CHW.L Regulatory News (CHW)

Chime Communications PLC

("Chime" or the "Company")

Acquisition of Reynolds-MacKenzie Limited

Chime Communications PLC, a leading marketing services group, is delighted to announce it has acquired 100% of the share capital of Reynolds-MacKenzie Limited ('RML') for an initial consideration of £2.6 million. The initial consideration comprises £1.6 million in cash and the issue of 188,894 new ordinary shares in Chime, and £0.5 million in cash representing working capital of RML at acquisition that is surplus to requirements after joining the group. Chime is acquiring the business from RML's two founding Directors; Alison MacKenzie and Eva Reynolds. Following completion, Alison and Eva will continue to develop RML as part of Chime's healthcare division, OPEN Health, which was launched in January 2011.

RML specialises in healthcare communications for prescription medicines and its clients include: Bristol-Myers Squibb, Roche and Pfizer. RML reported revenue of £1.5 million for the year ended 31 December 2010 and operating profit of £759,000. The gross assets of RML were £1,215,000 as at 31 December 2010.

Further tranches of deferred contingent consideration totalling a maximum of £6.9 million, may be payable depending upon the future trading performance of RML. At Chime's option up to 25% of the deferred consideration may be satisfied through the issue of new Chime ordinary shares.

Chime expects the acquisition of RML to be immediately earnings enhancing.

-Ends-

Enquiries

Lord Bell, Chairman 020 7861 8515

Chime Communications plc

Chris Satterthwaite, Chief Executive 020 7861 8515

Chime Communications plc

James Henderson / Victoria Geoghegan / Emma Kent 020 7861 3232

Pelham Bell Pottinger

Notes to Editors

The Chime Group helps clients create, manage, monitor and market their businesses, brands and reputation both in the UK and internationally.

Chime is the holding company for the UK's leading public relations group, Bell Pottinger; one of the fastest growing advertising and marketing services groups in the UK that includes VCCP, Teamspirit and OPEN Health; the UK's number one sports marketing group that includes Fast Track and Essentially Group; and the leading research group which includes Facts International and Opinion Leader Research.

For more information please go to www.chime.plc.uk