20 Dec 2019 18:06
Certain information contained within this Announcement is deemed by the Company to constitute inside information as stipulated under the Market Abuse Regulation (EU) No. 596/2014 ("MAR"). Upon publication of this Announcement, this information is considered to be in the public domain.
20 December 2019
BIDSTACK GROUP PLC
('Bidstack' or 'the Company')
Confirmation regarding Trading Update
Bidstack Group plc (AIM: BIDS), confirms that its announcement of 19 December 2019, regarding entering into a "Milestone Advertising Trading Agreement" with a global marketing services group, results in no change to its comments about the Company's revenues in 2019 and 2020 contained in its "Trading Update" announcement issued on 18 December 2019. At the time the Trading Update was released, the Board had already taken into account the potential impact of this agreement on its 2020 revenues, in anticipation that this agreement would eventually be signed.
In addition, the Board confirms that the phrase "gross media expenditure" referred to in the announcement of 19 December 2019 should be regarded, if received, as payments by the agency which will be treated as revenues in Bidstack's financial statements.
- Ends -
Contacts:
Bidstack Group Plc James Draper, CEO |
via Buchanan |
SPARK Advisory Partners Limited (Nomad) Mark Brady/Neil Baldwin/James Keeshan |
+44 (0) 203 368 3550 |
Stifel Nicholas Europe Limited (Broker) Fred Walsh/Neil Shah |
+44 (0) 20 7710 7600 |
Buchanan Communications Limited Chris Lane / Stephanie Watson / Kim van Beeck bidstack@buchanan.uk.com
|
+44 (0) 20 7466 5000 |
Notes to editors:
About Bidstack
Bidstack is an advertising technology company which provides dynamic, targeted and automated native in-game advertising for the global video games industry across multiple platforms. Its proprietary API technology is capable of inserting adverts into natural advertising space within video games across multiple video games platforms (mobile, PC and console).
Bidstack's customers are games publishers and developers and advertising agencies, brands and programmatic advertising platforms. Bidstack contracts exclusive access to the native in-game advertising space within video games from their developers or publishers and sells that advertising space either direct to specific brands and their agencies or through programmatic advertising platforms.