RE: Guild future valuation8 Apr 2021 18:50
Hi Kilough. If you’re here for a longterm hold, then I think your buy today will turn out to be exceptional value. I’ve looked into this one a lot and am very bullish about it. Not all agree at the moment, but that was the same when I bought into various cryptos and crypto companies late last year. It took the critics a while to see the value, but that didn’t stop them multibagging soon after. I think the same is currently true for Esports and Guild. Esports is a very rapidly growing player in general global entertainment consumption. Certain Esports tournaments already attract more viewers than major sporting events like Wimbledon, the US Open etc, and they are growing all the time. They get incredible amounts of viewers, but that’s not been properly monetised yet. Several broadcasters have dabbled in showing Esports tournaments, including Sky sports, BBC and various US broadcasters, but only tiny amounts so far. That’s where the opportunity is in my opinion. And so in a long, waffle answer to your question, sponsorship and marketing are good for early revenue streams, and Guild have done a very impressive job so far on that front, but for me, the real value and potential will be realised here when the large broadcasting deals start rolling in.