(Alliance News) - Playtech PLC has signed a long-term agreement with Holland Casino, it announced on Wednesday.
Describing it as a "new, expanded long-term strategic software and services agreement", Playtech said the deal would build on its track record of developing online markets.
Holland Casino is a state-owned Dutch casino operator, with 14 casinos across the country, and will also expand into the online gambling market in the Netherlands in October.
Under the agreement, software giant Playtech will become Holland Casino's strategic technology supplier and will also build a live casino facility next to one of Holland Casino's existing locations.
"The brand strength and local presence of Holland Casino combined with Playtech's 20 years of technology leadership in the industry will see us drive the online growth of the market in Holland," said Chief Executive Mor Weizer.
"We look forward to working with Holland Casino to offer the highest quality, most comprehensive responsible gambling entertainment experience across retail and online in the Dutch market."
Shares were up 2.7% to 483.80 pence in London on Wednesday.
By Will Paige; willpaige@alliancenews.com
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Playtech (PTEC)