30 Sep 2014 07:00
GameAccount and Empire City Casino Launch Simulated Gaming™ Website
Internet gaming service now available at EmpireCityCasino.com
ISE: GAME LSE: GAME
London-Dublin-New York | 30 September, 2014: GameAccount Network plc (“GameAccount” or the “Company”), a leading developer and supplier of enterprise-level B2B gaming software and online gaming content, joins Empire City Casino (“Empire City”) of New York, in announcing the commercial launch of a Simulated Gaming™ website.
Empire City Casino is owned by Yonkers Racing Corp., and comprises a major entertainment destination in the Northeast including a casino, four restaurants, multiple entertainment venues, and Yonkers Raceway harness racetrack in Westchester County, New York.
Highlights
Formerly named Yonkers Raceway, the property was established in 1899 and acquired by Yonkers Racing Corp. in 1972. In 2006, Yonkers Raceway was transformed into Empire City Casino, serving the tri-state area of New York, New Jersey and Connecticut and beyond, welcoming 8 million visitors annually. Empire City Casino now offers online visitors the opportunity to play many of their favourite casino slots and table games via desktop computers and mobile devices, with their favourite local casino brand. The “Online Casino” is easily accessible at www.EmpireCityCasino.com in the ‘Games’ menu or from the homepage “Online Casino” icon. Simulated Gaming™ enables free-play and paid-play virtual currency-based Internet gaming experience. Simulated Gaming™ delivers a high-engagement online experience that will generate incremental income both online and on-property by integrating with on-property guest experiences as well. Integration with Empire City Casino’s Empire Club Rewards program allows patrons to sign up online using their rewards membership information, with rewards point’s incentives launching in Q4 2014. Online games include a wide range of recognisable Class III casino slots including top-performing themes from Konami, Ainsworth, Incredible Technologies and Multimedia Games. Empire City Casino’s new “Online Casino” will be promoted through a new marketing campaign beginning Q4 2014 with internet advertisements, announcements in Empire Insider Magazine, on-property signage and other marketing communications. “Online Casino” registration requires age and identity verification to ensure registered players are accurately identified and fully meet legal age requirements.Dermot Smurfit, CEO of GameAccount Network commented:
“We are delighted with the early results generated by Simulated Gaming™ in 2014 and are privileged to bring the same compelling experience online for Empire City Casino and their patrons. Enabling land-based casinos in the US to move online is a core part of our mission statement and our Simulated Gaming™ experience has been proven to increase patron visitation on-property and generate meaningful levels of income from a new online channel.”
Timothy Rooney, Jr., General Counsel of Yonkers Raceway Corporation commented:
“As the demand for online gaming increases, Empire City Casino is pleased to be able to now offer an engaging online gaming experience as a complement to the unparalleled live gaming offered in our casino. GameAccount Network’s proven Simulated Gaming™ model has delivered a portfolio of slot themes that guests will recognized from Empire City’s casino floor. We look forward to continuing to build on this partnership with GameAccount Network to ensure that our online visitors experience the best Internet gaming services from home.”
www.GameAccountNetwork.com www.EmpireCityCasino.com
For further information please contact:
| GameAccount Network | FTI Consulting | |||||
| Dermot Smurfit | Mark Kenny/Jonathan Neilan | |||||
| Chief Executive Officer |
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| +44 (0) 20 7292 6262 | +353 1 6633686 | |||||
| dsmurfit@GameAccountNetwork.com | gameaccount@fticonsulting.com | |||||
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| Empire City Casino | Davy | |||||
| Taryn Duffy | John Frain / Roland French | |||||
| (New York) 1 914 457 2431 | +353 1 679 6363 | |||||
| tduffy@EmpireCityCasino.com |
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GameAccount Network | Overview
GameAccount Network is a leading developer and supplier of enterprise-level Business to Business gaming software systems and online gaming content. GameAccount Network is listed on the ESM Market of the Irish Stock Exchange and the AIM Market of the London Stock Exchange under the ticker: GAME
The Company has developed an Internet gaming enterprise software system, GameSTACK™, which it licences to online and land-based gaming operators as a turn-key technology solution for both regulated real-money and simulated online gaming. The Internet Gaming System, developed in London under a UK Gaming Commission licence, is certified to the highest technical standards currently required by gaming regulators.
GameAccount Network is also a leading developer of online casino games and converts offline casino slot machines into online equivalents on behalf of third party land-based slot machine manufacturers.
GameAccount Network has an established business in Europe, licensing gaming content to UK, Spanish and Italian gaming operators including, William Hill, Rank, Lottomatica, Sisal MatchPoint, and SNAI.
In the United States, GameAccount Network has partnered with Betfair Plc to provide Trump Plaza Hotel and Casino with its Internet Gaming System following the introduction of regulated real-money online gaming in New Jersey in November 2013. In Connecticut, GameAccount Network has licensed its Internet Gaming System to the Mashantucket Pequot Tribal Nation (owners and operators of the Foxwoods® Casino Resort) and currently offers Simulated Gaming™ via the Online Casino published on Foxwoods.com website. In Oklahoma, GameAccount Network has been chosen to launch a promotional play Simulated Gaming™ website via OsageCasinos.com. In New York, GameAccount Network has been chosen by Empire City Casino to launch a Simulated Gaming™ website via www.EmpireCityCasino.com. In Pennsylvania, GameAccount Network has been chosen by Parx Casino to launch a Simulated Gaming™ website via www.ParxCasino.com.
About Empire City Casino at Yonkers Raceway:
Empire City Casino, one of the largest entertainment and gaming destinations in the northeast, features 5,300 of the hottest slots, electronic craps, roulette, baccarat and sic bo; year-round harness racing & International simulcasting; live entertainment including the best party, tribute and Latin bands, comedy, karaoke & more. A plethora of dining options will satisfy even the most discerning palate with Italian cuisine at Nonno’s Trattoria; trackside dining with live betting at Empire Terrace Restaurant; and convenient delicious options at the International Food Court or Grab ‘n Go. A new $50 million expansion added Dan Rooney’s, a high-energy sports bar, Pinch American Grill, in collaboration with Ducasse Studio, featuring dozens of New York craft beers on tap, and Alley 810, a craft cocktail lounge rounds out the entertainment options with retro bowling lanes. Empire City Casino at Yonkers Raceway is located at 810 Yonkers Avenue (off I-87 at Central Avenue) Yonkers, NY, Westchester County, open seven days a week from 9:00am to 4:00am. Visit www.empirecitycasino.com or call 914.968.4200 for information.
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