sep 2008)

Digital Marketing Group is not a marketing services group. It is a specialist in digital communications and underpins its expertise with some of the best direct and data marketing people in the UK.

At the heart of the company is Digital Brain - a process which enables the real time integration of "digital, direct and data". This helps create unique contact strategies for each individual based on their historical data and real time interactions regardless of channel.

Digital Marketing Group's development strategy consists of three key elements:

"organic growth" - driven by the inherent growth within the acquired businesses and the application of a group business development programme; 

"buy and build" - through the acquisition of a number of well run and profitable businesses with complementary skills in digital direct marketing; and

the creation of new revenue streams from within the existing talents and resources of the group.

Digital Marketing Group operates three business segments:

1. Online Marketing and Media

The online marketing and media segment is the company's largest segment and employs over 200 staff in offices across the UK.

The segment offers clients an integrated package of online marketing and media services including PPC, SEO, Web design and build, E-commerce, Online PR, Social Media, Online Brand Consultancy, CRM, E-CRM, Viral Marketing, Online advertising, Online media planning and buying, and Mobile marketing. These services are integrated with the other services in the group through Digital Brain.

2. Data Services 

Data services and consulting are provided by Jaywing, employing over 100 consultants in online and offline data and information services, delivered and integrated with other services in the group via Digital Brain.

3. Direct Marketing 

The direct marketing segment develops and executes direct marketing campaigns through voice channels as well as offline and online media. These campaigns are based on highly targeted customer information and dynamic data management and are integrated through the use of Digital Brain. The direct marketing segment employs over 300 people.

Publication quality photographs are available via Redleaf Communications.