Y/E 2019 Results3 Jul 2019 12:27
Several things,
1) Extracted from the published results: Note 7 "The content of the Purplebricks website should not be considered to form a part of or be incorporated into this announcement." Is this an admission that what appears on the Purplebricks website is easily proven boohockey?
2) Why haven't they published their glorious upbeat results on their Twitter feed for their customers to see how well they are performing?
3) Why does Bruce's Twitter say he's still CEO? Is someone lying? Again.
4) In FY 2019, our average revenue per instruction increased to £1,243 (FY 2018: £1,168)? How did they achieve that without putting their commission* charge up?
(*purely advertising only fee)
(They did put said commission fee up in November, but left any reference to that out of these results)
5) Why would you own a single share in a business that wrote these sentences: (under UK results) "Marketing cost per instruction (“CPI”) was £382 up from £332, which reflected an unsustainable level of marketing spend... necessitating a higher than normal level of communication of our value proposition in a shrinking market"? (under Canada loss-making results) "Overall marketing spend in FY 2019 increased from the prior year when the business was under previous ownership." You have to keep spending more than is sustainable or fall in to obscurity???