Placing at 11p wasn't just a random figure, those II's will have been party to more information than we're privy to. The difference is those guys can see the bigger picture unlike some very short term Pi's and will wait as this story unfolds. They don't look at tiny movements so don't get a hang-up over corrections that inevitably take place.
Of movement between 10.5-13p as traders move money around. It's all irrelevant in the long term but then many who are posting on here just want short term movement so you get lots of noise.