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Phorm Corporation Share Price (PHRM)



Share Price Information for Phorm Corporation (PHRM)


Share Price: 10.125Bid: 9.75Ask: 10.50Change: 0.00 (0.00%)No Movement on Phorm Corp
Spread: 0.75Spread as %: 7.69%Open: 10.125High: 10.125Low: 10.125Yesterday’s Close: 10.125
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Phorm Corporation Limited Ord Npv (Di)

Phorm Corporation is listed in the FTSE AIM All-Share
Phorm Corporation is part of the Media sector






Share Price SpacerPrice
10.125

Share Price SpacerBid
9.75

Share Price SpacerAsk
10.50

Share Price SpacerChange
0%0.00

Share Price SpacerVolume
4,892,668

Share Price SpacerOpen
10.125

Share Price SpacerHigh
10.125

Share Price SpacerLow
10.125

Share Price SpacerClose
10.125

Share Price SpacerCurrency
GBX


Currency Issue Country Shares in Issue Market Capitalisation Market Size
GBX GG 687.84m £69.64m 20,000

52 Week High 19.50 52 Week High Date 12-NOV-2013
52 Week Low 8.50 52 Week Low Date 21-AUG-2014

# Trades Vol. Sold Vol. Bought PE Ratio Earnings Dividend Yield
13 4,712,668 130,000 -1.043 -9.70 0.00 0.00




Date
Time
Trade Prc
Volume
Buy/Sell
Bid
Ask
Value
 

24-Oct-14
16:43:21
9.75
631,060
Sell* 
9.75
10.50
61.53k
Trade Type:
Ordinary

24-Oct-14
15:35:32
9.75
-631,160
Sell* 
9.75
10.50
-61.54k
Trade Type:
Ordinary
Deletion

24-Oct-14
15:35:32
9.75
631,160
Sell* 
9.75
10.50
61.54k
Trade Type:
Ordinary


*Buys and Sells are calculated on the difference between the trade price and the current mid price. As such, they can occasionally be incorrect.

View more Phorm Corporation trades >>

Directors Deals for Phorm Corporation (PHRM)
Trade DateActionNotifierPriceCurrencyAmountHolding
07-Jul-10Placing
Trade Notifier Information for Phorm Inc (Reg S)
Stephen Partridge-Hicks held the position of Non-Executive Director at Phorm Inc (Reg S) at the time of this trade.
 Stephen Partridge-Hicks
170GBX11,70023700
15-Nov-06Exercise of option
Trade Notifier Information for Phorm Inc (Reg S)
David Svendsen held the position of Non-Executive Chairman at Phorm Inc (Reg S) at the time of this trade.
 David Svendsen
245GBX38,38467308
20-Jul-06Exercise of option
Trade Notifier Information for Phorm Inc (Reg S)
Kent Ertugrul held the position of CEO at Phorm Inc (Reg S) at the time of this trade.
 Kent Ertugrul
0454,1842594412
View more Phorm Corporation directors dealings >>

Date/Time
Author
Subject
Share Price
Opinion
Thu 19:52
jaythraj
ref; lajo
10.13
No Opinion

In this company spends more than their revenue...directors getting more wages to just issuing share, the infrastructure might be good as well too risky to regulated, any time they could face by law,half yearly report is good but the sp doesnt react...they just create the illusion..but they never ready to say their strong profit...all about my opinion might be wrong ...just I said what I feel...last November I bought this one there is no value on my money. ..thanks
Thu 12:58
Lajo
Different view
10.13
Strong Buy

Professional Hallucinators? Hmm. Let's be a bit more factual. Historically Phorm was always lacking a critical mass of users. Now it has peak daily users of > 70m (anyone took notice?) and growing. Just to compare: Facebook has around 900m users per day. Phorm's average revenue per user per month is still very low, but this is not surprising due to the ramp up phase and large initial discounts / free trials. If Facebooks can make around USD 0.7 per user per month on advertising, why should Phorm not be able to make 1/10th of this with similar conversion rates? I think Michael Bigger's estimate might not be too far off the charts (implicitly assuming around 2 to 4 cents / user / month down the road): [Link Removed] assume Phorm can only make 1/10th of FB's advertising revenues per user. Then it should - just looking at revenues and ignoring other aspects - be valued around USD 20 per user (FB's market cap is USD 200 bln with around 900m users -> USD 222 per user). Currently Phorm's valuation is around USD 1,5 per user (GBP 70m / 73,5m users x 1,6 USDGBP). So why exactly is a user to FB worth around 150 times more than to Phorm? Because FB makes more revenues per user? Yes, but it won't be 150 times more. Because FB has a different business model? Sure, but what ultimately counts are profits and advertising is the - by far - the biggest source of income for FB. Because FB has less regulatory risk? Probably, but it is hard to see why the ISPs should provide all the infrastructure and will never want to get anything of the advertising pie. With growing user base, Phorm will be a totally different story than what it used to be. To me this stock is as close to a free call option as it can possibly get. Valuation should be 10 times of what it is now. We will see who is right over the next 12 months or so... Laura Jones
14 Oct '14
jaythraj
phrm
10.25
Strong Sell

