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Zoo Agrees Mattel Contract

29 May 2007 08:19

Zoo Digital Group PLC29 May 2007 ZOO DIGITAL GROUP PLC ZOO AGREES CONTRACT WITH MATTEL ZOOtech, the wholly owned subsidiary of ZOO Digital Group today announces anagreement with Mattel to develop several high-profile DVD games, including theHigh School Musical 2 DVD Board Game and 1 vs. 100 DVD Game. ZOOtech's DVD-EXTRASTUDIO develops complex interactivity in order to produce game-play true to eachproperty at the highest possible levels of quality and compatibility. DVD-EXTRASTUDIO also provides the ability to cost-effectively localize game titles and,most recently, worked on the production of the German, Italian, Spanish andFrench versions of Mattel's original High School Musical DVD Board Game. Clynton Hunt, VP and GM, Interactive DVD for ZOOtech commented "The interactiveDVD games will be developed using ZOOtech's DVD-EXTRA STUDIO. ZOOtech's DVD-EXTRA STUDIO is ideal for automating the creation of interactive games thatrequire large question banks or extremely complex game logic. With DVD-EXTRASTUDIO's integrated regionalization capabilities, Mattel can efficiently producelocalized versions of these same games for distribution throughout the world.DVD-EXTRA STUDIO supports simultaneous creation of digital assets in multiplelanguages and automates the previously cumbersome process of creating elements,such as DVD menus. As much of the authoring process is automated, this resultsin highly compatible and extremely reliable games." Enquiries: ZOO Digital Group plc Tel: 0114 241 3700Stuart Green - Chief Executive OfficerHelen Gilder - Group Finance Director KBC Peel Hunt Ltd Tel: 020 7418 8900 Patrick Booth-Clibborn Weber Shandwick Financial Tel: 020 7067 0700Chris Lynch/Helen Thomas Notes to Editors ZOO Digital Group ('ZOO') is an innovative software solutions company that helpsvideo publishers and rights owners maximise revenues and profits by exploitingtheir content across multiple platforms, languages and territories. ZOO has aportfolio of over 60 patents (granted or pending) and a depth of knowledge indigital media processes which has few rivals. ZOO's key products include: Interactive DVD software - world leading tool for creating interactive DVDs.Most of the interactive titles played on any household DVD player are made withZOO's software. Notable titles include 'Who Wants to be a Millionaire?', 'Question of Sport' and 'Madagascar - Animal Trivia Game'. Linear DVD production software - technology to automate the production of linear(movies & TV shows) digital media. With this automation comes a significantreduction in time-to-value for the intellectual property, as well as radically changing the economies of publishing back catalogues. Multi-language production software - technology to 'localise' text that appearsin digital media. This software automates the localisation process for videopublishers. Previously, highly-skilled technicians were required to manipulategraphical data. Now, with ZOO's software, text that needs translation isextracted and replaced with corresponding translations - reducing time, errorsand labour costs. Template Authoring System (TAS) - TAS has been designed to accommodate currentand future video-based technologies. By defining templates for differentplatforms, alternative versions of the titles - such as HD DVD and Blu-ray Disccan be quickly and easily created using the same system but different assetdata. This information is provided by RNS The company news service from the London Stock Exchange

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