(Alliance News) - FTSE 100-listed telecommunications firm Vodafone Group PLC and mobile phone brand OPPO on Monday announced a comprehensive partnership agreement.
The deal will bring OPPO's smartphones to Vodafone's European markets starting from May. In the first phase of cooperation, Vodafone will introduce OPPO products across retail channels in Germany, UK, Spain, Portugal, Romania, Turkey and the Netherlands.
The collaboration between the two companies will give consumers more choice and accelerate 5G adoption across Vodafone's international markets, it explained.
"Vodafone's partnership with OPPO brings together their attractive product portfolio with our growing strength in 5G to our markets across Europe and beyond," said Ahmed Essam, Vodafone chief commercial operations & strategy officer.
"OPPO looks forward to solidifying a long-term win-win relationship with Vodafone to create a better future for our customers in the 5G era," added Alen Wu, vice president & president of global sales at OPPO.
Vodafone shares were trading 1.0% higher in London early on Monday at 122.16 pence each.
By Evelina Grecenko; evelinagrecenko@alliancenews.com
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