Professional Hallucinators Raise Money.........always.....change the code as wfdk...
6 Oct '14
bluecar1
last bit of analysis
11.25
No Opinion

what also get more depressing is the revenue per advert served h1 2013 100m adverts served $28500 revenue 28500 / 100000000 = $0.000285 (or 0.0285 cents) per advert served h2 2013 800m adverts served $251300 revenue 251300 / 800000000 = $0.000314 (or 0.0314 cents) per advert served h1 2014 2600m adverts served $528000 revenue 528000 / 2600000000 = $0.000203 (or 0.0203 cents) per advert served q3 2014 3300m adverts served $474000 revenue 474000 / 3300000000 = $0.000144 (or 0.0144 cents) per advert served so it appears they are having to discount their rates to get campaigns so both income per user and income per advert are both in decline if you analyse the figures not exactly the results you would expect a company who are supposed to be heading for profit with a unique highly targeted advertising system with better than average conversion rates than normal? their income per user is falling, their income per advert is falling so where is this growth and positive results phorm seem to imply in their operational update? as ever it is what they do not say that is of more interest as you can see from my posts today
6 Oct '14
bluecar1
more analysis
11.25
No Opinion

i can see although they have increased their user base they are completely failing at serving more than 1 advert per user every other day not exactly great, probably a single advert on the interstatial page i also notice they are only converting 4.2% of advert requests into adverts served? very poor performance another interesting view income per user per month, in the BT trial phorm claim to b able to generate $1 per customer per month h1 2013 800000 users / month revenue $28500 over 6 months $28500/6 = $4750 per month revenue $4750/800000 (monthly income / monthly users) = $0.0059 or 0.59 cents / user per month h2 2013 14100000 users / month revenue $251300 over 6 months $251300/6 = $41883 per month revenue $41883/14100000 (monthly income / monthly users) = $0.00297 or 0.297 cents / user per month h1 2014 37800000 users / month revenue $528800 over 6 months $528800/6 = $88133 per month revenue $88133/37800000 (monthly income / monthly users) = $0.0023 or 0.23 cents / user per month q3 2014 75300000 users / month revenue $474000 over 3 months $474000/6 = $15800 per month revenue $15800/73500000 (monthly income / monthly users) = $0.00.21 or 0.21 cents / user per month so income per user per month is well down on the claimed income of $1/user/month when they started with BT and the income per user per month continues to fall
6 Oct '14
bluecar1
update in detail
11.25
No Opinion

lets look at the figures in detail h1 2013 .8m daily users 100m adverts served over 6 months 100m/180 (180 days in half year) =555000 adverts served per day? and with 800,000 users per day comes to 0.69 adverts served per user per day? seems to suggest only adverts on portal h2 2013 14.1m daily users 800m adverts served over 6 months 800m / 180 = 4.4m adverts served per day with 14.1m users per day that means they served 0.32 adverts per user per day? h1 2014 37.8m users per day 2600m adverts served over 6 months 2600/180 = 14.4 million adverts server per day with 37.8m users per day that means they served 0.38 adverts per user per day served q3 2014 73.5m users per day 3300m adverts served in 3 months 3300/90 =36.7m adverts served per day with 73.5m users per day that means they server 0.49 adverts per user per day so where is the exponential growth there? they were serving more adverts per user in brazil than they are now to "china and elsewhere" not exactly sparkling performance, one advert every other day to each user?, chances are that is just the basic adverts on the opt-out page? assuming they allow users in china to opt-out? phorm are increasing their user base, but completely failing to serve adverts to users

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