BILL.L Regulatory News (BILL)

27 Feb 2007 15:54

VoiceLog, a division of BSG Clearing Solutions and leadingprovider of third-party verification services, and First Marketing, anindustry leader in direct marketing services, today announced theavailability of the e-Kit(TM). The e-Kit is an electronic welcomeprogram designed to give communications service providers, competitiveutility companies and other marketers the ability to communicate withtheir new customers immediately following the completion ofthird-party verification. As an added value, the e-Kit can curbcustomer churn after a carrier change, reduce customer confusionduring the carrier change and improve the new sign-up welcomeexperience. £ Under the agreement, VoiceLog will notify First Marketing when anew subscriber's third party verification is valid. First Marketingwill then generate an electronic welcome kit via e-mail, containingeverything a customer needs to use his or her new service. £ "Typically, when a customer signs up for new service, apaper-based welcome kit goes out 7-10 days after the service order,oftentimes creating the perception that service hasn't yet beenswitched," says David Goldstone, managing director of FirstMarketing's Voice Video and Data division. "By partnering withVoiceLog, we can now provide an online welcome kit to customers withinminutes instead of days, which will obviously help service providersreduce the number of new customers with buyer's remorse." £ As an added value, the e-Kit tracks e-mail communications,verifies customer e-mail addresses, confirms if the e-mail was openedand even identifies portions of the e-mail with high readership. Fullreporting is included at no additional charge. £ Current VoiceLog customers will not require any additionaldevelopment to utilize the e-Kit, since the program has beenintegrated in VoiceLog's current operating system. In most cases, thee-Kit can be deployed within days of notifying either VoiceLog orFirst Marketing. £ "We listened to the needs of our customers and partnered withFirst Marketing because they offer the most technologically-advancedmarketing tools for the communications service industry," says LarryLeikin, VoiceLog's General Manager. "Improving communications andoffering ways to verify e-mail addresses adds value for our customers.The e-Kit service is a very exciting product and falls right in linewith VoiceLog's history as an industry innovator." £ About First Marketing £ A customer marketing industry leader for more than 30 years, FirstMarketing provides direct marketing services to some of the largestlandline, wireless, and cable providers in the world. Last year FirstMarketing created and distributed more than a billion e-mails, piecesof marketing collateral, client newsletters, and welcome kits to morethan half of the U.S. population. First Marketing is a division ofMankato, Minn.-based Taylor Corporation, a privately held organizationwith 95 companies specializing in business and personal communicationproducts, technologies and services, including one of the top fivelargest printing companies in North America. Its portfolio ofcompanies is located in 37 states and eight countries, andcollectively employs over 15,000 people. For more information, visitwww.first-marketing.com. £ About VoiceLog £ VoiceLog LLC, a division of BSG Clearing Solutions and the world'sleading provider of Third Party Verification has over 300 clients inthe US, Canada and Europe. With over 10 years of experience and over100 million calls recorded, VoiceLog has developed unrivalledexpertise in regulatory compliance, automated and live agentverification, recording, storage, retrieval and reporting. For moreinformation about VoiceLog, call 240-631-8392 or visit VoiceLog on theWeb at www.voicelog.com. £ About BSG Clearing Solutions £ BSG Clearing Solutions is a leading global provider of clearingand settlement, payment services, and financial risk managementsolutions for communications service providers. The company processesover 20 billion transactions annually for 750 of the world's largestcommunications companies throughout North America, Europe and Asia.With a ubiquitous, scalable platform and an extensive portfolio ofclearinghouse services for fixed-line, wireless, Wi-Fi, and broadbandnetworks, BSG monetizes network transactions by facilitating thefinancial exchange of its customers' services. BSG meets the needs oftoday's complex network interconnections and anticipates therequirements of converging technologies, allowing for rapid andreliable deployment. BSG Clearing Solutions is an operating subsidiaryof Billing Services Group Limited, which is publicly traded on theLondon Stock Exchange (AIM) under the ticker symbol BILL. For moreinformation, visit www.bsgclearing.com. £ All company or product names are trademarks and/or registeredtrademarks. Copyright Business Wire 2007