Roundtable Discussion; The Future of Mineral Sands. Watch the video here.
I concur, the news wouldn't even be published in the first place in if not for the link to DB and the facts didn't really matter (CBX being on the list or not) that much to those publishers as they have it covered in the budget (potential legal cases against them, which also = an extra publicity).
That is why CBX should have sued them, purely in their own interest to get out to a wider audience.
I'm glad I don't follow him then, haven't heard of him tbh until today....
good health = good-looking skin = beauty.
It would be great and free publicity for the company if someone sue her.
I think you are talking about different companies. CBX is not targeting people troubled by petrol/food prices as those have never been really interested in luxury items in the first place. Do your homework.
some CBX ads are poping recently when browsing randomly, like the one below from Benzinga (it is an article actually):
https://www.benzinga.com/markets/cannabis/22/03/26046912/exclusive-meet-cbx-stock-exchange-the-new-switzerland-based-cannabis-commodities-trading-platfor
And tbh this is exactly what I was expecting, considering the group of potential customers, selective and precise campaign, definitely not for the messes :)
I don't think they are aiming at people that struggle so much financially to pay electricity bills and get food on the table, those people won't be able to afford not only £100 cosmetics but also anything in the range of £30-40 at least as long as the crisis lasts, therefore, it might be the right decision to target the few percent of very rich ones that don't care about inflation/energy costs. The main challenge here is to reach out to those with the product and to make them aware of it and make it appealing.
What I always miss in a statement like that is some factual reasoning, not just a gut feeling (where are the 5 years coming from, why not 2 or 3 or 10 ?).
ps. SP can easily go up to 10p within a few weeks (as it had happened last year) or it can drop to 3p as quickly. I agree however with one thing, this is a long-term investment in the first place.
With the very selective customer targeting (price-wise) I don't think they need a big nationwide marketing campaign, it needs to be fairly precise dough. At least at this stage and until they release some mass product at 4.99£ that does everything.
All I can think of is production costs, assuming it has gone up in any way (energy, product itself, etc.) since December.
I can only speak for myself, but I'm very little concern if at all, for the following reasons:
- it is in the CBX's board interest to perform well, otherwise, no one will hire them in the future (not at any decent salary), so it would be a very shortsighted approach to just sit and burn the financial resources without any plan, hence, very unlikely this is the case,
- SP and all the talks going on currently on this 'chat', it is just a noise for me, I would be more interested how they perform in 2-3 years (didn't invest to 'sell next month' with 20% profit), so don't care if the SP is 2 or 7p, for now,
- Most importantly, I only invest as much in the stock market as I'm accepting to loose,
- finally, if they survive and bring this young enterprise into some stability, despite unusually challenging circumstances (global pandemic, Ukraine) then, in my opinion, they will be unstoppable and I might buy even more shares,
It could be even worse, they could be wanting summer barbecue and that cost a fortune!
shouldn't contribute (meant to be)...
''Btw that is one of the issues: they keep increasing there cash burn levels (new CEO, extra marketing and sales staff etc)....meaning cash burn will only increase....there will be little money left for any marketing efforts.''
If the cash is being spent on more marketing (as you pointed out) then I don't see that being an issue as this is what people have been asking for, also, new CEO replaced old CEO (AA gone) so that action itself should contribute to any extra spending's.
I don't think any major social media campaign would get through to the surface in the current climate with the Russia/Ukraine situation occupying all front pages of practically every public media (and people's interest), so it would be a complete waste of money to run in now at full scale. If not for the above, the SP would have been much higher even without any extra publicity and it probably will get there eventually.
The key is and has been over the past few days the situation in Ukraine. Don't expect any significant change tomorrow as far as the SP is concerned.
If I'm not mistaken the whole Board is the share-holders as well. Not sure also why so many people expect that a full launch of the product or more aggressive adverts = SP going up instantly, I think it would still take months after that, and once the profits are consolidated then SP should move up.
It is worth reading as it takes the entire market into equation and there are many good points made.
https://www.fool.com/investing/2022/02/03/market-analysts-are-urging-investors-to-sell-stock/?source=djc&utm_source=djc&utm_medium=feed&utm_campaign=article&mod=mw_quote_news